Digital Envoy Inc., v. Google Inc.,

Filing 74

Attachment 1
Declaration of Luke Anderson In Support of Digital Envoy's Opposition to Goggle's Motion For Protective Order [Filed Conditionally Under Seal] filed byDigital Envoy,Inc.,, Digital Envoy,Inc.,. (Attachments: # 1 Exhibit 1# 2 Exhibit 2# 3 Exhibit 4# 4 Exhibit Subject to Protective Order And Motion to File Under Seal)(Blackman, Brian) (Filed on 1/24/2005)

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Case 5:04-cv-01497-RS Document 74-2 Filed 01/24/2005 Page 1 of 4 EXHIBIT 1 b Case 5:04-cv-01497-RS Document 74-2 Filed 01/24/2005 Page 2 of 4 -------- Original Message -------Subject : Re : Digital Envoy Referenc e Date : Tue, 20 Nov 2001 00 :02 :58 -0800 (PST) From : Matt Cutts < matt@google .com > To : Whiteaker, Tom < T Whiteak@visa .co m > CC : Matt Cutts < m att@google .co m > > Matt , > Sanjay Parekh recommended you as a reference for Digital Envoy . My name is Tom Whiteaker with Visa International and I am in the proces s > > > > > > > conducting an assessment on the geolocation space to determine the best companies currently offering geolocation solutions . I a m primarily interested in talking to companies, such as Google, who have looked carefully at the main competitors (InfoSplit, Quova, NetGeo , and Digita l Envoy) in this space and compared results to reach a decision on which technology to use . > In Sanjay's email, he mentioned you would prefer to do the reference > via e-mail . For this format, I've typed in my questions and you can > respond as you see fit . . . >-Your contact information > Name : Matt Cutt s > Title : Software Engineer > Phone : 650 330 0100 x108 8 > Address : 2400 Bayshore Parkway, Mountain View CA 95043 > Any additonal comments about your background : > > > 1 . How did you become acquainted with Digital Envoy (DE) ? I was tasked with finding a geolocation vendor, so I hunted around a lot on the net . We did a comparison of all the vendors you mentioned except InfoSplit (I don't think they were ready back then) . 2 . Which of DE's products is Google currently using ? - If possibie,please provide examples on how the technol arr,! led cens the .,rr raw data, updated weekly . We 1 ein g our own serve r it becaus e DE008743 1 O i T R S P ( P D Case 5:04-cv-01497-RS Document 74-2 Filed 01/24/2005 Page 3 of 4 like to control every aspect of out site . We use it to determine country targetting for ads, and to select which home page (e .g . google .ca, google .fr) to a visitor . > 3. What has your experience been in using DE's products ? -requirements development : -product customization : -implementation : -performance : -support : > > Their server seems very good on uptime, and automatic updates . We licensed their data and built our own server because we needed super-high throughput and we need to control every one of the servers we run for our index . > 4. > > > > > > What factors influenced your decision to select DE? rice ? erformance? ales Teams? eferences ? echnical solution? ther ? Accuracy of the data wa my main concern . Service and prompt support was the secondary goal . Finally, DE had to come in at the right price point . Their software was higher quality too, but the accuracy of the data is the main selling point to us . The other solutions were half-baked or inaccurate . > 5. When evaluating DE's products, did you consider other product offerings ? > f so, which ones and what distinguished DE from their competitiors? > Please be as specific as possible ) -1eir data is the best, bar none . I pulled 200 IP addresses and gave them to 5 geolocation idors and said "see what you can do ." Then I cross- checked each vendors data with eac h usher . Digital Envoy was the clear leader, followed by Quova . Everyone else was far behind these two, and Digital Envoy was definitely a cut about Quova . > 6. > Would you have any suggestions to DE for areas of improvement? things they need to address to improve their product ? None really . > 7. > How would you rate your overall satisfaction with DE? = very satisfied ; 3=satisfied ; 5= not satisfie d 1 > 8. Is there anything else you would like to add in terms of your experienc e > in working with DE ? Quite simply, they've been a joy to work with . Google has so much attention to detail that we end up writing almost everything we do ourselves . We wrote our own ad-serving system, our own file system, everything . Truthfully, every vendor that we've used, we end up writing out own version of the software . That includes spell checking software and language identification code . Digital Envoy is the only vendor that we've been happily surprised by each time . Our working relationship is very good, they speak techie language well, they always get back to us promptly, and their data is better than anyone else . I'm gone from the office until Nov . 28, but feel free to write/call me if you need more tails . If you want accuracy, DE is better than anybody else in the market . `rake it from neorie who did a taste test . 2 E008744 I Case 5:04-cv-01497-RS Document 74-2 Filed 01/24/2005 Page 4 of 4 > Matt, thanks for your time in completing this . If you have any > questions, please do not hesitate to give me a call . > Sincerely , Tom Whiteake r Director of Business Developmen t Strategic Alliances and Business Development Visa Internationa l PO Box 899 9 San Francisco, CA 94128-8999 > > > > > > Phone : 650-432-489 6 > -----Original Message----- > > > > > From : Sanjay Parekh [ m ailto :sanjay@ digitalenvoy .ne t ] Sent : Monday, November 19, 2001 2 :32 AM To : Whiteaker, To m Subject : Digital Envoy Reference > Tom , > 've got a guy from Google lined up as a reference . He'd prefer > doing it over email, but you can arrange a phone call with him if you > prefer . His name is Matt Cutts and he is at <matt @ google .com > . H e > said he'd be leavin g > on vacation on Tuesday for a week or so vacation but said he could respond back today if you ping him . Let me know if you need anything else . Thanks'. 7 > Sanjay DE008745

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