The Football Association Premi v. Youtube, Inc.
Filing
107
APPENDIX, Vol. 3, on behalf of Appellant Alley Music Corporation, Bourne Co., Cal IV Entertainment, LLC, Cherry Lane Music Publishing Company, Inc., Edward B. Marks Music Company, Federation Francaise De Tennis, Freddy Bienstock Music Company, Murbo Music Publishing, Inc., National Music Publishers' Association, Sin-Drome Records, Ltd., Stage Three Music (US), Inc., The Football Association Premier League Limited, The Music Force LLC, The Music Force Media Group LLC, The Rodgers & Hammerstein Organization and X-Ray Dog Music, Inc., FILED. Service date 12/10/2010 by CM/ECF. [165102] [10-3342]--[Edited 12/22/2010 by KG]
The Football Association Premi v. Youtube, Inc.
Doc. 107 Att. 2
A-213
Case 1:07-cv-03582-LLS Document 274-3 Filed 05/21/10 Page 4 of 15
P r i m a r y Criteria
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A-214
Case 1:07-cv-03582-LLS Document 274-3 Filed 05/21/10 Page 5 of 15
S e c o n d a r y Criteria
A-215
Case 1:07-cv-03582-LLS Document 274-3 Filed 05/21/10 Page 6 of 15
Partner
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A-216
Case 1:07-cv-03582-LLS Document 274-3 Filed 05/21/10 Page 7 of 15
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A-217
Case 1:07-cv-03582-LLS Document 274-3 Filed 05/21/10 Page 8 of 15
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A-218
Case 1:07-cv-03582-LLS Document 274-3 Filed 05/21/10 Page 9 of 15
21-0009
rvmMORANDUlVl FOR D. RUN
u.s. &
[International Deal TeamsJ
June 4, 2007
current query unequivocal1y illustrales lhalll1ere is enormous user dem,mo for premium
content.
*
Highly corrfid 'Sathya Smith" Cc: "David G Kirg" <:dgkirg@youtube.com>, "Mark Yoshitake' ·· Anthony Zameczkowskl" Bec; Aeoaived Date: 2007-G5-30 17:13:57 GMT Subject Ae: Temporary Access to CYC tools for Ugue 1
To: From:
i ~Figueira Oed. T('Ib
i ~
71
!.? ~
Adam,
David gets final say in whether we give them test access, but...
2 weeks is too leng. The best that r can suggest, the same as Canal +. is 3 business days, with a cap on the number of claims (for Canal + it was a max of 10 over 3 days) they can make. The reasons for this. even though it IS a test setup. any claims they make will have to be processed and considered as a valfd take down request. We don't want them using 100 test period to take down every piece of content they think viol ales copyright We want to minimize the number of requests, one reason being PSO has to support llis and as you know we aTe quite strained for resources. If they want to use our tools to help them montor copyright content and claim them, they will have to work with us as a partner.
cheets Sathya
On 5/30107, Adam Coates wrote:
:>
> Hi David and Mark,
:>
> I jusl had an interesting meeting with Ugue 1 who are considering jOining
Premiership dass action to sue YouTube. Anthony feels tI'Iat we ma be emporary aocess 0 1 e toOls so :> that they can experiment with them. Hopefully this access coupled with > future developments (video flngerprimirlg) might be enough to persuade them :> to not to sua.
:> the :>
:> My ask: Can we grant the french football league access to CYC on a :> temlXlrary basis (perhaps 2 week period)? :>:>
Thanks,
>
> Adam.
:>
> >
:;.
SathyaSmith Sal E !nee G
f
I
DATE: 11-\L· (fb DEPONEl\'T: .-l
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EXmBlTiJ
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CASE: Viacom. ct a!., v. YouTube. et at., Tlle football Association Premier League, et al.. v. YouTube, et ai.. Case Nos. 07·CV·2203 and 07-CV-3582 A. Ignacio Howard, eLf{, RPR, CSR No. 9830
Hi.gbJ.y Ccnfi.cl.entiaJ.
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A-229
Case 1:07-cv-03582-LLS Document 166-71 Filed 03/18/10 Page 2 of 2
71-0002
Hi-golly Confidential
GOO001-0151.n55
A-230
i
i
~Figueirit
Decl. Tab
i:J
72
~ Il:'
Redacted Pursuant to Protective Order at Request of Defendants
DATE: i 1--. o~ DEPONENT-· r /I!}
p.,
K.
EXHJBlT#
CASE: Viacom, e[ aI., v. YOliTube, et at, The Football .~ssociation Premier League, et aI., v. YouTobe, et a1 .. Case Nos. 07-CV·2203 and 07-CV-3582 . A Ignacio Howard. CLR, RPR, CSR No. 9830
H i g h l y CoDfidentia..l.
GOOOO1.-01905256
A-231
Commercial Commitments
FP - Jianliang
Music labels
FP ~ ,Jianliang
Music Publishers
FP - Jian!iang
A-232
Why this matters?
@
We only monetize video watch pages when we have an active ownership claim
~
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- $1 CPM =
video watch pages
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day
- $10 CPM
_w
$30 CPM
A-233
Mus.icCopyrig hts
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A-234
Deal Parameters
Premium Videos
UGC with
Label Soundtrack
l
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La.bel
videos license both sound recording and composition
License through label
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participation
Publisher
Direct license
dlff!CU!1 to !0
A-235
Project Detail: Music
<0)
In
40,000 music pubHshers variable data standards and communication protocols. VVor!d cata~og is >50 mlUion songs.
J
us a!one~ 400~OOO activ~ CD tit!es~ millions of songs~ 15 000 labels
1
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To achieve an actionab~e video policYt requires mappina of sound
recording and compositlon rights. Entails mapping of millions of
underlying licenses into lnteUigible entities, from diverse inputs.
* Core ctla!!enge is !abe~s manage recordings, organized around ISRC,
pubHsners manage compositions and organize around ISVVC. Neither keeps good records of the othe(s \i\'!orld.
A-236
Project Detail: Music Publishers
®
Publishers have existing data standard caned Common Viforks Registration, Complex platform but win a.ccelerate our a.cquisition of data if we adapt. Complex ownership and administration arrangements, and constant movement of catalogs between publishers.
Approximately 40% of compositions are represented by more than one
41
@
publisher. with no
$
max~mum
number of possible publishers.
International requirements - In accordance with local laws, our deals with music publishers cannot include coverage for Europe and "Japan as those r~ghts are administered by local coUectjon agencies. Thls means that the same piece of content wiH require multiple licenses and administration by geo. in most cases, labels wil! help administer publisher rights~ but some deals wi!! require direct rnanagement and direct is long term gOa! for aU.
1
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'iVe win send list of tracks we think are licensed to publisher for confifn1atkm. Takedowns will be at songwriter level. Labels cannot help administer Covers as they have no stake in the sound recording. Publishers are pushing hard for FP support for finding Covers.
$
$
~
A-237
More Detail: UMG Example
UMG com lete
UMPG overla EMIoverla Warner overla Son ATV est.
BMG
est.
5 Ma'ors total
· · · · · · ·
~~~~rtrnRE~
~
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~
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approach, and promiscuous data gathering
relevance in accumulating cata!og~ that requires research driven License coverage is achieved by intersection of 3·~way dea!scape, and then ability to process
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A-238
Plan
@
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J
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A-239
Case 1:07-cv-03582-LLS Document 166-85 Filed 03/18/10 Page 1 of 2
Redacted Pursuant to Protective Order at Request of Defendants
To:
From:
copyright @youtube.com Carl Femandes · · · · · · · · · · · ·
r"i
~Figueiril
Co:
Bec:
Decl.
B5
n~b
ReOOivaq D;ate:
Subject:
2006-00-06 16;~Q;20 CST
Fwd: Video Retected: Copyright Infringement
§ t;j
[<
!ol'
Heilo,
I can1 mderstand what the FA's probfemis.. there are millions of Football goals on YouTube. I was just Hying to provJde a service for Man United fans eve.
Here.. are.several copies.of the video that other people have uploaded bttp:/IwWw.youtube.cor'n/reaults?Si3arch_query=saha+fulham &S$arch=Searoh Why are thoees:tlflphiine?
Carl
On 05/09/06" DMGACOmpiaints wrote:
YQuTube
Dear Member:
This Is to notify you that we have removed or disabled access to the following material as a result of a third-party notifiGation by FA Pr.emier League claiming th~t this material is infringing: MancheStE!.ir Uriited va Fulhti.n) (~bAL1: Sah~), http://www.YQutLibe.com/watch:?v=KhfGLMhpdOs
'Please Note; Repeat Incidents of copyright Infringement Will result In fhe deletion .of your account and ail Videos
upload~ to that account. In oroer to avoid future Strikes againSt your account; please dSlete any video:> to which you dO not own the rights, and refrain from uploading additional vid9C:!s that infri~ on the copyrights of others. For more information about YouTube's copyri~ht policy, please read the Copyright Tips gUide.
lf yoU: elect to send us a counter no1iOO, to be effective it: mUSt be a written communicatioh provided to our designatedagenf that includes. substantially the following (please consult your legal counselor see 17 U.S.C . section 51.2(g)(3}'tb Goofirm these requirements}: (AJ A
~a)
phy~Ica:1
or, electronic ~gnalure Gfti¥3 ~bscr:iber.
Identifipation <:)f'the rnateri.a1 that has l)eel1 rernbve,"Sathya Smith"
2007-02:.00 15:22:37 GMT
rlilp-------rII
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127
Bee:
Recefved Date:
SUbject:
fyi
Fwd: Football, soccer, Premier League
- - - - Forwarded message '.'---From: Mark Yoshitake
Date: Feb 8. 2007 1:33 AM
Subjecl: Re: Foo1ba1l, soccer, Premier League To; Patrick Walker Cc: Kevin Yen , Eric Mauskopf . Ken
MOIoyama , Glern OIis Brown . Jeff Nathenson . Richard Kuo
Guys - checking 00 this. bvt I'm rot aware of any exisling method to pull teams. There is ftttle 'JI"slbfllty on YT systems on clicks. analytics and Slats... we ara JUSt gettiIV to core stale Irke reverua. video playbacks etc so I wotJd not expect 1tis to be sorTIething thaI Is PJSSible in the short term. I wiJIlet you. know wtat we have once I hear back. .
ttis data BOO am Checking with ergdata
-Mark
On 2IT107, Patrick Walker wrote:
>
> r lrtS K.evlO. Ilmrrg IS qUie entreal as there's a deadline mid > next week to put in a proposal for English Premier League rights g~1y > and we're trying to run some commercial models to gwge value based on VIdeo > usage in the categories listed below.
> Premier League spelling Is correct. > ;;;. Let lIS koow if you have further questions.
:>
> Patrick
>
> > On 2f8!07, Kevin Yen < kyen@youIube.com>wrote:
>
»Mar1<. > > A request from the EU saJes team that
»
:> > Patrick and Jeff can jl.lTlP in with more detailsfcor lectioilS.
might OOo:me a recurring need.
> ::.-For ng terms: > > 1. soccer > :> 2. football > > 3. Premier League (sp?) >:> > :> ...what are: > :> a # searches for the above done on YT daily :> :> b. # titles with tagged with tJ-e above
> > C. # lilies with the above in the title text
. ~-"~;.~i:
..iJ,;l
HighLy
Confident~~
000001-00214966
A-257
Case 1:07-cv-03582-LLS Document 166-128 Filed 03/18/10 Page 2 of 2
> > PlUS. the above Slats on % baSis.
127-0002
../"'~.' !)
»
:>
;> ;> I have no idea of feasibility and patrickljeff can better slate the > needllmportance, bull'm just getting the ball rolling.
»
»;»
Regards.
;> ;> Kevin A. Yen ;> ;> Manager. StrategiC Partner
:>:> Call » t:US
»
Call
USl~+:1~~3;!:~~!~~
CaJl
»
> >
:>
;>:>
Patrick Walker
;> Head of Video Partnerships > Europe, Middle E~ .f!< Africa
>
;>Goog/e ;> Belgrave House > 76 BuckIngham Palace. Road :> London SW1W 9QT > OffIce: GB +44 > Mobile: GB +44 <:javascrfpt:void(O);> > pjwalker@google.oom :> pjwalker@youtube.com
Malk Yoshiteke, SeriorTedn:lIogy Program Manager I Conlent Partnerstips myoshltake@googIe.oom I t: US · · · · Calkjavascripl:vold{O);> I c: US +1 <:javascrlj:t.:voi~a11 It; US +1 ~avascnpt:void(O);>
+1
Patrick Walker
Head of Video Partnerships Europe, MfddIe East & Africa GoogIe
lIi.gbl.y Confi.dential.
GOOOOl.-002U967
A-258
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A-276
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A-277
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A-278
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A-279
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A-280
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A-281
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A-282
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A-283
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A-284
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A-285
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A-286
Case 1:07-cv-03582-LLS Document 166-171 Filed 03/18/10 Page 1 of 1
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A-287
Case 1:07-cv-03582-LLS Document 166-171 Filed 03/18/10 Page 1 of 1
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A-288
Case 1:07-cv-03582-LLS Document 166-171 Filed 03/18/10 Page 1 of 1
Figueira Declaration Tab 167 Filed Under Seal Pursuant to Protective Order at Request of Defendants
A-289
Case 1:07-cv-03582-LLS Document 166-171 Filed 03/18/10 Page 1 of 1
Figueira Declaration Tab 167 Filed Under Seal Pursuant to Protective Order at Request of Defendants
A-290
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Figueira Declaration Tab 167 Filed Under Seal Pursuant to Protective Order at Request of Defendants
A-291
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Figueira Declaration Tab 167 Filed Under Seal Pursuant to Protective Order at Request of Defendants
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