Marketquest Group, Inc. v. Societe Bic, S.A. et al

Filing 400

ORDER Overruling Objections and Reinstating Motions. Court overrules Plaintiff Marketquest Group, Inc.'s 390 Objection filed by Marketquest. Court reinstates 14 First Amended Complaint, 17 Answer to Amended Complaint, Counterclaim fil ed by Norwood Promotional Products, LLC, Bic USA, Inc., Bic Corporation, 214 MOTION for Summary Judgment (Proposed Redacted Version), 215 MOTION for Summary Judgment (Proposed Redacted Version), 216 MOTION for Summary Judgment (Prop osed Redacted Version), 205 MOTION for Partial Summary Judgment, 199 In Limine MOTION to Exclude Survey and Testimony of Hal Poret, 217 MOTION to Exclude Plaintiff's Expert John Burnett (Proposed Redacted Version), 218 MOTION to Exclude Plaintiff's Expert David Drews (Proposed Redacted Version), 219 MOTION to Exclude Plaintiff's Non-Retained Experts (Proposed Redacted Version). Signed by Judge Cynthia Bashant on 4/12/2018. (jah)

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1 2 3 4 5 6 7 8 UNITED STATES DISTRICT COURT 9 SOUTHERN DISTRICT OF CALIFORNIA 10 11 MARKETQUEST GROUP, INC., Plaintiff, 12 ORDER: (1) OVERRULING PLAINTIFF’S OBJECTION TO STATUS ORDER [ECF No. 390] v. 13 14 Case No. 11-cv-0618-BAS-JLB BIC CORPORATION, et al., AND Defendants. 15 (2) REINSTATING MOTIONS 16 17 Before the Court is an Objection (ECF No. 390) from Plaintiff Marketquest 18 regarding this Court’s Status Order (ECF No. 388) about the current issues this Court 19 must resolve on remand from the Ninth Circuit’s reversal of this Court’s grant of 20 summary judgment to Defendants on the fair use defense. For the reasons stated 21 herein, the Court overrules Plaintiff’s Objection to the Status Order and reinstates all 22 issues identified therein. 23 I. BACKGROUND 24 Two years ago, on April 17, 2015, this Court granted Defendants Norwood 25 Promotional Products, LLC and BIC USA, Inc.’s motion for summary judgment 26 (ECF Nos. 214, 215) on the basis of the fair use defense. 27 Defendants’ counsel represented that if the Court ruled favorably on the fair use 28 defense, Defendants would concede their counterclaims. (Id. at 11.) Because the –1– (ECF No. 327.) 11cv618 1 Court granted summary judgment on fair use, the Court denied BIC’s motion for 2 summary judgment on its counterclaims (ECF No. 216) and dismissed the 3 counterclaims (ECF No. 17). (ECF No. 327 at 11.) On the basis of the grant of 4 summary judgment, the Court also terminated as moot all pending motions at that 5 time, including Plaintiff’s motion for partial summary judgment and both parties’ 6 motions regarding exclusion of certain expert testimony. (Id. at 11–12(citing ECF 7 Nos. 199, 205, 217–219).) The Clerk of the Court subsequently issued a judgment. 8 (ECF No. 328.) Plaintiff Marketquest appealed this Court’s order granting summary 9 judgment and the Clerk’s judgment. (ECF No. 339.) On July 7, 2017, the Ninth 10 Circuit reversed the grant of summary judgment to Defendants for fair use of the 11 marks at issue in this case. (ECF No. 377). The Ninth Circuit’s decision was 12 formally mandated to this Court on August 31, 2017. (ECF No. 377.) 13 The Court previously requested that the parties express their views on how this 14 case should proceed in view of the Mandate. (ECF No. 383) The parties submitted 15 a joint statement disagreeing over certain issues. (ECF No. 386.) Based on its review 16 of the joint statement, the Court issued a status order identifying the outstanding 17 issues in the case. The issues identified were: 18 1. 19 20 a. The “Write Choice” mark was obtained and maintained by Plaintiff through fraud (ECF No. 216); and/or 21 22 b. The “All-in-One” mark and design have been abandoned by Plaintiff for lack of use (ECF No. 216). 23 24 2. Whether summary judgment should be granted to Defendants Norwood Promotional Products, LLC and BIC USA, Inc. on the ground that there is no genuine issue of material fact regarding damages to Plaintiff caused by either Defendant (ECF Nos. 214, 215); 3. Whether summary judgment should be granted to Defendant BIC USA, Inc. on the ground that there are no genuine issues 25 26 27 28 Whether summary judgment should be granted to Defendant-Counterclaimant BIC Corporation on the grounds that there is no genuine issue of material fact regarding whether : –2– 11cv618 of material fact regarding likelihood of confusion as to the “The Write Choice” (ECF Nos. 215, 377 at 19–20) 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 (ECF No. 388.) Plaintiff has asserted objections to issues 1a, 1b, and 3 (ECF No. 389), issues which it already argued in the joint statement are outside this Court’s purview (ECF No. 386). Defendants have filed a reply to the Objection. (ECF No. 391.) The Court now considers the Objection. II. DISCUSSION A. Reconsideration of Denial of Summary Judgment on Validity Counterclaims and Dismissal of Counterclaims Plaintiff objects to consideration of these issues because of Defendant BIC’s alleged failure to file a cross-appeal of this Court’s denial of its motion for summary judgment on its counterclaims for fraudulent procurement and abandonment and the dismissal of the invalidity counterclaims. (ECF No. 390.) Plaintiff claims that “[s]imply stated, this Court no longer has jurisdiction to consider” these issues. (Id. at 2.) The Court overrules this objection. Under the cross-appeal rule, an appellee may urge in support of a decree any matter appearing in the record but may not attack the decree with a view either to enlarging his own rights thereunder or of lessening the rights of his adversary absent a cross-appeal. El Paso Natural Gas Co. v. Netzsosie, 526 U.S. 473, 479 (1999). The cross-appeal rule is not applied by district courts, but rather by appellate courts to assess the availability of arguments before those tribunals. Id. at 479–82. Recognizing the inherent limitation on the applicability of the rule in this Court, Plaintiff places heavy reliance on the rule’s interpretation and application by the Federal Circuit. The Federal Circuit has applied the cross-appeal rule in patent litigation to preclude reconsideration of certain arguments in a district court on remand after a failure to file a cross-appeal. Plaintiff relies on Lazare Kaplan International, Inc. v. Photoscribe Technologies, Inc., 714 F.3d 1289 (Fed. Cir. 2013), which held that a district court abused its discretion by granting Rule 60(b) relief –3– 11cv618 1 from a previous final judgment resulting from a jury verdict that certain patent claims 2 were not invalid. Id. at 1292, 1297. The district court granted such relief because 3 the Federal Circuit broadened certain claim term limitations on a prior appeal from a 4 final judgment of non-infringement, which the district court reasoned affected the 5 prior patent validity judgment. Id. at 1292. On appeal from the district court’s grant 6 of Rule 60(b) relief, the Federal Circuit determined that the cross-appeal rule 7 precluded the relief because a finding of invalidity would expand the defendant’s 8 rights and lessen the rights of the plaintiff. Id. at 1295. Plaintiff argues that this 9 interpretation of the cross-appeal rule controls here and points to multiple cases in 10 which the Federal Circuit has applied the rule to preclude reconsideration of final 11 judgments regarding validity. (ECF No. 390 at 3.) 12 Plaintiff’s reliance on the Federal Circuit’s interpretation and application of 13 the cross-appeal rule is misplaced. First, the Federal Circuit’s Lazare decision makes 14 clear that its interpretation of the rule was adopted “[b]ecause this issue requires 15 consistent and uniform application by district courts when handling patent cases,” 16 and was resolved as “an issue of the law of this court.” Lazare, 714 F.3d at 1293. 17 Federal Circuit law governs in a case where the case involves non-patent claims so 18 long as there is an issue of patent law whose resolution will be a substantial factor in 19 determining liability under non-patent claims. 20 Metabolite Labs., Inc., 444 F.3d 1356, 1361 (Fed. Cir. 2006). A review of the First 21 Amended Complaint (ECF No. 14) and the Answer (ECF No. 17) shows that this 22 case solely concerns alleged trademark infringement under the Lanham Act and 23 raises no issues under patent law. Therefore, the Federal Circuit’s interpretation and 24 application of the cross-appeal rule as barring reconsideration by a district court of 25 patent validity on remand does not apply.1 Second, Plaintiff points to no authorities Breckenridge Pharm., Inc. v. 26 27 28 The Federal Circuit only has “exclusive jurisdiction of an appeal from a final decision of a district court of the United States . . . if the jurisdiction of that court was based, in whole or in part, on section 1338 of this title,” 28 U.S.C. §1295(a), which 1 –4– 11cv618 1 outside the context of the Federal Circuit which have found the cross-appeal rule 2 limits what issues a district court may consider on remand from an appellate court. 3 Nor can this Court locate such authority. Lazare recognizes that the rule is a 4 limitation on appellate court jurisdiction and implicitly recognizes that its application 5 to a district court’s considerations on remand is of an exceedingly limited nature. 6 Lazare, 714 F.3d at 1294–95 (“To the extent that the cross-appeal rule can be applied 7 to preclude certain arguments in a district court on remand after a failure to file a 8 cross-appeal . . .” (emphasis added)). To the extent that the Federal Circuit’s 9 interpretation of the cross-appeal rule might apply in non-patent cases–a proposition 10 this Court finds to be suspect—the circumstances which warranted the rule’s 11 application in Lazare simply do not exist here. In Lazare, the finding of validity 12 which the defendant failed to cross-appeal resulted from a jury verdict after trial. Id. 13 at 1291–92. For all purposes, there was an “adverse final judgment on validity” on 14 the merits. Id. at 1294. This Court’s denial of summary judgment to Defendants on 15 the counterclaims for fraudulent procurement and abandonment and dismissal of the 16 invalidity counterclaims was simply not a merits adjudication. 17 expressly based on Defendants’ concession that a denial would be appropriate if 18 summary judgment on the fair use defense was granted. (ECF No. 327 at 11.) 19 Because the grant has been reversed on appeal, the basis for denial of summary 20 judgment on the counterclaims and dismissal of the invalidity counterclaims no 21 longer exists. Rather, it was 22 As an additional note, this Court observes that subject to certain exceptions, 23 denials of a motion for summary judgment and a motion to dismiss are interlocutory 24 orders for which appeal does not ordinarily lie. A party may appeal an interlocutory 25 26 27 28 in turn confers jurisdiction on the district courts in actions “arising under” the patent laws, see 28 U.S.C. §1338. The docket in this case makes clear that Plaintiff’s prior appeal was to the Ninth Circuit, not the Federal Circuit. This should further confirm the inapplicability of the Federal Circuit’s cross-appeal rule here. –5– 11cv618 1 order after the entry of final judgment because, at that point, “the interlocutory order 2 merges in the final judgment and may be challenged in an appeal from that 3 judgment.” Baldwin v. Redwood City, 540 F.2d 1360, 1364 (9th Cir. 1976), cert. 4 denied, 431 U.S. 913 (1977); Hook v. Arizona Dep’t of Corrections, Nos. 95-17317, 5 96-156542, 1997 U.S. App. LEXIS 8042, at *9 (9th Cir. Feb. 27, 1997). It is true 6 that upon entry of the final judgment in this case, Defendants could have appealed 7 the denials of their motion for summary judgment and dismissal of the counterclaims. 8 However, the Ninth Circuit reversed this Court on the very issue adjudicated on the 9 merits that resulted in the entry of final judgment and remanded the case to this Court. 10 (ECF No. 377.) Therefore, the entry of that final judgment no longer has effect and 11 the prior denials are effectively once more interlocutory in nature. “District courts 12 have inherent power to modify their own interlocutory orders in the interests of 13 justice so long as they retain jurisdiction over the case.” See Rother v. Lupenko, No. 14 3:08–cv–00161–MO, 2014 WL 3955211, at *7 n.5 (D. Or. Aug. 13, 2014), aff’d in 15 part and rev’d in part, 691 Fed. App’x 350 (9th Cir. 2017) (citing John Simmons Co. 16 v. Grier Bros. Co., 258 U.S. 82, 88–89 (1922); United States v. Jerry, 487 F.2d 600, 17 605 (3d Cir. 1973); U.S. v. Iron Mountain Mines, Inc., 812 F. Supp. 1528, 1555-56 18 (E.D. Cal. 1992)). This power exists until the entry of a final judgment. Balla v. 19 Idaho State Bd. of Corrections, 869 F.2d 461, 465 (9th Cir. 1989). This Court 20 unquestionably has jurisdiction over the case once more. Given that there was no 21 merits adjudication of Defendant’s motion for summary judgment on the 22 counterclaims and the dismissal of the counterclaims, the Court finds that it is in the 23 interests of justice to modify the prior denial to reinstate those issues for such an 24 adjudication. 25 As a practical matter, both parties agree that Plaintiff’s motion for partial 26 summary judgment on the validity of Plaintiff’s trademarks and against Defendants’ 27 defenses of fraud and abandonment is “ripe for summary adjudication.” (ECF No. 28 390 at 4.) That motion is expressly premised on Defendants’ counterclaims. (ECF –6– 11cv618 1 No. 205 at 7.) It cannot be that this Court can reconsider Plaintiff’s motion without 2 reinstating the counterclaims. Moreover, Plaintiff’s motion for partial summary 3 judgment seeks summary judgment on all counterclaims at issue in Defendants’ 4 motion for summary judgment, and even goes further by seeking summary judgment 5 on an additional claim and multiple affirmative defenses. (Compare ECF No. 205 6 with ECF No. 216). The Court sees little reason not to consider and adjudicate 7 together both sides’ summary judgment motions. Accordingly, the Court overrules 8 Plaintiff’s Objection on this issue (ECF No. 390) and reinstates Defendants’ 9 counterclaims (ECF No. 17) and motion for summary judgment (ECF No. 216). 10 11 B. The Mandate Requires this Court to Consider Likelihood of Confusion 12 Plaintiff also Objects to this Court’s identification as an outstanding issue 13 whether summary judgment should be granted to Defendant BIC USA, Inc. on the 14 ground that there are no genuine issues of material fact regarding likelihood of 15 confusion as to the “The Write Choice.” (ECF No. 390 at 5–8.) Plaintiff’s Objection 16 is that BIC USA sought only partial summary judgment on one factor in the 17 Sleekcraft factors used to assess the likelihood of confusion—actual confusion. (Id. 18 at 5.) Plaintiff contends that this Court’s consideration would effectively be a sua 19 sponte summary judgment consideration and the “first of its kind” in the Ninth 20 Circuit on the issue of likelihood of confusion. (Id. at 6.) The Court overrules 21 Plaintiff’s Objection. 22 When an appellate mandate has issued regarding a lower court’s decision, the 23 lower court is obliged to execute the terms of the mandate. United States v. 24 Kellington, 217 F.3d 1084, 1092 (9th Cir. 2000). In construing a mandate, the lower 25 court may consider the opinion the mandate purports to enforce as well as the 26 procedural posture and substantive law from which it arises. Id. at 1093. In most 27 cases, enforcing the mandate is uncontroversial because its terms are plain and square 28 –7– 11cv618 1 both with the underlying opinion and the procedural history of the case. Id.2 2 Here, there should be nothing controversial about this Court considering 3 likelihood of confusion related to “The Write Choice” mark now that the case is 4 before this Court once more. In reversing this Court’s grant of summary judgment 5 on the fair use defense for that mark, the Ninth Circuit stated: “[w]e remand for the 6 district court to consider Marketquest’s trademark infringement claim regarding 7 Defendants’ use of ‘The Write Choice.’” Marketquest Group, Inc. v. BIC Corp., 862 8 F.3d 927, 939 (9th Cir. 2017). As the Ninth Circuit observed, “[t]he district court 9 could not properly find here that there was no evidence of confusion, fail to conduct 10 a Sleekcraft analysis, and still conclude that the Defendants qualified for the fair use 11 defense” because “[t]he fair use defense only comes into play once the party alleging 12 infringement has shown by a preponderance of the evidence that confusion is likely.” 13 Id. (quoting KP Permanent II, 408 F.3d at 608–09). This observation makes clear 14 that a showing of likelihood of confusion is a prerequisite to consideration of the fair 15 use defense. Defendants moved for summary judgment on the defense and, therefore, 16 this Court necessarily had to consider likelihood of confusion before reaching the 17 applicability of the defense. In light of the clear terms of the Mandate, there is 18 nothing “sua sponte” about this Court’s identification of likelihood of confusion as 19 an issue this Court must address. Moreover, Plaintiff’s Objection to consideration of 20 likelihood of confusion assumes too much. The fact that this Court must now 21 consider likelihood of confusion because of the Mandate should not be interpreted to 22 mean that a grant of summary judgment will issue. As the Plaintiff correctly observes 23 24 Additionally, “mandates require respect for what the higher court decided, not for what it did not decide.” Kellington. 217 F.3d 1084 (quoting Biggins v. Hazen Paper Co., 111 F.3d 205, 209 (1st Cir.), cert. denied, 544 U.S. 952 (1997)). A lower court is therefore left to address any issue not expressly or impliedly disposed of on appeal. Id. at 1094; Nguyen v. United States, 792 F.2d 1500, 1502 (9th Cir. 1986). The Ninth Circuit did not address the validity of Plaintiff’s trademarks in any way and, therefore, on remand, this Court has the authority to address the issue. 2 25 26 27 28 –8– 11cv618 1 in Objection, summary judgment in trademark cases is “generally disfavored” 2 because of “the intensely factual nature of trademark disputes.” Marketquest, 862 3 F.3d at 932. The record in this case is a special reminder of this proposition. 4 Accordingly, the Court overrules Plaintiff’s Objection on the basis of the Mandate’s 5 plain terms. 6 C. 7 Neither party has objected to reinstatement of: Defendants Norwood and BIC 8 USA, Inc.’s motion for summary judgment regarding damages (ECF Nos. 214, 215), 9 Plaintiff’s First Amended Complaint (ECF No. 14); Plaintiff’s Motion for Partial 10 Summary Judgment (ECF No. 205), and the parties’ Motions to Exclude Experts or 11 Non-retained Witnesses (ECF Nos. 199, 217, 218, 219). Therefore, the Court 12 reinstates these motions and pleadings. 13 III. Reinstatement of All Other Motions CONCLUSION & ORDER For the foregoing reasons, the Court hereby ORDERS that: 14 15 1. Plaintiff’s Objection is OVERRULED. 16 2. The Court REINSTATES the following: 17 a. Plaintiff’s First Amended Complaint (ECF No. 14); 18 b. Defendants’ Answer and Counterclaims (ECF No. 17) 19 c. Defendants Norwood and BIC USA, Inc.’s motion for summary judgment regarding damages (ECF Nos. 214, 215), 20 21 d. Defendant BIC Corporation’s motion for summary judgment regarding fraud and abandonment (ECF No. 216); 22 23 e. Plaintiff’s Motion for Partial Summary Judgment (ECF No. 205), and 24 f. The parties’ Motions to Exclude Experts or Non-retained Witnesses 25 26 (ECF Nos. 199, 217, 218, 219). IT IS SO ORDERED. 27 28 DATED: April 12, 2018 –9– 11cv618

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