Digital Envoy Inc., v. Google Inc.,

Filing 220

Attachment 11
Declaration Sam S. Han In Support of Digital Envoy's Motion for Partial Summary Judgment on Contract Issues filed byDigital Envoy,Inc.,. (Attachments: # 1 Exhibit A# 2 Exhibit B# 3 Exhibit C# 4 Exhibit D# 5 Exhibit E# 6 Exhibit F# 7 Exhibit G# 8 Exhibit H Part 1# 9 Exhibit H Part 2# 10 Exhibit I# 11 Exhibit J# 12 Exhibit K# 13 Exhibit L)(Blackman, Brian) (Filed on 7/6/2005)

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Case 5:04-cv-01497-RS Document 220-12 Filed 07/06/2005 Page 1 of 2 Exhibit J Google AdSense Exhibit J A a 7 Cas Google AdSense Toure 5:04-cv-01497-RS Document 220-12 Filed/ .com/serPagedsenof-,2our/page7 .htm i 2 se t http :/ 07/06/2005 vices/a dSenw Show only appropriate ads What's Ad ip.nsai Earn; more revenue AdSense Horne - Google's ad review process ensures that the ads you serve are not only family-friendly, but also comply with our strict editorial guidelines . We combine sensitive language filters, your input, and a team of linguists with good hard common sense to automatically filter out ads that may be inappropriate for your content. What's more, you can block competitive ads and choose your own default ads . Its your show from start to finish . Competitive Filte r IWWA Enables you to filter out specific competitors or specifi c advertisers Contextual Filter Eliminate delivery of ads that would be inapp ro priate to serve on pages Edito rial Review All Google ads are reviewed and app roved before being served on your pages Customizable default ad s filters keep out inappropriate In the unlikely event that Google is unable to serve targeted and competitive ads . ds on your page, we provide the option to display a default a d of your choic e Access thousands of advertisers Gr ps the meaning, of your content Show only appropriate ad s (ustorn ize AdSr nsp for your site See What ou r customers say Appiy now O GOO& 2004 1 of 1 /6/2005 12 :37 PM

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