Ferrari v. Vitamin Shoppe, Inc.
Filing
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Judge George A. OToole, Jr: OPINION AND ORDER entered: The defendant's Motion for Summary Judgement (dkt. no. 134 ) is GRANTED.It is SO ORDERED.(McDonagh, Christina)
UNITED STATES DISTRICT COURT
DISTRICT OF MASSACHUSETTS
CIVIL ACTION NO. 17-10475-GAO
RICHARD FERRARI and WILLIAM BOHR,
individually and on behalf of all others similarly situated,
Plaintiffs,
v.
VITAMIN SHOPPE, INC.,
Defendant.
OPINION AND ORDER
March 31, 2022
O’TOOLE, D.J.
The plaintiffs Richard Ferrari and William Bohr brought this putative class action alleging
that the defendant Vitamin Shoppe, Inc. (“Vitamin Shoppe”) placed false and misleading
statements on the labels of three of its dietary supplements. The plaintiffs allege violations of
Massachusetts and Illinois statutes prohibiting false advertising and deceptive business practices,
as well as multiple common law torts. The defendant moved for summary judgment on the ground
that the plaintiffs’ claims are preempted by the Federal Food, Drug, and Cosmetic Act (“FDCA”),
as amended by the Nutrition Labeling and Education Act (“NLEA”), 21 U.S.C. § 301, 321, 337,
343, 371, and the Dietary Supplement Health and Education Act of 1994 (“DSHEA”), Pub. L. No.
103-417, 108 Stat. 4325. For the reasons detailed below, the defendant’s motion is granted.
I.
Background
Vitamin Shoppe manufactures and sells dietary supplements. Some of those supplements
contain glutamine, an amino acid that exists naturally in the human body. Glutamine is believed
to contribute to “anti-catabolic activity”—which reduces the breakdown of muscle proteins and
facilitates the creation of new muscle proteins—and to general immune and intestinal health.
Dietary supplements containing glutamine are sometimes recommended for glutamine-deficient
individuals, who often benefit from supplemental doses. In addition, glutamine supplements are
marketed to, and purchased by, individuals with normal glutamine levels who want to build and
maintain muscle mass through weight training. Some glutamine supplements contain only
glutamine, while others combine glutamine with ingredients such as creatine, whey protein, or
Branch Chain Amino Acids. 1
This case concerns three dietary supplements (“the products”) that Vitamin Shoppe
manufactures and markets under the label “BodyTech”: BodyTech Glutamine, BodyTech Creatine
& Glutamine with Beta-Alanine, and BodyTech BCAA & Glutamine. Glutamine is the only
ingredient in BodyTech Glutamine, and it is a central ingredient in the other two products. It
accounts for 38% of each recommended serving of BodyTech BCAA & Glutamine, and for 31%
of each recommended serving of BodyTech Creatine & Glutamine with Beta-Alanine. The labels
on the products contain statements about glutamine (“the contested statements”), including that it
“has been shown to possess anti-catabolic properties to help preserve muscle,” “helps support
muscle growth and recovery as well as immune health,” and “is involved in regulating protein
synthesis.” (Decl. of Michael R. McDonald, Esq., Exs. B, C, D (dkt. nos. 137-2, 137-3, 137-4)). 2
Each of the respective product labels displays the following disclaimer: “These statements have
not been evaluated by the Food and Drug Administration. This product is not intended to diagnose,
treat, cure, or prevent any disease.” (Decl. of Michael R. McDonald, Esq., Exs. B, C, D).
1
The DSHEA’s definition of a “dietary supplement” includes “a product . . . intended to
supplement the diet that bears or contains . . . an amino acid ….” 21 U.S.C. § 321(ff)(1).
2
Most of the contested statements refer simply to “glutamine,” but some refer to “L-glutamine.”
The record reveals no scientific distinction between the two.
2
The plaintiffs Richard Ferrari and William Bohr are residents of Massachusetts and Illinois,
respectively, and they are former customers of Vitamin Shoppe. They brought this suit under the
laws of their respective states after purchasing and using the products. 3 The plaintiffs allege that
the contested statements induced them to purchase the products, and that the products subsequently
did not yield the results that they believe the labels promised them. For example, Bohr alleges that
he purchased BodyTech BCAA & Glutamine because the label indicated that glutamine supports
“muscle growth,” but that he experienced no additional muscle growth after consuming the
product. The plaintiffs do not claim to be glutamine-deficient; they simply sought improved results
from their training regimens.
The plaintiffs claim that Vitamin Shoppe committed false advertising, misbranding, unjust
enrichment, breach of express warranty, and breach of implied warranty by placing the contested
statements on its product labels. The plaintiffs’ claims all arise under state law. The parties have
each submitted admissible expert testimony and reports on the properties of glutamine, the
efficacy, or lack thereof, of Vitamin Shoppe’s products, and the truth or falsity of the contested
statements. The defendant moved for summary judgment on the ground that the plaintiffs’ state
law claims are preempted by federal law. The plaintiffs opposed the motion but did not crossmove.
3
Richard Ferrari purchased BodyTech Creatine & Glutamine with Beta Alanine, and William
Bohr purchased BodyTech Glutamine and BodyTech BCAA & Glutamine. Each plaintiff only has
standing to challenge the labels of the products that he himself purchased. Downing v. Keurig
Green Mountain, Inc., No. 20-cv-11673-IT, 2021 WL 2403811, at *3 n.1 (D. Mass. June 11, 2021)
(“[F]or there to be a cognizable injury, the person who was the target of the misrepresentation
[must have] actually acquired something in a transaction that is of less value than he was led to
believe it was worth when he bargained for it.” (internal citation omitted)).
3
II.
Federal Preemption at Summary Judgment
A party seeking summary judgment must demonstrate that there is no genuine dispute as
to any material fact and that the movant is entitled to judgment as a matter of law. Johnson v.
Johnson, 23 F.4th 136, 141 (1st Cir. 2022). The Supreme Court has held that questions of
preemption are to be decided by courts at the motion to dismiss and summary judgment stages of
a case. Merck Sharp & Dohme Corp. v. Albrecht, 139 S. Ct. 1668, 1680 (2019). A defendant who
demonstrates that a plaintiff’s state law claims are preempted by federal law is entitled to summary
judgment on those claims. See In re Zofran (Ondansetron) Prod. Liab. Litig., 541 F. Supp. 3d 164,
166 n.1, 206 (D. Mass. 2021).
III.
Discussion
A.
Preemption Under the FDCA
The FDCA, DSHEA, and NLEA govern the branding and labeling of food, drugs, and
dietary supplements. 21 U.S.C. § 343(r) “places limits on health claims that may be made on food
and dietary supplement labels.” Nat’l Council for Improved Health v. Shalala, 122 F.3d 878, 880
(10th Cir. 1997). To ensure nationwide uniformity in labeling standards, Congress has prohibited
states from “directly or indirectly establish[ing] under any authority or continu[ing] in effect” any
labeling requirement for dietary supplements that is “not identical to” the requirements articulated
in § 343(r). § 343-1(a). Thus, any cause of action arising under a state statute or legal rule that
purports to apply a labeling standard not found in § 343(r) is preempted by the FDCA. Kaufman
v. CVS Caremark Corp., 836 F.3d 88, 92 (1st Cir. 2016). 4
4
The Supreme Court has held that the preemption provisions of some federal statutes do not
preempt common law tort claims to the same extent that they preempt state statutory claims. See
Bates v. Dow Agrosciences LLC, 544 U.S. 431, 444–45 (2005) (Federal Insecticide, Fungicide,
and Rodenticide Act); Cipollone v. Liggett Grp., Inc., 505 U.S. 504, 525–27 (1992) (Federal
Cigarette Labeling and Advertising Act). That limitation has not been extended to the FDCA. See
4
B.
Structure/Function Claims
The FDCA broadly prohibits label statements that are “false or misleading in any
particular.” § 343(a). That rule applies to all statements, including those about nutritional value,
health, price, taste, composition, and quality. Prior to 1994, the FDA enforced that rule by
subjecting health claims on supplement labels to the same costly premarket approval processes
that claims on drug labels are subject to. Lars Noah & Barbara A. Noah, A Drug by Any Other
Name . . . ?: Paradoxes in Dietary Supplement Risk Regulation, 17 Stan. L. & Pol’y Rev. 165,
165–67 (2006). Dietary supplement manufacturers, looking to stimulate growth in their industry,
undertook a massive lobbying effort to relax labeling regulations on their products. Id. at 166;
Peter J. Cohen, Science, Politics, and the Regulation of Dietary Supplements: It’s Time to Repeal
DSHEA, 31 Am. J.L. & Med. 175, 179–180 (2005); Stephen H. McNamara, Esq., Dietary
Supplements of Botanicals and Other Substances: A New Era of Regulation, 50 Food & Drug L.J.
341, 341–42 (1995) (“[M]embers of the House of Representatives and Senate stated that they had
received more mail, phone calls, and constituent pressure on [dietary supplement labeling] than on
anything else . . . .”).
In 1994, Congress amended the FDCA to re-classify supplements as food products and to
exempt certain statements on supplement labels from premarket approval requirements. Noah,
Mills v. Giant of Md., LLC, 441 F. Supp. 2d 104, 106–9 (D.D.C. 2006) (noting that Bates was
“moored tightly to the specific preemption clause at issue” and that “nothing in Bates categorically
defeats defendants’ argument that plaintiffs’ claims are precluded by FDCA’s preemption
clause”). Indeed, district courts have repeatedly held that § 343(a)(5) applies to common law
claims and state statutory claims alike. Patane v. Nestlé Waters N. Am., Inc., 314 F. Supp. 3d 375,
385 (D. Conn. 2018); In re PepsiCo, Inc., Bottled Water Mktg. & Pracs. Litig., 588 F. Supp. 2d
527, 532 (S.D.N.Y. 2008); Mills, 441 F. Supp. 2d at 106–9. Accordingly, each of the plaintiffs’
claims is subject to the same preemption analysis; the defendant is entitled to summary judgment
on all counts as to any contested statements that are permitted by the FDCA.
5
supra, at 166. Those amendments, among them § 343(r)(6), “sharply limit[ed] the FDA’s express
authority to regulate [dietary supplement labeling].” Id. Commentators widely agree that the 1994
amendments were direct responses to the supplement industry’s lobbying efforts. Id.; Cohen,
supra, at 179–80; McNamara, supra, at 341–42. The result is a regime in which “[c]ompared to
drugs, dietary supplements and their labels appear strikingly unregulated.” Michael A. McCann,
Dietary Supplement Labeling: Cognitive Biases, Market Manipulation & Consumer Choice, 31
Am. J.L. & Med. 215, 220 (2005).
The 1994 amendments to the FDCA articulated new rules for applying the FDCA’s
prohibition on false and misleading statements to health-related claims on dietary supplement
labels. Congress defined two categories of permissible label statements: product-specific “disease”
claims and nutrient-specific “structure/function” claims. Kroessler v. CVS Health Corp., 977 F.3d
803, 809 (9th Cir. 2020); see § 343(r)(6); 21 C.F.R. § 101.93(g). Health-related statements that do
not fall into those categories are prohibited as “false or misleading.” § 343(r)(6); § 101.93(g).
A label statement qualifies as a “structure/function” claim if: 1) the statement describes the
general effects of a nutrient or dietary ingredient or the mechanism by which it may affect the
body’s structure or functions and does not claim its efficacy in the product at hand; 2) the
manufacturer has evidence substantiating the statement as truthful and not misleading; 3) the
statement is accompanied by a disclaimer stating that it has not been evaluated by the FDA; and
4) the statement does not claim that a nutrient or dietary ingredient diagnoses, treats, cures, or
prevents a specific disease (i.e., it is not a disease claim). § 343(r)(6). 5
5
Disease claims assert that a product diagnoses, treats, or prevents a specific disease. § 101.93(g).
Disease claims must be substantiated with evidence indicating that the product itself, and not just
a particular ingredient, has the claimed effects when used as recommended by the manufacturer.
Id.
6
Pursuant to the structure/function rule, a manufacturer may place a broad statement about
the general effect of a dietary supplement ingredient on a supplement label, even if the dosage of
the supplement in the product may not actually produce the described result. The statement need
only be literally true as a general statement to be eligible for legitimate inclusion on a supplement
label without FDA preclearance. This regime surely permits some statements that might confuse
or mislead consumers about the actual effects of the products they are purchasing. See Noah, supra,
at 171 (noting that “the subtleties of [the] distinctions [within structure function claims] may be
lost on many consumers of supplement products”). For example, a consumer might interpret a
calcium supplement label to say that the supplement itself supports bone strength, when in fact the
label simply states that calcium, generally, can affect bone strength. See id. at 171 n.21. That result
is not accidental. Congress intentionally authorized such generalized structure/function claims in
response to advocacy from the supplement industry.
The defendant argues that the contested statements properly qualify as permitted
structure/function claims and, consequently, that the plaintiffs’ state law claims that purport to
challenge the propriety of the statements under potentially applicable state law theories are
preempted by the FDCA. Accordingly, the preemption question hinges on whether the contested
statements do qualify as structure/function claims.
i.
Scope of the Claims
Structure/function claims must be “narrowly focused”—they may refer only to a nutrient
or ingredient within a product, and not to the product as a whole. Greenberg v. Target Corp., 985
F.3d 650, 654 (9th Cir. 2021). They typically, as here, use broad general verbs such as “improve,”
“promote,” “regulate,” and “support” to describe the properties of a nutrient, rather than promising
specific results. See Regulations on Statements Made for Dietary Supplements Concerning the
7
Effect of the Product on the Structure or Function of the Body, 65 Fed. Reg. 1000-01, 1011 (Jan.
6, 2000) (codified at 21 C.F.R. pt. 101).
The plaintiffs’ expert, Dr. Darren Candow, contends that the contested statements in this
case improperly refer to Vitamin Shoppe’s products themselves, and not to specific nutrients in a
product. But the statements are literally, and intentionally, quite narrow; they state only that the
product contains glutamine as a nutrient and that glutamine may have a certain property. For
example, the BodyTech Glutamine label reads: “Glutamine . . . is involved in regulating protein
synthesis and has been shown to possess anti-catabolic properties to help preserve muscle.” (Decl.
of Michael R. McDonald, Esq., Ex. B (emphasis added)). The BodyTech BCAA & Glutamine
label similarly reads: “also added [is] L-Glutamine for its anti-catabolic properties[.]” (Decl. of
Michael R. McDonald, Esq., Ex. D (emphasis added)). The BodyTech Creatine & Glutamine with
Beta-Alanine label reads: “Glutamine helps support muscle growth and recovery as well as
immune health.” (Decl. of Michael R. McDonald, Esq., Ex. C (emphasis added)). The other
contested statements are similarly carefully limited in scope and tone; they describe generally the
potential impact of a specific ingredient. Notably, they make no promises about the supplement’s
actual efficacy in the product. They are statements of a property of glutamine generally, not of the
offered product. This careful limitation in meaning may strike one as too clever by half, but it is
exactly what Congress intended to authorize in DSHEA. The statements at issue here are all
sufficiently narrow to qualify as structure/function claims. Cf. Greenberg, 985 F.3d at 654–56
(noting that “vitamin C boosts immunity,” “calcium helps maintain bones,” and “[biotin] helps
support healthy hair and skin” were sufficiently narrow to be structure/function claims).
8
ii.
Substantiation
To substantiate a structure/function claim, a manufacturer must offer reliable evidence of
the general effect or function of the ingredient described on the label. See Regulations on
Statements Made for Dietary Supplements Concerning the Effect of the Product on the Structure
or Function of the Body, 65 Fed. Reg. at 1032. The FDCA “only requires substantiation for the
ingredient’s function in the human body, not the health impact of the product as a whole.”
Greenberg, 985 F.3d at 656 (emphasis in original). Dietary supplement manufacturers “may make
structure/function claims about a nutrient’s general role on the human body without disclosing
whether the product will provide a health benefit to each consumer.” Id.; see also Kaufman, 836
F.3d at 95 (“[A]ny nutrient or ingredient that . . . the heart needs might be described as supporting
heart health, even if taking the supplement form of the nutrient actually does nothing to improve
the health of one’s heart . . . .”).
Dr. Candow conceded that the contested statements, taken literally, are true. The following
exchange occurred during his deposition:
Q. So you agree that generally glutamine helps support muscle growth. Correct?
A. It’s an amino acid, yes. They all have to.
Q. Does it help support muscle growth by keeping your muscles out of the catabolic state?
A. It can, yes.
Q. And turning to the same label, glutamine helps support muscle recovery, you generally
agree with that statement. Is that correct?
A. It can definitely help in recovery, yes.
Q. Your only objection to that statement is that at this dosage you don’t believe that
glutamine helps support muscle recovery. Correct?
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A. That is correct.
(Oral Dep. of Darren G. Candow, Ex. K at 195–96 (dkt. no. 137-11)). 6
The plaintiffs argue that the contested statements, while literally true, should be deemed
unsubstantiated because glutamine has not been shown to build and preserve muscle when taken
in the dosages recommended on the product labels. They also argue that the defendant must
substantiate the contested statements with evidence specifically about supplemental glutamine, as
opposed to evidence about glutamine that exists naturally in the body. But either argument holds
the defendant to a higher standard of substantiation than is required by DSHEA. See Greenberg,
985 F.3d at 656. The contested statements refer only to glutamine as an ingredient generally, and
not to effective levels of dosage. As to whether there is a meaningful distinction between naturally
occurring glutamine and supplemental glutamine, the record is silent. Under the structure/function
framework, Vitamin Shoppe is not required to show that its products work in the recommended
dosages, nor is it required to broadly prove the efficacy of supplemental glutamine. 7
The plaintiffs also attempt to sidestep substantiation entirely, arguing that a nutrientspecific claim is “false or misleading,” and therefore broadly prohibited by the FDCA, if the
nutrient is not effective when consumed in the manufacturer-recommended dosages. The plaintiffs
misinterpret the statutory structure. The FDCA’s general prohibition on “false or misleading”
statements is applied to structure/function claims via the substantiation requirement articulated in
§ 343(r)(6) and the related regulations. Kroessler, 977 F.3d at 809. The prohibition on misleading
6
He made similar admissions elsewhere in his testimony: “Q. Do you agree that glutamine has
anti-catabolic properties? A. It does. Q. So is anything about the back of this label false? A. I don’t
think so.” (Oral Dep. of Darren G. Candow, Ex. K at 219 (dkt. no. 137-11)).
7
The plaintiffs cite sub-regulatory guidance from the FDA and FTC that articulates more stringent
standards for substantiation in other contexts. As previous courts have noted, those sources are offpoint and non-binding. See Greenberg, 985 F.3d at 656 n.3.
10
statements is baked into the substantiation requirement; by definition, a properly substantiated
structure/function claim is not “false or misleading.” See id.; Regulations on Statements Made for
Dietary Supplements Concerning the Effect of the Product on the Structure or Function of the
Body, 65 Fed. Reg. at 1003 (“[§ 343(r)(6)] requires dietary supplement manufacturers to have
substantiation that their statements are truthful and non-misleading.”). The plaintiffs’ proposal
would require the same level of substantiation for two types of statements that Congress explicitly
separated by eliminating the distinction between nutrient-specific structure/function claims and
product-specific disease claims. See Greenberg, 985 F.3d at 656 (“[A plaintiff] cannot implicitly
import a disease claim requirement—evidence showing the product’s impact on the consumer’s
health or disease—into the structure/function claim, given the differences in the statutory
requirements for each.”). A rule so at odds with the statutory structure and so contrary to
Congress’s intent cannot carry the day. See id. (noting that the plaintiff’s “reliance on the FDCA’s
general prohibition against false or misleading statements . . . conflicts with the FDCA’s statutory
language and the FDA’s stated purpose for allowing structure/function claims”).
The evidence in the record indicates that glutamine possesses anti-catabolic properties that
generally support and relate to muscle growth, endurance, recovery, and health. The results of
several observational studies bear that out, as do the expert reports. Indeed, the parties’ dueling
experts appear to agree about glutamine’s basic properties. Dr. Candow does not dispute the literal
truth of the contested statements; he merely argues that they are misleading in the context of the
label-recommended dosages. His concern may be well founded, but it is irrelevant to the narrow
substantiation inquiry applicable to structure/function claims. Congress intended to permit
structure/function claims that offer limited information to be placed on dietary supplement labels.
By failing to meaningfully dispute the truth of the contested limited statements, and by failing to
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grapple with the evidence in the record supporting them, the plaintiffs have failed to demonstrate
that the statements are unsubstantiated. The defendant has carried the narrow burden for
substantiation that existing law has established. Cf. Greenberg, 985 F.3d at 655–57 (holding that
the statement biotin helps “support healthy hair and skin” was substantiated by evidence about
biotin’s general role in the body, even though most consumers would not benefit from the
defendant’s low-dose biotin supplement).
iii.
Other Requirements
The third and fourth elements are not contested by the plaintiffs. First, each contested
statement is accompanied by an appropriate disclaimer as required by § 343(r)(6). Second, the
contested statements do not claim to diagnose or treat any specific diseases. See generally §
101.93(g)(2). In fact, the disclaimers state that each product “is not intended to diagnose, treat,
cure, or prevent any disease.” (Decl. of Michael R. McDonald, Esq., Exs. B, C, D).
IV.
Conclusion
The defendant has shown that the contested statements qualify as permissible
structure/function claims under the FDCA. The state laws on which the plaintiffs rely would
therefore impose an obligation inconsistent with the FDCA by prohibiting those statements.
Accordingly, those state laws are preempted in this action by § 343(a)(5), and the plaintiffs’ state
law claims challenging the contested statements are barred. The defendant’s Motion for Summary
Judgement (dkt. no. 134) is GRANTED.
It is SO ORDERED.
/s/ George A. O’Toole, Jr.
United States District Judge
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