Federal Trade Commission v. Swish Marketing, Inc et al

Filing 142

STIPULATED FINAL JUDGMENT AND ORDER FOR PERMANENT INJUNCTION AND OTHER EQUITABLE RELIEF AS TO DEFENDANT MATTHEW PATTERSON. Signed by Judge Richard Seeborg on 3/8/11. (cl, COURT STAFF) (Filed on 3/8/2011)

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*E-Filed 3/8/11* 1 2 3 4 5 6 7 8 9 10 11 12 WILLARD K. TOM General Counsel LISA D. ROSENTHAL, Bar # 179486 KERRY O'BRIEN, Bar # 149264 EVAN ROSE, Bar # 253478 ERIC EDMONDSON, D.C. Bar # 450294 Federal Trade Commission 901 Market Street, Ste. 570 San Francisco, CA 94103 (415) 848-5100 (voice) (415) 848-5184 (fax) lrosenthal@ftc.gov kobrien@ftc.gov erose@ftc.gov eedmondson@ftc.gov Attorneys for Plaintiff Federal Trade Commission UNITED STATES DISTRICT COURT 13 NORTHERN DISTRICT OF CALIFORNIA 14 SAN JOSE DIVISION 15 16 FEDERAL TRADE COMMISSION, 17 Plaintiff, 18 v. 19 SWISH MARKETING, INC., a corporation, 20 21 22 23 24 25 26 27 28 Stipulated Final Judgment and Order: Patterson - C09-03814 RS MARK BENNING, individually and as an officer of SWISH MARKETING, INC., MATTHEW PATTERSON, individually and as an officer of SWISH MARKETING, INC., and JASON STROBER, individually and as an officer of SWISH MARKETING, INC., Defendants. [PROPOSED] STIPULATED FINAL JUDGMENT AND ORDER FOR PERMANENT INJUNCTION AND OTHER EQUITABLE RELIEF AS TO DEFENDANT MATTHEW PATTERSON Case No. C09-03814 RS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 Plaintiff, the Federal Trade Commission ("FTC" or "Commission"), has filed a First Amended Complaint for Injunctive and Other Equitable Relief ("Complaint") against the defendants in this matter pursuant to Sections 5 and 13(b) of the Federal Trade Commission Act ("FTC Act"), 15 U.S.C. §§ 45(a), 53(b). The FTC and Defendant Matthew Patterson ("Defendant"), by and through his counsel, have agreed to settlement of this action without adjudication of any issue of fact or law, and without Defendant admitting any of the nonjurisdictional facts alleged in the Complaint or liability for any of the violations alleged in the Complaint. To resolve all matters of dispute between them in this action, the FTC and Defendant hereby stipulate to the entry of, and request the Court to enter, this Stipulated Final Judgment and Order for Permanent Injunction and Other Equitable Relief ("Order"). IT IS THEREFORE STIPULATED, AGREED, AND ORDERED as follows: 1. This Court has jurisdiction over the subject matter of this case and jurisdiction over all parties pursuant to 15 U.S.C. §§ 45(a) and 53(b), and 28 U.S.C. §§ 1331, 1337(a), and 1345; 2. Venue in the Northern District of California is proper under 15 U.S.C. § 53(b) and 28 U.S.C. § 1391(b) and (c); 3. The acts and practices of Defendant were and are in or affecting commerce, as defined in Section 4 of the FTC Act, 15 U.S.C. § 44; 4. The Complaint states a claim upon which relief can be granted under Section 5(a) of the FTC Act, 15 U.S.C. § 45(a), and the Commission has the authority to seek the relief it has requested; 5. Defendant has entered into this Order freely and without coercion, and Defendant acknowledges that he has read the provisions of this Order and is prepared to abide by them; 6. The undersigned, individually and by and through their counsel, have agreed that the entry of this Order resolves all matters of dispute between them arising from the Complaint in this action, up to the date of entry of this Order; 7. Defendant waives all rights to seek judicial review or otherwise challenge or contest the validity of this Order. Defendant also waives any claims that he may have held under Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 2 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 the Equal Access to Justice Act, 28 U.S.C. § 2412, concerning the prosecution of this action to the date of this Order; 8. Pursuant to Federal Rule of Civil Procedure 65(d), the provisions of this Order are binding upon Defendant, and his officers, agents, servants, employees, attorneys, and all other persons or entities in active concert or participation with him, who receive actual notice of this Order by personal service or otherwise; 9. This Order is remedial in nature and shall not be deemed or construed as a fine, damages, penalty, or punitive assessment; 10. 11. Each party shall bear its own costs and attorneys' fees; and Entry of this Order is in the public interest. ORDER DEFINITIONS For purposes of this Order, the following definitions shall apply: A. "Assisting others" includes, but is not limited to, providing any of the following goods or services to another person: (A) performing customer service functions, including but not limited to receiving or responding to consumer complaints; (B) formulating or providing, or arranging for the formulation or provision of, any telephone sales script or any other marketing material, including but not limited to the text of any Internet website, email, or other electronic communication; (C) providing names of, or assisting in the generation of, potential customers; (D) performing marketing services of any kind; (E) acting or serving as an owner, officer, director, manager, or principal of any entity. B. "Billing information" means any data that enables any person to access a consumer's account, including but not limited to a credit card, checking, savings, share or similar account, utility bill, mortgage loan account, or debit card. C. "Clearly and conspicuously" means: 1. In textual communications (e.g., printed publications or words displayed on the screen of an electronic device), the disclosure shall be of a type size and location sufficiently noticeable for an ordinary consumer to read and comprehend the Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 3 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 D. 6. 5. 4. 3. 2. disclosure, in print that contrasts with the background on which it appears; In communications disseminated orally or through audible means (e.g., radio or streaming audio), the disclosure shall be delivered in a volume and cadence sufficient for an ordinary consumer to hear and comprehend the disclosure; In communications disseminated through video means (e.g., television or streaming video), the disclosure shall be in writing in a form consistent with Subsection 1 of this definition and shall appear on the screen for a duration sufficient for an ordinary consumer to read and comprehend the disclosure; In communications made through interactive media such as the Internet, online services, and software: a. The disclosure shall be unavoidable and presented in a form consistent with Subsection 1 of this definition in addition to any audio or video presentation of them; and b. "In close proximity" shall mean on the same webpage, online service page, or other electronic page, and proximate to the triggering representation, and shall not be accessed or displayed through hyperlinks, pop-ups, interstitials, or other means; In communications that contain both audio and visual portions, the disclosure shall be presented simultaneously in both the audio and visual portions of the communication. Provided however, that in any communication disseminated solely through visual or audio means, the disclosure may be made through the same means in which the communication is presented. In all instances, the disclosure shall be presented prior to the consumer incurring any financial obligation, in an understandable language and syntax, and with nothing contrary to, inconsistent with, or in mitigation of the disclosures used in any communication with the consumer. "Co-Registration" means the process whereby information initially provided by a consumer for a particular purpose or entity is used for a different purpose or by a Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 4 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 \\ \\ \\ J. I. H. E. F. G. different entity, typically in connection with lead generation. "Swish Marketing" means Swish Marketing, Inc., and its successors and assigns. "Defendant" means Matthew Patterson. "Marketing Affiliate" means any third party with which Defendant, or any business for which Defendant is a majority owner, officer, or director, or which Defendant directly or indirectly controls, has an agreement under which: 1. Defendant or such business agrees to pay a commission or other compensation to the Marketing Affiliate because the Marketing Affiliate has driven or referred customers or potential customers to Defendant or such business; or 2. The Marketing Affiliate agrees to pay a commission or other compensation to Defendant or such business because Defendant or such business has driven or referred customers or potential customers to the Marketing Affiliate. Provided that, for purposes of this Order, a "Marketing Affiliate" is not a third party who merely displays banner ads, sponsored links, or other like advertisements that are created directly and solely by Defendant, or by any business for which Defendant is a majority owner, officer, or director. "Material" means likely to affect a person's choice of, or conduct regarding, goods or services. "Negative Option Feature" means, in an offer or agreement to sell or provide any goods or services, a provision under which the customer's silence or failure to take an affirmative action to reject goods or services or to cancel the agreement is interpreted by the seller or provider as acceptance of the offer. "Payment Card" means any card that is backed by an account that holds or can hold funds belonging to the cardholder, or offers credit to the cardholder, including but not limited to a prepaid card, credit card, or debit card. Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 5 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 B. I. BAN ON NEGATIVE OPTION PROGRAMS IT IS THEREFORE ORDERED that Defendant, whether acting directly or through any other person, is permanently restrained and enjoined from: A. Advertising, marketing, promoting, offering for sale, or selling any product or service with a Negative Option Feature; and Assisting others engaged in advertising, marketing, promoting, offering for sale, or selling any product or service with a Negative Option Feature. II. BAN ON AFFILIATION WITH SWISH MARKETING IT IS FURTHER ORDERED that, thirty (30) days after the date of entry of this Order and thereafter, Defendant, whether acting directly or through any other person, is permanently restrained and enjoined from maintaining any affiliation with Swish Marketing, including but not limited to: A. B. Holding any ownership interest, share, or stock in Swish Marketing; and Serving as an employee, officer, director, trustee, general manager of, or consultant or advisor to, Swish Marketing. III. PROHIBITION AGAINST MAKING MISREPRESENTATIONS IT IS FURTHER ORDERED that Defendant, and his officers, agents, servants, employees, and attorneys, and those persons in active concert or participation with him who receive actual notice of this Order by personal service or otherwise, whether acting directly or through any sole proprietorship, partnership, limited liability company, corporation, subsidiary, branch, division, Marketing Affiliate, or other entity, in connection with the advertising, promoting, offering for sale, or sale of any Payment Card, loan, any financial product or service, or any other product or service, are hereby permanently restrained and enjoined from: A. Misrepresenting, or assisting others in misrepresenting, expressly or by implication, 1. That such product or service is a bonus, free, a gift, or without cost; Page 6 of 20 Stipulated Final Judgment and Order: Patterson - C09-03814 RS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 B. B. 2. 3. 4. 5. The cost or price of such product or service; The consequences of submitting an application for any such product or service; The method by which a consumer will be assessed a fee, charge, debit, or bill; and Any other material fact; and Representing, in any manner, expressly or by implication, that such product or service is a bonus, free, a gift, or without cost, without disclosing clearly and conspicuously, and in close proximity to the representation, all material terms, conditions, and obligations relating to the receipt and retention of such product or service. IV. EXPRESS INFORMED CONSENT REGARDING USE OF BILLING INFORMATION IT IS FURTHER ORDERED that Defendant, and his officers, agents, servants, employees, and attorneys, and those persons in active concert or participation with him who receive actual notice of this Order by personal service or otherwise, whether acting directly or through any sole proprietorship, partnership, limited liability company, corporation, subsidiary, branch, division, Marketing Affiliate, or other entity, in connection with the advertising, promoting, offering for sale, or sale of any Payment Card, loan, any financial product or service, or any other product or service, are hereby enjoined from directly or indirectly using billing information to obtain payment from a consumer, unless, prior to using such billing information to obtain payment: A. They request that the consumer indicate his or her assent to pay for the product or service using a specified account; They disclose clearly and conspicuously and in close proximity to the request for the consumer's indication of assent the following information: 1. 2. 3. 4. 5. The specific billing information to be used; The amount to be paid; The method to be used to assess the payment; The entity on whose behalf the payment will be assessed; and All material restrictions, limitations, or conditions applicable to the purchase, Page 7 of 20 Stipulated Final Judgment and Order: Patterson - C09-03814 RS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 C. B. C. receipt, or use of the product or service that is the subject of the offer; and The consumer affirmatively indicates assent to pay for the product or service using the specified account. In connection with communications made through interactive media such as the Internet, online services, and software, the consumer must indicate such assent by clicking on a button that is specifically labeled to convey such assent, or by taking substantially similar affirmative action authorizing the transaction. V. EXPRESS INFORMED CONSENT REGARDING CO-REGISTRATION IT IS FURTHER ORDERED that Defendant, and his officers, agents, servants, employees, and attorneys, and those persons in active concert or participation with him who receive actual notice of this Order by personal service or otherwise, whether acting directly or through any sole proprietorship, partnership, limited liability company, corporation, subsidiary, branch, division, Marketing Affiliate, are hereby enjoined from directly or indirectly advertising, marketing, promoting, offering for sale, or selling any product or service through CoRegistration, unless, prior to engaging in such Co-Registration: A. They request that the consumer indicate his or her assent to have information initially provided by that consumer for a particular purpose or entity be used for a different purpose or by a different entity; They disclose clearly and conspicuously and in close proximity to the request for the consumer's indication of assent the following information: 1. 2. 3. The specific information to be used; The manner or manners in which the specific information will be used; and The entity or entities who will be using the information; and The consumer affirmatively indicates assent to have information initially provided by that consumer for a particular purpose or entity be used for a different purpose or by a different entity. In connection with communications made through interactive media such as the Internet, online services, and software, the consumer must indicate such Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 8 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 B. assent by clicking on a button that is specifically labeled to convey such assent, or by taking substantially similar affirmative action authorizing the transaction. VI. MONITORING BY DEFENDANT OF HIS MARKETING AFFILIATES IT IS FURTHER ORDERED that Defendant, and his officers, agents, servants, employees, and attorneys, whether acting directly or through any sole proprietorship, partnership, limited liability company, corporation, subsidiary, branch, division, Marketing Affiliate, or other entity, in connection with the advertising, promoting, offering for sale, or sale of any Payment Card, loan, or any financial product or service, shall take reasonable steps sufficient to monitor and ensure that Defendant's Marketing Affiliates comply with the requirements of Sections III, IV, and V of this Order. Such steps shall include, at a minimum: A. Prior to accepting any prospective Marketing Affiliate, Defendant shall: 1. 2. Provide the Marketing Affiliate with a copy of this Order; Obtain a signed and dated acknowledgment from such Marketing Affiliate in which the Marketing Affiliate: a. b. Acknowledges receipt of this Order; Expressly agrees to distribute a copy of the Order to the Marketing Affiliate's owners, managers, and division heads; and c. 3. Expressly agrees to comply with the terms of Sections III, IV, and V; and Provide written notice to such Marketing Affiliate that failing to comply with the terms of Sections III, IV, and V will result in immediate termination of Defendant's agreement with the Marketing Affiliate; Within thirty (30) days of service of this Order upon Defendant, Defendant shall: 1. 2. Provide any existing Marketing Affiliate with a copy of this Order; Obtain a signed and dated acknowledgment from such Marketing Affiliate in which the Marketing Affiliate: a. Acknowledges receipt of this Order; Page 9 of 20 Stipulated Final Judgment and Order: Patterson - C09-03814 RS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 A. C. 3. b. Expressly agrees to distribute a copy of the Order to the Marketing Affiliate's owners, managers, and division heads; and c. Expressly agrees to comply with the terms of Sections III, IV, and V; and Provide written notice to each existing Marketing Affiliate that failing to comply with the terms of Sections III, IV, and V will result in immediate termination of Defendant's agreement with the Marketing Affiliate and the forfeiture of all monies earned or owed; Provided however, that if Defendant terminates a Marketing Affiliate within thirty (30) days of service of this Order, Defendant shall not be required to satisfy the requirements of this Subsection with respect to any such terminated Marketing Affiliate; and Defendant shall terminate, immediately, any Marketing Affiliate that Defendant reasonably concludes has engaged in or is engaging in acts or practices prohibited by this Order, whether directly or through another person or entity. Provided however, that this Section does not authorize or require Defendant to take any action that violates any federal, state, or local law. VII. MONETARY JUDGMENT AND CONSUMER RESTITUTION IT IS FURTHER ORDERED that: Judgment is hereby entered in favor of the Commission and against Defendant for equitable monetary relief, including but not limited to consumer redress, in the amount of five million, two hundred six thousand, eight hundred seventy-two dollars ($5,206,872), which is the total amount of consumer injury caused by the activities alleged in the Complaint reduced by the amount already paid by other defendants; provided, however, that, until further Order of the Court pursuant to the Section titled "Right to Re-open as to Monetary Judgment," this judgment shall be suspended upon the payment of the first installment of three hundred fifty thousand dollars ($350,000) toward the total payment of eight hundred thousand dollars ($800,000) due in accordance with Subsection B of this Section. Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 10 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 B. Defendant shall to pay to the Commission eight hundred thousand dollars ($800,000) in installments as follows: 1. Within fifteen (15) days of executing this Order, Defendant shall transfer to his undersigned counsel three hundred fifty thousand dollars ($350,000) ("first installment"), which, as Defendant stipulates, his undersigned counsel shall hold in escrow solely for the purpose of transferring such funds to the Commission. Within seven (7) days of entry of this Order, Defendant shall to pay to the Commission the first installment. 2. After the first installment, Defendant shall pay to the Commission the remaining balance of four hundred fifty thousand dollars ($450,000) in ten yearly installments of one-tenth (1/10) of the remaining balance plus interest ("yearly installments"); 3. The interest due shall be computed on the unpaid balance and from the entry date of this Order pursuant to 28 U.S.C. § 1961; 4. The yearly payments shall be paid no later than one year from the date of entry of this Order, and every year thereafter; and 5. All payments required by this Order shall be made by electronic fund transfer in accordance with instructions previously provided by a representative of the Commission. C. Upon execution of this Order, Defendant shall not request or receive, directly or indirectly, any remuneration, distribution, or other consideration of any kind from Swish Marketing. D. All funds paid to or received by the Commission pursuant to this Section shall be deposited into a fund administered by the Commission or its agent. In the event that direct restitution to consumers is wholly or partially impracticable or funds remain after restitution is completed, the Commission may apply any remaining funds for such other equitable relief (including consumer information remedies) as it determines to be reasonably related to Defendant's practices as alleged in the Complaint. Any funds not Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 11 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 A. G. F. E. used for such equitable relief will be deposited with the United States Treasury as disgorgement. Defendant shall have no right to challenge the Commission's choice of remedies under this Section. Defendant shall have no right to contest the manner of distribution chosen by the Commission. Defendant relinquishes all dominion, control, and title to the funds paid to the fullest extent permitted by law. Defendant shall make no claim to or demand return of the funds, directly or indirectly, through counsel or otherwise. Defendant agrees that the facts as alleged in the Complaint filed in this action shall be taken as true without further proof in any bankruptcy case or subsequent civil litigation pursued by the Commission to enforce its rights to any payment or money judgment pursuant to this Order, including but not limited to a nondischargeability complaint in any bankruptcy case. Defendant further stipulates and agrees that the facts alleged in the Complaint establish all elements necessary to sustain an action pursuant to, and that this Order shall have collateral estoppel effect for purposes of, Section 523(a)(2)(A) of the Bankruptcy Code, 11 U.S.C. § 523(a)(2)(A). In the event of any default in paying the yearly installments, which default continues for ten (10) days beyond the due date of payment, the entire remaining balance, together with interest, as computed pursuant to 28 U.S.C. § 1961 from the entry date of this Order, shall immediately become due and payable. VIII. RIGHT TO RE-OPEN AS TO MONETARY JUDGMENT IT IS FURTHER ORDERED that: By agreeing to this Order Defendant reaffirms and attests to the truthfulness, accuracy, and completeness of the following financial statements and supporting documents that he provided to the Commission: 1. The Financial Statement of Individual Defendant Matthew Patterson signed on October 10, 2010, and supporting documents, including the 2006­2008 Individual Federal and State Income Tax Returns; the 2007­2009 Corporate Federal and Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 12 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 \\ \\ \\ C. B. 2. State Tax Returns for Unbent Media; and the 2010 Profit and Loss and Balance Sheet for Unbent Media. The supplemental information document regarding the financial condition of Defendant Matthew Patterson, submitted to Commission counsel Lisa Rosenthal, signed by Matthew Patterson on October 18, 2010, and supporting documents, including the Coldwell Banker Marketing Proposal; the Operating Agreements of Beckenham Group, the Emmerdale Group, and the Tressel Goup; Trust Agreements and amendment; the Assignment of Limited Partnership Interest in Patterson Investments, LP; the 2009 Individual Federal and State Income Tax Returns; and the Swish Marketing Common Stock Purchase Agreement. This Court's Order, and the FTC's agreement to enter into this Order is expressly premised upon the truthfulness, accuracy, and completeness of Defendant's financial condition, as represented in the documents referenced in Subsection A of this Section ("Financial Statements"), all of which contain material information upon which the Commission relied in negotiating and agreeing to the terms of this Order. If, upon motion by the FTC, this Court should find that Defendant failed to disclose any material asset or materially misrepresented the value of any asset, or made any other material misrepresentation in or omission from the Financial Statements, the Court shall reinstate the suspended judgment against Defendant, in favor of the Commission, in the amount of five million, two hundred six thousand, eight hundred seventy-two dollars ($5,206,872), less any payments made to the Commission by Defendant or other defendants subsequent to the entry of this Order, plus interest computed from the entry date of this Order pursuant to 28 U.S.C. § 1961. Provided, however, that in all other respects, this Order shall remain in full force and effect unless otherwise ordered by the Court. Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 13 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 B. IX. COOPERATION WITH FTC COUNSEL IT IS FURTHER ORDERED that Defendant shall, in connection with this action or any subsequent investigations related to or associated with the transactions or the occurrences that are the subject of the Complaint, cooperate in good faith with the FTC and appear at such places and times as the FTC shall reasonably request, after written notice, for interviews, conferences, pretrial discovery, review of documents, and for such other matters as may be reasonably requested by the FTC. If requested in writing by the FTC, Defendant shall appear and provide truthful testimony in any trial, deposition, or other proceeding related to or associated with the transactions or the occurrences that are the subject of the Complaint, without the service of a subpoena. X. COMPLIANCE MONITORING IT IS FURTHER ORDERED that, for the purpose of (i) monitoring and investigating compliance with any provision of this Order, and (ii) investigating the accuracy of Defendant's Financial Statements upon which the Commission's agreement to this Order is expressly premised: A. Within ten (10) days of receipt of written notice from a representative of the Commission, Defendant shall submit additional written reports, which are true and accurate and sworn to under penalty of perjury; produce documents for inspection and copying; appear for deposition; and provide entry during normal business hours to any business location in Defendant's possession or direct or indirect control to inspect the business operation; In addition, the Commission is authorized to use all other lawful means, including but not limited to: 1. Obtaining discovery from any person, without further leave of court, using the procedures prescribed by Fed. R. Civ. P. 30, 31, 33, 34, 36, 45 and 69; Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 14 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 C. 2. Having its representatives pose as consumers and suppliers to Defendant, his employees, or any other entity managed or controlled in whole or in part by Defendant, without the necessity of identification or prior notice; and Defendant shall permit representatives of the Commission to interview any employer, consultant, independent contractor, representative, agent, or employee who has agreed to such an interview, relating in any way to any conduct subject to this Order. The person interviewed may have counsel present. Provided however, that nothing in this Order shall limit the Commission's lawful use of compulsory process, pursuant to Sections 9 and 20 of the FTC Act, 15 U.S.C. §§ 49, 57b-1, to obtain any documentary material, tangible things, testimony, or information relevant to unfair or deceptive acts or practices in or affecting commerce (within the meaning of 15 U.S.C. § 45(a)(1)). XI. COMPLIANCE REPORTING IT IS FURTHER ORDERED that, in order that compliance with the provisions of this Order may be monitored: A. For a period of five (5) years from the date of entry of this Order, 1. Defendant shall notify the Commission of the following: a. Any changes in Defendant's residence, mailing addresses, and telephone numbers, within ten (10) days of the date of such change; b. Any changes in Defendant's employment status (including self-employment), and any change in Defendant's ownership in any business entity, within ten (10) days of the date of such change. Such notice shall include the name and address of each business that Defendant is affiliated with, employed by, creates or forms, or performs services for; a detailed description of the nature of the business; and a detailed description of Defendant's duties and responsibilities in connection with the business or employment; and Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 15 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 3. 2. B. 2. c. Any changes in Defendant's name or use of any aliases or fictitious names within ten (10) days of the date of such change; Defendant shall notify the Commission of any changes in structure of any business entity that Defendant directly or indirectly controls, or has an ownership interest in, that may affect compliance obligations arising under this Order, including but not limited to: incorporation or other organization; a dissolution, assignment, sale, merger, or other action; the creation or dissolution of a subsidiary, parent, or affiliate that engages in any acts or practices subject to this Order; or a change in the business name or address, at least thirty (30) days prior to such change, provided that, with respect to any such change in the business entity about which Defendant learns less than thirty (30) days prior to the date such action is to take place, Defendant shall notify the Commission as soon as is practicable after obtaining such knowledge. One hundred eighty (180) days after the date of entry of this Order and annually thereafter for a period of three (3) years, Defendant shall provide a written report to the FTC, which is true and accurate and sworn to under penalty of perjury, setting forth in detail the manner and form in which he has complied and is complying with this Order. This report shall include, but not be limited to: 1. Defendant's then-current residence address, mailing addresses, and telephone numbers; Defendant's then-current employment status (including self-employment), including the name, addresses, and telephone numbers of each business that Defendant is affiliated with, employed by, or performs services for; a detailed description of the nature of the business; and a detailed description of Defendant's duties and responsibilities in connection with the business or employment; A copy of each acknowledgment of receipt of this Order, obtained pursuant to the Section titled "Distribution of Order;" and Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 16 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 B. E. D. C. 4. Any other changes required to be reported under Subsection A of this Section. Defendant shall notify the Commission of the filing of a bankruptcy petition by Defendant within fifteen (15) days of filing. For the purposes of this Order, Defendant shall, unless otherwise directed by the Commission's authorized representatives, send by overnight courier (not the U.S. Postal Service) all reports and notifications to the Commission that are required by this Order to: Associate Director for Enforcement Bureau of Consumer Protection Federal Trade Commission 600 Pennsylvania Avenue, N.W Washington, D.C. 20580 RE: FTC v. Swish Marketing, Inc., et al., Matter no. X090078 Provided that, in lieu of overnight courier, Defendant may send such reports or notifications by first-class mail, but only if Defendant contemporaneously sends an electronic version of such report or notification to the Commission at: DEbrief@ftc.gov. For purposes of the compliance reporting and monitoring required by this Order, the Commission shall communicate with Defendant through Defendant's counsel, Brian M. Grossman, Tesser & Ruttenberg, 12100 Wilshire Boulevard, Suite 220, Los Angeles, CA 90025. Should such counsel cease representation of Defendant, the Commission may communicate directly with Defendant for such purposes. XII. RECORDKEEPING IT IS FURTHER ORDERED that, for a period of eight (8) years from the date of entry of this Order, Defendant, for any business for which he is the majority owner or directly or indirectly controls, is hereby restrained and enjoined from failing to create and retain the following records: A. Accounting records that reflect the cost of goods or services sold, revenues generated, and the disbursement of such revenues; Personnel records accurately reflecting: the name, address, and telephone number of each Page 17 of 20 Stipulated Final Judgment and Order: Patterson - C09-03814 RS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 \\ \\ \\ G. F. E. D. C. person employed in any capacity by such business, including as an independent contractor; that person's job title or position; the date upon which the person commenced work; and the date and reason for the person's termination, if applicable; Customer files containing the names, addresses, phone numbers, dollar amounts paid, quantity of items or services purchased, and description of items or services purchased, to the extent such information is obtained in the ordinary course of business; Complaints and refund requests (whether received directly or indirectly, such as through a third party) and any responses to those complaints or requests; Copies of all sales scripts, training materials, advertisements, or other marketing materials; Documents sufficient to demonstrate the experience of consumers on each materially different version of each website on which Defendant, whether acting directly or through any sole proprietorship, partnership, limited liability company, corporation, subsidiary, branch, division, Marketing Affiliate, or other entity, advertise, promote, market, offer for sale, sell, or provide products or services, including, as necessary: 1. 2. 3. Screenshots or screen capture recordings of such websites; Source code, database records, or log files for such websites; and Other documents related to the design and functioning of such websites, including but not limited to feature descriptions, programmer documentation, developer's guides, specification documents, and version histories; and All records and documents necessary to demonstrate full compliance with each provision of this Order, including but not limited to, copies of acknowledgments of receipt of this Order required by the Sections titled "Distribution of Order" and "Acknowledgment of Receipt of Order" and all reports submitted to the FTC pursuant to the Section titled "Compliance Reporting." Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 18 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 C. B. XIII. DISTRIBUTION OF ORDER IT IS FURTHER ORDERED that, for a period of five (5) years from the date of entry of this Order, Defendant shall deliver copies of the Order as directed below: A. Defendant as control person: For any business that Defendant controls, directly or indirectly, or in which Defendant has a majority ownership interest, Defendant must deliver a copy of this Order to (1) all principals, officers, directors, and managers of that business; (2) all employees, agents, and representatives of that business who engage in conduct related to the subject matter of the Order; and (3) any business entity resulting from any change in structure set forth in Subsection A.2 of the Section titled "Compliance Reporting." For current personnel, delivery shall be within five (5) days of service of this Order upon Defendant. For new personnel, delivery shall occur prior to them assuming their responsibilities. For any business entity resulting from any change in structure set forth in Subsection A.2 of the Section titled "Compliance Reporting," delivery shall be at least ten (10) days prior to the change in structure. Defendant as employee or non-control person: For any business where Defendant is not a controlling person of a business but otherwise engages in conduct related to the subject matter of this Order, Defendant must deliver a copy of this Order to all principals and managers of such business before engaging in such conduct. Defendant must secure a signed and dated statement acknowledging receipt of the Order, within thirty (30) days of delivery, from all persons receiving a copy of the Order pursuant to this Section. XIV. ACKNOWLEDGMENT OF RECEIPT OF ORDER IT IS FURTHER ORDERED that Defendant, within five (5) business days of receipt of this Order as entered by the Court, must submit to the Commission a truthful sworn statement acknowledging receipt of this Order. Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 19 of 20 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 /s/ Lisa D. Rosenthal ______________________________ LISA D. ROSENTHAL KERRY O'BRIEN EVAN ROSE ERIC D. EDMONDSON Federal Trade Commission 901 Market Street, Ste. 570 San Francisco, CA 94103 (415) 848-5150 (voice) (415) 848-5184 (fax) Dated: _____3/3/11___________ ATTORNEYS FOR PLAINTIFF XV. RETENTION OF JURISDICTION IT IS FURTHER ORDERED that this Court shall retain jurisdiction of this matter for purposes of construction, modification, and enforcement of this Order. IT IS SO ORDERED, this ___ day of ____________, 2011. ________________________________ RICHARD SEEBORG UNITED STATES DISTRICT JUDGE (The filer attests that concurrence in the filing of this document has been obtained from each of the other signatories.) SO STIPULATED: /s/ _____________________________ MATTHEW PATTERSON WILLARD K. TOM Individually, and as an officer of Swish General Counsel Marketing, Inc. JEFFREY A. KLURFELD Regional Director Dated: ____2/28/11__________ /s/ _____________________________ BRIAN M. GROSSMAN, ESQ. Tesser & Ruttenberg ATTORNEY FOR DEFENDANT Dated: ___2/28/11____________ Stipulated Final Judgment and Order: Patterson - C09-03814 RS Page 20 of 20 8th March

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