Digital Envoy Inc., v. Google Inc.,

Filing 147

Attachment 4
DECLARATION of Timothy Kratz in Opposition to [128] Memorandum in Opposition,, [129] Memorandum in Opposition,, [130] Declaration in Support, [131] Declaration in Support, 146 MOTION for Extension of Time to Complete Discovery Pursuant to Fed. R. CIv. P. 56(f) Supplemental Declaration for Timothy Kratz in Opposition to Google's Two Motions for Summary Judgement and In Support of Digital Envoy's Motion Under Fed. R. Civ. P. 56 (f) filed byDigital Envoy,Inc.,. (Attachments: # 1 Exhibit 1# 2 Exhibit 2# 3 Exhibit 3# 4 Exhibit 4# 5 Exhibit 5# 6 Exhibit 6# 7 Exhibit 7# 8 Exhibit 8# 9 Exhibit 9# 10 Exhibit 10# 11 Exhibit 11# 12 Exhibit 12# 13 Exhibit 13# 14 Exhibit 14# 15 Exhibit 15)(Related document(s)[128], [129], [130], [131], 146) (Blackman, Brian) (Filed on 5/2/2005)

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Case 5:04-cv-01497-RS Document 147-5 Filed 05/02/2005 Page 1 of 3 EXHIBIT 4 H 6 M Case 5:04-cv-01497-RS Document 147-5 Filed 05/02/2005 Page 2 of 3 ~Łk$ Press cente r Home About Googl e Press Cente r Google Acquires Applied Semantic s New Technologies and Engineering Team Complement Google's Content Targeted Advertising Program s MOUNTAIN VIEW, Calif . (April 23, 2003) - Google, developer of the largest performance-based search advertising program, today announced that it acquired Applied Semantics, a Santa Monica, Calif .-based producer of software applications for the online advertising, domain name and enterprise information management markets . Applied Semantics' products and engineering team will strengthen Google's search and advertising programs, including its fast-growing contenttargeted advertising offering . Additionally, the deal will enable Google to grow its engineering presence and recruiting efforts in the Southern California region . "Applied Semantics is a proven innovator in semantic text processing and online advertising," said Sergey Brin, Google's co-founder and president of Technology . "This acquisition will enable Google to create new technologies that make online advertising more useful to users, publishers, and advertisers alike. " Applied Semantics' products are based on its patented CIRCA technology, which understands, organizes, and extracts knowledge from websites and information repositories in a way that mimics human thought and enables more effective information retrieval . A key application of the CIRCA technology is Applied Semantics' AdSense product that enables web publishers to understand the key themes on web pages to deliver highly relevant and targeted advertisements . The Applied Semantics team will remain in Santa Monica, where Google will establish its Southern California product development center . Google also recently opened an East Coast engineering office in New York City. For a complete list of current job openings at Google, visit w ww .google .com/jobs . About Googl e Media Resources Press Releases Images and 13-roll Media Coverage Case Studies Permission s Corporate Overview Fast Facts istory Timeline Executive Bios Award s Products & Technology Product Description s Reviewer's Guides Technology Overview Google Lab s Financial Info Investor Relation s Corporate Citizenship Governance Software Principles Privacy Policv Google's innovative search technologies connect millions of people around the world with information every day . Founded in 1998 by Stanford Ph .D . students Larry Page and Sergey Brin, Google today is a top web property in all major global markets . Google's targeted advertising program, which is the largest and fastest growing in the industry, provides businesses of all sizes with measurable results, while enhancing the overall web experience for users . Google is headquartered in Silicon Valley with offices throughout North America, Europe, and Asia . For more information, visit www .google.co m . Google is a trademark of Google Technology Inc. All other company and product names may be trademarks of the respective companies with which they ar e associated. Google contacts : Nathan Tyler 650-623 -4311 pate g oogle .co m ichael Mayzel 50- 623-4565 mmayzel(a-)google .com Case 5:04-cv-01497-RS Document 147-5 Filed 05/02/2005 Page 3 of 3 02005 Google - Hom e - About Google - We're Hiring - Site Map

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