RUDEL CORPORATION v. HEARTLAND PAYMENT SYSTEMS, INC.

Filing 53

OPINION filed. Signed by Judge Anne E. Thompson on 10/4/2017. (mps)

.
NOT FOR PUBLICATION

UNITED STATES DISTRICT COURT
DISTRICT OF NEW JERSEY
RUDEL CORPORATION, individually and
on behalf ofall others similarly situated,
Plaintiff,

Civ. No. 16-2229

v.

OPINION

AECE'VED

HEARTLAND PAYMENT SYSTEMS,
INC.,

OCT 0 4 2017

Defendant.

AT 8:30
WILLIAM T, WAtSM
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THOMPSON. U.S.D.J.

INTRODUCTION
Before the Court is Plaintiffs motion for preliminary approval of class settlement and
class certification. (ECF Nos. 50, 51.) The motion is unopposed. The Court has reviewed the
moving papers and the proposed settlement agreement, and has decided the motion without oral
argument pursuant to Local Civil Rule 78.1 (b). For the following reasons, the unopposed motion
for preliminary approval of the settlement agreement and class certification is granted.

BACKGROUND
Plaintiff Rudel Corporation ("Plaintiff'') brings this putative class action against
Defendant Heartland Systems, Inc. ("Defendant") for breach of contract, breach of the implied
covenant of good faith and fair dealing, and unjust enrichment. Plaintiff runs Jacala Mexican
Restaurant in San Antonio, Texas. (Compl. if 20, ECF No. 1.) Defendant processes credit and
debit card payments for small-to-medium-sized merchants. (Compl. W2, 24-26; Pl.'s Br. at 3,.
ECF No. 51.) Plaintiffs restaurant contracted with Defendant to process its credit and debit card
transactions from 2008 to 2014. (Compl. if 21.)
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Plaintiff alleges that in 2014 American Express introduced a new program, "OptBlue,"
that made it less expensive for merchants to accept American Express cards. (Compl. W57-59;
Pl.' s Br. at 3.) In June 2014, Defendant sent a letter to its merchants that Defendant would
process American Express cards with the smaller fees already associated with Visa and
Mastercard. (Compl. mf 60--62.) Between July 1, 2014 and October 31, 2014, Defendant charged
American Express fees at this discounted rate. (Compl. mf 64-68; Pl.'s Br. at 3-4.) In October
2014, Defendant retroactively charged Plaintiff an "American Express Fee Adjustment" of
$255.44, without prior written agreement or notice; other class members experienced similar
charges. (Compl. mf 69-74.) Defendant represented that this charge was an adjustment to correct
a miscalculation. (Compl. W77-"-78; Pl.'s Br. at 4.) Plaintiff alleges this purported correction
was, instead, an improper rate increase which violated the uniform contract between Defendant
and the merchants in the putative class. (Compl. ml 79-88; Pl.'s Br. at 4-5.)
Plaintiff filed its Complaint in April 2016. (ECF No. 1.) Defendant moved to dismiss
(ECF No. 7), which the Court granted in part as to Plaintiff's claim under the New Jersey
Consumer Fraud Act but otherwise denied (ECF Nos. 14, 15). After Defendant answered (ECF
No. 16), the parties entered discovery. On April 21, 2017, Plaintiff moved to certify the class.
(ECF Nos. 26, 27.) The Court then appointed the Hon. William G. Bassler as a mediator, staying
proceedings (ECF No. 29) and administratively terminating pending motions (ECF No. 30).
After an unsuccessful mediation, Plaintiff renewed its motion to certify class on June 22, 2017.
(ECF Nos. 33, 34.) Both parties then moved for summary judgment. (ECF Nos. 35, 36, 43.)
Before those motions could be decided, the parties informed the Court on August 7, 2017 that
they had reached an amicable agreement after another round of mediation before Judge Bassler.
(ECF No. 46.) The Court administratively terminated pending motions on August 9, 2017 and

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ordered the parties to submit a preliminary approval of settlement within 30 days. (ECF No. 47.)

On September 22, 2017, Plaintiff submitted the unopposed motion for preliminary approval now
before the court. (ECF Nos. 50, 51.)

DISCUSSION
I.

Preliminary Approval of the Class Action Settlement
"Review of a proposed class action settlement is a two-step process: preliminary approval

and a subsequent fairness hearing. Courts make a preliminary evaluation of the fairness of the
settlement, prior to directing that notice be given to members of the settlement class." Jones v.
Commerce Bancorp, Inc., 2007 WL 2085357, at *2 (D.N.J. July 16, 2007) (internal citation
omitted). Preliminary approval is not binding and should be granted unless the settlement is
"obviously deficient." Mazon v. Wells Fargo Bank, N.A., 2011WL6257149, at *1 (D.N.J. Dec.
14, 2011); Jones, 2007 WL 2085357, at *2. Proposed settlements are generally preliminarily
approved when they emerge from serious, non-collusive negotiations, do not give preferential
treatment to certain segments of the class or class representatives, and fall within the range of
possible approval. Mazon, 2011WL6257149, at *1; In re Gen. Motors Corp. Pick-Up Truck
Fuel Tank Prod_. Liab. Litig., 55 F.3d 768, 785 (3d Cir. 1995);1n re Nat'/ Football League
Players' Concussion Injury Litig., 301F.R.D.191, 197-98 (E.D. Pa. 2014). A settlement is
presumed fair when it results from "arm's-length negotiations between experienced, capable
counsel after meaningful discovery." Mazon, 2011WL6257149, at *1 (quoting Manual for
Complex Litigation, Third,§ 30.42 (West 1995)); Smith v. Prof'/ Billing & Mgmt. Servs., Inc.,
2007 WL 4191749, at *1 (D.N.J. Nov. 21, 2007); Curiale v. Lenox Grp., Inc., 2008 WL
4899474, at *4 (E.D. Pa. Nov. 14, 2008).
The proposed settlement agreement here meets the not "obviously deficient" standard.

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Mazon, 2011WL6257149, at *2; Jones, 2007 WL 2085357, at *2. First, the proposed settlement
was reached after discovery and through arm's-length negotiations between experienced counsel
for Plaintiff and Defendant. (Pl.' s Br. at 9-12.) Attorneys for both parties are experienced in
similar class action litigation. (Id. at 10-11.) The negotiations transpired over two months and
included mediation before retired federal judge the Hon. William G. Bassler. (Id. at 10.)
Discovery was thorough enough that both parties moved for summary judgment, but also that
Plaintiff acknowledged the limitations of litigation due to Defendant's asserted defenses. (Id. at
10, 12.) All told, these arm's-length negotiations create a presumption of fairness.
Second, the proposed settlement provides the class with reasonable and adequate relief.
Plaintiff acknowledges that the proposed settlement will not fully compensate class members,
but emphasizes it will provide each class member with a monetary award. (Pl.' s Br. at 11-12;
Settlement Agreement, Ex. 1at2, ECF No. 50-1 ("The Allocation Formula will distribute the
New Settlement Fund to eligible class members according to a ratio ....").) Defendant admitted
in discovery that the total revenue derived from the alleged improper fee increase was more than
$7,000,000, affecting 80,000 merchants. (Fearon Deel. W 11-12, ECF No. 50-1; Settlement
Agreement~~ 51-52, ECF No. 50-1; Pl.'s Br. at 1, 4, 13-14.) The proposed settlement fund is

$2,500,000, and before the fund is allocated to class members it will be reduced by counsel costs
and fees, settlement administration fees, and a potential service award to the class
representative. 1 (Pl.' s Br. at 6-7.) Plaintiff emphasizes that the fact that Defendant has already
identified the affected merchants and relevant fees will streamline the process and improve the

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Defendant has agreed not to contest counsel's request for fees up to one-third the settlement
fund amount ($833,333.33) as well as reasonable expenses. (Settlement Agreement~ 58.)
Furthermore, class counsel intends to ask the Court to approve a service award of $15,000 for the
class representative. (Id. if 60.) The Court withholds judgment on the reasonable amount of
payments to the class representative and class counsel, which are subject to later approval.
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chances of actual compensation for class members, favoring approval of the settlement. (Pl.' s Br.
at 11-12.) Given the nature of preliminary approval review, the Court finds the settlement relief
falls within the range of approval.
Finally, the proposed settlement does not appear to unreasonably favor the class
representative or any segment of the class. Indeed, the nature of Plaintiff's claims are indistinct
from the claims of other class members, and nothing in the Settlement Agreement divides the
proposed settlement class into segments. Finding no reason at this juncture to question the
fairness of the settlement, which was reached after negotiation between experienced counsel and
mediated by a respected retired jurist, the Court grants preliminary approval to the settlement.
II.

Certification of the Settlement Class
The Court must next consider whether the requirements for class certification are met. A

class may be certified pursuant to Federal Rule of Civil Procedure 23(a) when
(1) the class is so numerous that joinder of all members is
impracticable; (2) there are questions oflaw or fact common to the
class; (3) the claims or defenses of the representative parties are
typical of the claims or defenses of the class; and (4) the
representative parties will fairly and adequately protect the
interests of the class.
Fed. R. Civ. P. 23(a). In addition to these requirements, when the plaintiffs are primarily seeking
legal relief, certification is proper only where "questions oflaw or fact common to class
members predominate over any questions affecting only individual members, and [where] a class
action is superior to other available methods for fairly and efficiently adjudicating the
controversy." Fed. R-: Civ. P. 23(b)(3). These requirements are known as "predominance'.' and
"superiority," respectively. See In re Hydrogen Peroxide Antitrust Litig., 552 F .3d 305, 310 (3d
Cir. 2008). The plaintiff bears the burden of proving that the requirements of Rule 23 are
satisfied. Id. at 311-12. These prerequisites are not mere pleading requirements; the Court must
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determine that each Rule .23 requirement is satisfied by a preponderance of the evidence. Id. at
309 ("Class certification is proper only 'if the trial court is satisfied, after a rigorous analysis, that
the prerequisites' of Rule 23 are met." (quoting Gen Tel. Co. ofSw. v. Falcon, 457 U.S. 147, 161
(1982))).
The proposed settlement class is defined in Section II,, 30 of the proposed Settlement
Agreement as "Merchants who processed with Heartland and were subject to an American
Express Fee Adjustment in their October 2014 account statements, retroactively implementing an
increased American Express Discount Fee between the period of July 1, 2014 and October 31,
2014 and setting new American Express pricing going forward." (Settlement Agreement~ 30.)
This class meets the four Rule 23(a) requirements of numerosity, commonality, typicality, and
adequacy, and likewise meets the Rule 23{b) requirements of predominance and superiority.

A. The Rule 23(a) Requirements

Numerosity: "Courts in the Third Circuit generally hold that classes of close to one
hundred members are sufficient." Smith, 2007 WL 4191749, at *3 (citing Jones, 2007 WL
2085357, at *3; Weiss v. York Hosp., 745 F.2d 786, 808 n.35 (3d Cir. 1984)). Discovery in this
case revealed that 80,000 merchants were affected by the fee adjustment disputed by Plaintiffs.
(Pl.'s Br. at 1, 13-14). Numerosity is easily satisfied here.

Commonality: "The commonality requirement is satisfied if the named plaintiff shares at
least one question of fact or law with the complaints of the prospective class." Smith, 2007 WL
4191749, at *3 (citing Newton v. Merrill Lynch Pierce, Fenner & Smith, Inc., 259 F.3d 154, 183
(3d Cir. 2001)). Here, Plaintiff argues that Defendant violated a uniform standardized contractthe Merchant Processing Agreement-and all the legal and factual questions arising out of this
standard contract are common among the class. Plaintiffs brief outlines questions including

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whether the contract pennitted the rate change, whether there was notice, whether any notice
sufficed, whether Defendant acted in bad faith, and whether Defendant was unjustly enriched.
(Pl.' s Br. at 14.) These common questions satisfy the commonality requirement. -

Typicality: "A named Plaintiff's claims are typical where each class member's claims
arise from the same course of events and each class member makes similar legal arguments to
prove the defendant's liability." Jones, 2001WL2085357, at *3. Again, the alleged conduct here
is common across all class members, including Plaintiff. Being subject to the fee increase and
standard contract of which Plaintiff complains is the defining characteristic for merchants to be
eligible as class members. Moreover, Plaintifrs theory of recovery arid of Defendant's liability is
identical to those that could be brought on behalf of the class. Typicality is therefore satisfied.

Adequacy of representation: "Adequacy of representation is a two-part inquiry that
applies to both Plaintifrs counsel and Plaintiff." Jones, 2001 WL 2085357, at *4; Szczubelek v.

Cendant Mortg. Corp., 215 F.R.D. 107, 119 (D.N.J. 2003). First, the Court must satisfy itself
that Plaintiff's attorney is "qualified, experienced and able to conduct the litigation." Smith, 2007
WL 4191749, at *4 (citingDalPonte v. American Mortgage Express Corp., 2006 WL 2403982,
at *2 (D.N.J. Aug. 17, 2006)). Second, ''the class representative must not have interests
antagonistic to those of the class ...." Szczubelek, 215 F .R.D. at 119. As discussed above in the
context of preliminary approval, Plaintiff's chosen counsel are qualified and experienced class
action litigators, satisfying the first prong. (See Pl.'s Br. at 16; Fearon Deel., Ex. 2, Firm Resume
ECF No. 50-1.) Moreover, Plaintiffs interests are wholly aligned with those of the class;
Plaintiff suffered the same kind of injury as all class members and will receive a pro rata portion
of the settlement based on the proposed "Allocation Formula" in the settlement agreement. (Pl.'s
Br. at 16; Settlement Agreement, "Allocation Formula".) The class is adequately represented.

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•

B. The Rule 23(b) Requirements
The Court next considers the Rule 23(b)(3) predominance and superiority requirements.
The Third Circuit has held that "predominance tests whether proposed classes are sufficiently
cohesive to warrant adjudication by representation, a standard far more demanding than the
commonality requirement of Rule 23(a) ... ."In re Hydrogen Peroxide Antitrust Litig., 552 F.3d
at 311 (quotingAmchem Prods. v. Windsor, 521U.S.591, 623-24 (1997)). If one element of a
claim can only be proven 'by resort to individual treatment, class certification is inappropriate.
Newton, 259 F.3d at 172. Because Plaintiff's claims arise out of a standard, uniform contract and
an across-the-board rate increase which Defendant allegedly unlawfully applied to all class
members, the Court finds that common issues sufficiently predominate here. See Smith, 2007
WL 4191749, at *4 ("In essence, the claims of everyone in the class are essentially identical.").
Turning to superiority, the Court must ''balance, in terms of fairness and efficiency, the
class action method of proceeding against alternative available methods of adjudication." Id.
While Rule 23(b)(3) enumerates a number of factors courts may consider, this Court has held
that "[c]lass treatment is superior where individual claims are small or modest." Jones, 2007 WL
2085357, at *4. Plaintiff alleges that all class members experienced relatively modest losses.
(Compl. ~ 73-76 (alleging that Plaintiff's actual damages were $255.44 and class members
experienced at most $600 ofloss due to the fee adjustment).) As Plaintiff persuasively explains,
''in light of the small amount of recovery to each putative class member compared with the costs
of litigation, individual merchants are less likely to be inclined to file individual actions or to be
able to settle and recover on individual actions." (Pl.'s Br. at 18.) Moreover, should any
particular class member who experienced a particularly significant fee adjustment be concerned
about the settlement prejudicing their potential recovery, they may opt out of the class upon

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receiving notice. Therefore, the Court finds that the settlement meets the superiority requirement
and certifies the class as defined in the settlement agreement.
III.

Approval of Proposed Class Notice
Having concluded that the settlement is fair, as a preliminary matter, and that class

certification is appropriate, the Court must next evaluate the adequacy of the proposed class
notice. "[T]he court must direct to class members the best notice practicable under the
circumstances, including individual notice to all members who can be identified through
reasonable effort." Fed. R. Civ. P. 23(c)(2)(B); see, e.g., Smith, 2007 WL 4191749, at *5. The
notice must meet a host of specific requirements delineated in Rule 23(c)(2) and give class
members a "fair opportunity to consider the proposed settlement and raise objections." Jones,
2007 WL 2085357, at *5. The form of the notice must meet due process requirements but is
otherwise committed to the Court's discretion. Mazon, 2011 WL 6257149, at *3.
The parties here have agreed to a notice plan that provides the class with all of the
information required under Rule 23. The Notice sets forth the nature of the action, the
membership of the class, the nature of the claims brought, that a class member can choose to hire
their own attorney, that a class member may opt out and be excluded from the settlement, how to
opt out via mail or email, and the binding effect of a class judgment. The Notice is written in
straightforward language and specifies the settlement amount ·and key terms. It further specifies
that at the final hearing Plaintiff will apply for attorney's fees up to one-third of the settlement
fund as well as expenses, and that Plaintiff will seek a service award of up to $15,000 for serving
as class representative. (Fearon Deel., Ex. 1, Proposed Settlement Notice at 7-8, ECF No. 50-1.)
The Court must also assure itself that the method of notice is the best practicable.
Plaintiff proposes that class members-who have all been identified by Defendant-be notified

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by first-class mail at their business addresses, which "is unquestionably the best notice
practicable under the circumstances." Smith, 2007 WL 41,91749, at *5; see also Zimmer Paper

Prod., Inc. v. Berger & Montague, P.C., 758 F.2d 86, 90 (3d Cir. 1985); Jones, 2007 WL
2085357, at *5. The Court hereby approves the proposed Notice submitted by Plaintiff.
IV.

Appointment of Class Counsel
As a final matter, Plaintiff requests that the Court appoint the law firm of Squitieri &

Fearon, LLP as Class Counsel. In the class certification discussion above, the Court addressed
the standard for adequacy of representation by class counsel. See, e.g., Szczubelek, 215 F.R.D. at
120 (collecting cases). As discussed above, the Court determines that this firm is sufficiently
experienced in class action litigation to represent the class. The firm partners have extensive
class action experience and have received praise for their diligence and results in a number of
federal courts. (See Fearon Deel., Ex. 2, Firm Resume.) Moreover, the representation provided
on behalf of Plaintiff thus far evidences the requisite skill to serve as Class Counsel going
forward. (See Pl. 's Br. at 22 ("Plaintiffs counsel identified the claims brought here, successfully
opposed a motion to dismiss, obtained discovery, and filed motions for class certification and
partial summary judgment.").) The Court appoints Squitieri & Fearon, LLP as Class Counsel.
V.

Final Approval Hearing
The Court's accompanying order will schedule a final approval hearing to determine

whether to grant final approval of the proposed settlement.

CONCLUSION
For the reasons stated herein, Plaintiffs Motion is granted. An appropriate order will
follow.

Date:

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