"The Apple iPod iTunes Anti-Trust Litigation"
Filing
739
Declaration of Amir Amiri in Support of 738 Motion for Summary Judgment and to Exclude Expert Testimony of Roger G. Noll [REDACTED], filed by Apple Inc.. (Attachments: # 1 Exhibit 1, # 2 Exhibit 2, # 3 Exhibit 12)(Related document(s) 738 ) (Amiri, Amir) (Filed on 12/21/2013) Modified on 12/23/2013 (jlmS, COURT STAFF).
Exhibit 1
DEPARTMENT OF JUSTICE
INTEROPERABILITY BETWEEN ANTITRUST
AND INTELLECTUAL PROPERTY
THOMAS O. BARNETT
Assistant Attorney General
Antitrust Division
U.S. Department of Justice
Presentation to the
George Mason University School of Law Symposium
Managing Antitrust Issues in a Global Marketplace
Washington, DC
September 13, 2006
Good afternoon and thank you for inviting me today. I also extend a special
thanks to our foreign guests for taking the time to come to today’s event. Their
presence does more to illustrate the importance of this conference’s topic, antitrust
issues in the global marketplace, than anything I might say this afternoon.
My remarks today focus on intellectual property in the global antitrust arena
and certain difficulties with applying the concept of “dominance” to the market
power that successful companies sometimes gain by creating new technologies and
IP rights. In particular, regulatory second-guessing of private firms’ solutions to
technological problems, which I perceive to be on the increase, threatens to harm
the very consumers it claims to help. To address this topic, I will start with some
first principles on innovation and consumer welfare and then expand on the issues
in the context of a specific example. Next, I will offer some general principles to
guide the antitrust analysis of dominance and single-firm conduct. Finally, I will
address what I consider to be a related topic: process integrity and the importance
of carefully designing, and complying with, legal orders.
I.
Intellectual Property and Dynamic Efficiency
Let me begin, briefly, with first principles and some basic innovation
economics. Antitrust and intellectual property policy are complements in that both
seek to create a set of incentives to encourage an innovative, vigorously
competitive marketplace that enhances efficiency and improves consumer welfare.1
This concept of efficiency is crucial to understanding how IP law interacts with the
world of antitrust.2 To some, “efficiency” can mean static efficiency, which occurs
when firms compete within an existing technology to streamline their methods, cut
costs, and drive the price of a product embodying that technology down to
something close to the cost of unit production. Static efficiency is a powerful force
for increasing consumer welfare, but economists tell us that an even greater driver
of consumer welfare is dynamic efficiency. Dynamic efficiency refers to gains that
result from entirely new ways of doing business. The Austrian economist Joseph
Schumpeter explained dynamic efficiency as:
. . . competition from the new commodity, the new technology, the new
source of supply, the new organization . . . competition which commands a
decisive cost or quality advantage and which strikes not at the margins of the
profits and the outputs of the existing firms but at their foundations and their
very lives.3
1
See U.S. DEP’T OF JUSTICE & FED. TRADE COMM’N, ANTITRUST GUIDELINES FOR THE
LICENSING OF INTELLECTUAL PROPERTY § 1.0 (1995) (“The intellectual property laws and the
antitrust laws share the common purpose of promoting innovation and enhancing consumer
welfare.”), at http://www.usdoj.gov/atr/public/guidelines/ipguide.pdf.
2
See generally Gerald F. Masoudi, Intellectual Property and Competition: Four
Principles for Encouraging Innovation, address at the Digital Americas 2006 meeting (Sao
Paolo, Brazil, April 2006) 13-15, at http://www.usdoj.gov/atr/public/speeches/215645.pdf.
3
JOSEPH SCHUMPETER, CAPITALISM, SOCIALISM AND DEMOCRACY 84 (Harper Perennial
1976) (1942).
2
A more colloquial term for dynamic efficiency, but a helpful one, is leapfrog
competition – competition that does not merely improve upon old methods, but
leaps ahead into something new.
It follows from the Schumpeterian view that antitrust law, with its focus on
improving consumer welfare, has a keen interest in protecting innovation.
Fostering innovation requires recognition of the benefits of dynamic efficiency and
the dangers of focusing myopically on static efficiency. The same forces that yield
the benefits of static efficiency – conditions that encourage rivals quickly to adopt
a new business method and drive their production toward marginal cost – can
discourage innovation (and thus dynamic efficiency) if the drive toward marginal
costs occurs at such an early stage that it makes innovation uneconomical. Where
innovation requires substantial up-front research and development (R&D) costs, a
rational firm will elect not to innovate if it anticipates a selling environment that
too quickly resolves to marginal cost of production. This problem is sometimes
described as the need to recoup R&D costs and an expected profit sufficient to
induce firms to direct their capital to risky R&D ventures.
Seen in this light, strong intellectual property protection is not separate from
competition principles, but rather, is an integral part of antitrust policy as a whole.
Intellectual property rights should not be viewed as protecting their owners from
3
competition; rather, IP rights should be seen as encouraging firms to engage in
competition, particularly competition that involves risk and long-term investment.
Properly applied, strong intellectual property protection creates the competitive
environment necessary to permit firms to profit from their inventions, which
encourages innovation effort and improves dynamic efficiency.
Such a competitive environment is, to use an old cliché, the goose that lays
golden eggs. Nurturing such an environment has created innumerable golden eggs
in the U.S.: the telephone, the phonograph, light bulbs, lasers, computers,
television, and countless new drugs and medical devices. Once these breakthrough
inventions exist, however, it can be tempting to carve up the benefits and spread
them around the economy. When Christmas dinner approaches, it is tempting to
think, why not carve up the goose itself? We can find fault with the goose: she
ought to be laying more eggs, and she might even be keeping an egg or two for
herself. But we all know the moral lesson to this story. When you kill the goose,
you end up without the eggs, and you quickly learn that the one big meal was not
worth the long term cost.
Even in a competitive economy with sound antitrust laws, we cannot take
capital-intensive innovation for granted. In a speech called “Competition and the
4
End of Geography,”4 which I commend to you, my predecessor as Assistant
Attorney General, Hew Pate, described a view that threatens to kill the proverbial
goose. He explained that the traditional view of intellectual property as property,
which he called the “asset faction,” is under attack from the “access” and
“redistribution” factions, which seek to limit or abolish copyrights and patents in
order to make it easier to copy music, computer programs, drugs, and medical
technology. Increasingly, these access and redistribution factions see “dominance”
by successful innovators, meaning large market share, as a problem to be solved,
and antitrust and consumer protection law as the solution.
II.
A Cautionary Tale for Applying “Dominance” to IP Rights
Access and redistribution can be a tempting “Christmas dinner” under a
short term, static view, but this is ultimately misguided. The temptation persists
even where the innovation has solved a vexing problem that everyone admits used
to exist, and even where consumers flock to the innovation despite the availability
of alternatives. I would like to illustrate this problem today with a discussion of
Apple’s iPod and iTunes, based on my general understanding without purporting to
be an expert in the field.
4
R. Hewitt Pate, Competition and the End of Geography, address before the Progress &
Freedom Foundation (Aspen, Colorado, August 2005) 17-19, at
http://www.usdoj.gov/atr/public/speeches/205153.pdf.
5
A.
Napster, Grokster, and the Rise of iTunes
Apple’s iTunes music service has (for the moment) solved a problem that
some observers, less than five years ago, predicted might never be solved: how to
create a consumer-friendly, yet legal and profitable, system for downloading music
and other entertainment from the Internet. It is instructive to review the history of
the problem. The technical capability to offer digital music over the Internet has
existed at least since the early 1990s; nevertheless, digital music first moved online
in a significant way only in 1999 with the launch of the Napster centralized filesharing service. There were major flaws with the early attempts to offer
downloadable music: Napster5 and Grokster6 were based principally on piracy,
while recording industry efforts such as “MusicNet” and “pressplay” never
achieved wide use and, in addition, were attacked as risking a recording industry
monopoly over not just the songs, but technological development as well.7 While
5
A&M Records, Inc. v. Napster, Inc., 284 F.3d 1091 (9th Cir. 2002).
6
Metro-Goldwyn-Mayer Studios Inc. v. Grokster Ltd., 545 U.S. 913, 125 S. Ct. 2764
(2005).
7
A typical complaint was that the ventures were “[a] blatant monopoly . . . . allowing
them to control the price, the technology, and the use of the music being downloaded.” Kelly
Donohoe, MusicNet & PressPlay: To Trust or Antitrust?, 2001 DUKE L. & TECH. REV. 39
(2001), at http://www.law.duke.edu/journals/dltr/articles/2001dltr0039.pdf. A federal district
judge reviewing these ventures at an early stage said, “[e]ven if it passes antitrust analysis, it
looks bad, sounds bad, smells bad.” John Borland, Jim Hu & Rachel Konrad, Music Industry’s
Plans Spark Concern, C/NET NEWS.COM (Oct. 19, 2001), at
http://news.com.com/2100-1023-274676.html. The Department of Justice opened an
6
it battled the music pirates, the music industry suffered huge losses, including a
25% drop in sales from 2001 to 2002, which could be measured in the billions of
dollars. Reviewing that bleak picture, the head of the Recording Industry
Association of America said in 2002, “I wish I could tell you that there is a silver
bullet that could resolve this very serious problem. There is not.”8
There was no silver bullet – there was, however, a little white box called the
Apple iPod. The iPod was not an immediate success. When Apple announced the
iTunes music service in January 2001, it was a software service without a device to
match, and it worked only with Apple’s computers. It took Apple almost a year to
ship the first iPods, in late fall 2001, and again, iPods worked only with Apple’s
products. Sales were small. Apple did not offer the first PC-compatible iPod until
July 2002, and even then the devices worked only with Apple’s preferred FireWire
port, not the USB 2.0 ports that are far more common on PCs, and the PCcompatible iPods connected only to the MusicMatch music service, not Apple’s
iTunes. Compatibility problems plagued the PC-iPod and hurt its sales. So by
investigation but, after the rise of Apple iTunes and other competing services, ultimately took no
action and closed the investigation. See Press Release, U.S. Dept. of Justice, Statement by
Assistant Attorney General R. Hewitt Pate Regarding the Closing of the Digital Music
Investigation (Dec. 23, 2003), at http://www.atrnet.gov/subdocs/201946.pdf.
8
CBS News, Online Music Sales Hit Sour Note (Nov. 2, 2002), at
http://www.cbsnews.com/stories/2002/10/03/tech/main524304.shtml.
7
early 2003 – four years after the launch of Napster – there still was no clear legal,
consumer-friendly solution. Many were trying, including Microsoft, which
announced in March 2003 that it was entering the market with its “Media2Go”
portable video and audio players, but no one had achieved real success.
The real revolution began in April and May 2003 when Apple unveiled the
“third generation” iPods, which were directly compatible to USB 2.0 ports, and
provided software to offer the same capability to older models. Apple also made
all the iPods work with iTunes. These changes were a reaction to the discipline of
the market – customer complaints and unsatisfactory sales – and once they were
implemented, the reward was swift: suddenly, iTunes passed the mark of one
million songs downloaded. In June 2003, Apple sold its one-millionth iPod, and in
September 2003, iTunes downloads passed the 10 million song mark. In January
2004, Apple introduced the iPod mini, and several variants followed; online music
had truly arrived. But Apple was not the only game in town. Apple’s success was
a rising tide that lifted many boats, creating what one commentator has called “the
iPod effect,” meaning that it proved a concept that others quickly imitated:
With the proven success of Apple, the digital download gold rush began.
The Big Five [record labels] began licensing their content to a wide number
of entities in the United States and abroad, removing many restrictive music
licensing terms . . . . A vast array of companies including Amazon,
BuyMusic.com, MTV, Wal-Mart, Coke, Dell, Microsoft, Musicmatch,
8
Woolworth’s, Virgin Music, Yahoo, Starbucks, and even Oxfam now boast
digital music download services for PCs.9
So there you have it. There was a history of an intractable problem,
characterized by rampant piracy and declining legal sales. After some missteps,
Apple’s iTunes solved these problems: legal sales boomed; competition against
the largest players – the recording industry and Microsoft – increased; the
recording industry dropped many restrictive licensing terms; and consumers can
now choose from a number of music services and music playing devices, not just
the iPod (devices from Dell, iRiver, SanDisk, Sony, and others already exist, and
Microsoft recently announced another push for a rival to the iPod, the “Zune”10).
Apple nonetheless enjoys the lion’s share of sales. You might think that by
creating a product to which consumers have flocked of their own free will and by
mitigating the piracy problem, Apple would be cheered for pioneering greater
access to music. But you would be wrong. Apple is cheered by many, but by no
means all.
B.
The “Dominance” and “Interoperability” Attack on Apple iTunes
9
Cyrus Wadia, The Department of Justice’s Investigation into Online Music (Jan. 1,
2005), at http://www.cwclaw.com/publications/articleDetail.aspx?id=56.
10
Ina Fried & Daniel Terdiman, Microsoft’s Zune to Rival Apple’s iPod, C/NET
NEWS.COM (July 21, 2006), at http://news.com.com/2100-1041_3-6097196.html.
9
Apple is now under assault in a number of jurisdictions on the grounds that
iTunes is too dominant and does not “interoperate” with devices other than iPods.11
One recent law, for example, may require sales of music or video to operate across
a wide range of devices and creates a government body that can require a digital
music provider to turn over information relating to its “technological measures” to
the extent needed for interoperability with other devices. Some consumer
protection agencies have announced that they are considering imposing similar
measures through lawsuits.12 Interestingly, the interoperable song format that is
advocated – MP3 – is a compressed format of generally lower fidelity than iTunes
files. So what consumer harm do these regulatory bodies seek to address?
One theory is that consumers are locked into buying songs only from the
iTunes service and that they will have to pay too high a price for iTunes songs.
But there are two problems with this theory. First, consumers can upload other
formats (CD-ROMs and MP3 files) to Apple’s devices, so they do not have to buy
from iTunes. And while it is true that Apple’s digital rights management (DRM)
software ensures that the first recording of a song downloaded from iTunes can
only play on an Apple device, consumers can re-record an iTunes song in an MP3
11
See Thomas Crampton, For Apple, Europe Becoming a Tougher Customer, INT’L
HERALD TRIB., July 17, 2006, at 8.
12
Id.
10
format and play it on other devices; in sum, it is hardly clear that they are locked
in. Second, it appears that Apple has been depressing per-song prices, not raising
them. A senior attorney from the Electronic Frontier Foundation, a proponent of
the access faction who served as Grokster’s lawyer before the Supreme Court,
made the following claim:
The [record] labels are pretty much locked into a system developed by Apple
. . . They can’t even raise prices beyond 99 cents per song – Steve Jobs
simply said ‘No.’ 13
That sounds like a benefit to consumers.
Another theory is that Apple is selling songs on the cheap but devices on the
dear, and consumers are hurt because they are locked into buying the same
expensive devices in the future. The cheap songs/expensive device model may
indeed be Apple’s strategy. But this type of business model has been criticized in
the past because the cheap product was the one that was sold first – think cheap
razors and expensive replacement blades or cheap printers and expensive
replacement ink.14 Apple’s model is the opposite: consumers buy the expensive
iPod device first, then have the option – not the obligation – to use the free iTunes
software and buy the cheap iTunes songs.
13
Wade Roush, DRM Under Siege: the Yahoo Music Experiment, TECHNOLOGY REVIEW,
July 27, 2006, at http://www.technologyreview.com/read_article.aspx?id=17212&ch=infotech.
14
E.g., Ill. Tool Works Inc. v. Indep. Ink, Inc., 126 S. Ct. 1281 (2006).
11
A third theory is that, darn it, “information just wants to be free.” That
quote is so much in use on the Internet that I could not pin down its original
source. Wikipedia attributes it first to a participant at a computer hacker’s
conference in 1984.15 In any event, this argument is not based on competitive
effects and consumer welfare. Information may want to be free, but information
creators want to be paid – they will not create without rewards. Indeed, the
difficulty of protecting digital information against easy, unlawful misappropriation
underscores the need for measures to protect one’s investments.
The fourth theory is that Apple may not be hurting consumers, but it is
hurting competitors. Apple’s products are so successful that competitors want in
on the party and see Apple’s property as the easiest way to get a piece of the pie.
Let’s examine this one in a little more detail.
Antitrust law protects competition, not competitors.16 There are real costs to
using antitrust law to protect competitors rather than competition. There is the
problem of deterring innovation by the target of the “dominance” attack: if a firm
knows it will have to share its intellectual property or be managed by a committee
15
WIKIPEDIA, Information Wants to be Free, at
http://en.wikipedia.org/wiki/Information_wants_to_be_free (visited September 6, 2006).
16
Brooke Group Ltd. v. Brown & Williamson Tobacco Corp., 509 U.S. 209, 224 (1993)
(“It is axiomatic that the antitrust laws were passed for ‘the protection of competition, not
competitors.’” (quoting Brown Shoe Co. v. United States, 370 U.S. 294, 320 (1962))).
12
of government regulators, it may not innovate in the first instance. Or, just as
likely, it will reduce its further innovation once the product has arrived on the
market – either because its returns are diminishing, or because its personnel are
forced to spend their time playing defense against the regulators, rather than
playing innovation offense in the marketplace.
And there is another problem, perhaps a larger and more pernicious one: if
the government is too willing to step in as a regulator, rivals will devote their
resources to legal challenges rather than business innovation. This is entirely
rational from an individual rival’s perspective: seeking government help to grab a
share of your competitor’s profit is likely to be low cost and low risk, whereas
innovating on your own is a risky, expensive proposition. But it is entirely
irrational as a matter of antitrust policy to encourage such efforts. Rather, rivals
should be encouraged to innovate on their own – to engage in leapfrog or
Schumpeterian competition. New innovation expands the pie for rivals and
consumers alike. We would do well to heed Justice Scalia’s observation in Trinko,
that creating a legal avenue for such challenges can “distort investment” of both
the dominant and the rival firms:
Compelling such firms to share the source of their advantage is in some
tension with the underlying purpose of antitrust law, since it may lessen the
13
incentive for the monopolist, the rival, or both to invest in . . . economically
beneficial facilities.17
Importantly, letting competition in the market drive technological
development does not necessarily mean less “access.” The market has already
disciplined Apple: remember, the iPod and iTunes originally worked only with
Apple machines and FireWire ports, but Apple responded to consumer demand and
opened up its technology to work on PCs and USB 2.0. The videotape standards
struggle between VHS and Sony’s Betamax provides another example: when Sony
tried to keep tight control over its proprietary Betamax technology, the marketplace
swiftly declared VHS the winner. Market discipline can be a powerful force.
My purpose today is not to benefit Apple Corporation. Apple can defend
itself. Indeed, I have not undertaken an investigation of Apple’s activities. But
Apple provides a useful illustration of how an attack on intellectual property rights
can threaten dynamic innovation.
C.
Dominance and Single Firm Conduct: Some General Principles
I said that I would suggest some general principles for applying antitrust
analysis in dominance investigations. I start by acknowledging that the analysis of
unilateral conduct is one of the most difficult issues under debate in the antitrust
17
Verizon Commc’ns Inc. v. Law Offices of Curtis V. Trinko, LLP, 540 U.S. 398, 407-08
(2004).
14
community today; so much so, in fact, that the Department of Justice and the
Federal Trade Commission are holding a series of hearings this year with a view
toward improving the state of our knowledge in this area.18 In my remarks to open
that conference, I set forth six general principles to keep in mind:
First, individual firms with monopoly power can act anticompetitively and
harm consumer welfare, and we should seek to identify and prosecute such
conduct;
Second, mere size does not demonstrate harm to competition or a violation
of the antitrust laws; the proper focus of antitrust law is on anticompetitive
conduct and effect, not just size or market share;
Third, mere injury to a firm does not itself show that competition has
suffered; indeed, a firm’s inability to garner sales may indicate no more than
the superiority of its competitors’ products;
Fourth, both consumers and the business community benefit from clear,
administrable, and objective rules; ambiguous rules or rules depending on
future unknown events can chill businesses from undertaking procompetitive
conduct, such as cutting prices, investing, and innovating;
Fifth, we should construe Section 2 of the Sherman Act to avoid chilling
procompetitive conduct because efficiencies are hard to measure and false
positives easy to find, and every time a firm is kept from engaging in
aggressive conduct because it fears an unnecessarily expansive interpretation
of the antitrust laws, competition is harmed; and
18
See generally Hearings on Section 2 of the Sherman Act: Single Firm Conduct as
Related to Competition, at http://www.ftc.gov/os/sectiontwohearings/index.htm.
15
Sixth, we should not act unless we can describe a clearly procompetitive,
administrable remedy.19
To these I would add, in the context of a dominance claim against a firm that
obtains high market share through superior technology and innovation, a few more
specific points:
C
We should apply greater skepticism when the complaint about a
dominant firm comes almost exclusively from rivals, not consumers,
and where the remedy would deprive consumers of a choice.
C
We should increase that skepticism when the complaining parties
engage in forum shopping, failing to make their case before the first,
most obvious jurisdiction or government body before taking their case
elsewhere.
C
We should avoid involving the government in the detailed reengineering of products produced by private firms, under the guise of
antitrust policy; we should question any claim that government
regulators are more competent than private firms and consumers to
choose the “best” design for a product, particularly when the “best”
design must evolve rapidly to meet changing consumer demands.
As a final consideration in this regard, in a globalized economy, antitrust
authorities must be careful to consider the geographic scope of their actions. As
the Antitrust Division advocated and the Supreme Court recognized in its 2004
Empagran decision, antitrust enforcement that reaches alleged harm outside a
19
Thomas O. Barnett, The Gales of Creative Destruction: the Need for Clear and
Objective Standards for Enforcing Section 2 of the Sherman Act, address before the Hearings on
Section 2 of the Sherman Act 16-17 (Washington, D.C., June 20, 2006), at
http://www.usdoj.gov/atr/public/speeches/216738.pdf.
16
country’s own borders “creates a serious risk of interference with a foreign
nation’s ability independently to regulate its own commercial affairs.”20 That risk
is sometimes manageable, but it would be inappropriate for enforcement efforts
against a global firm in one jurisdiction to effectively foreclose a choice of
technology in another. To take a specific example, one jurisdiction might have the
right to require Apple to strip its iPods of certain functionality, say, the higher
fidelity of Apple’s proprietary iTunes format. It is one thing for a jurisdiction to
deny the benefits of innovation to its own consumers, but it is entirely another
thing to seek to deny those benefits to consumers elsewhere.
III.
The Importance of Process Integrity and Compliance
I have spent the last few minutes inveighing against certain kinds of
government orders that would damage competition and harm consumer welfare. I
turn now to a topic that at first blush might seem unrelated: process integrity. The
topic is broader than I have time to cover, so I will focus on compliance issues. I
will discuss four guiding principles and their application in three situations this
past year.
The compliance process should be guided by four principles:
20
F. Hoffmann-La Roche Ltd. v. Empagran S.A., 542 U.S. 155, 165 (2004).
17
First, antitrust authorities should ensure that any order is procompetitive,
administrable, and clear enough to put the defendant on fair notice of what is
required;
Second, persons subject to the order must comply, even during an appeal;
Third, all parties should periodically review the order and, where
appropriate, request that it be updated to ensure that the order continues to
serve the interests of competition and consumer welfare; and
Fourth, if violations occur, there should be a penalty, but one that is
reasonable in light of the particular circumstances.
The Department of Justice has put these principles into practice at least three
times just this year. The first example is a consent decree involving Rolex Watch
U.S.A. Under a 1960 civil decree, Rolex had agreed to restrictions on its policies
regarding the use, resale, and pricing of watch parts purchased from Rolex. The
Department found that, despite this order, Rolex had created a written policy of
refusing to sell watch parts to independent watch repair facilities or watchmakers
unless the watchmakers agreed that they would not use the parts in any watch that
had non-Rolex parts or accessories. Rolex’s policy also prohibited watchmakers
from reselling spare watch parts and from certain types of pricing. When this
policy came to the Department’s attention, the Department concluded that the
policies violated the terms of the 1960 decree. Rolex agreed to a settlement that
included a $750,000 payment. The Department also determined, however, that
18
market conditions and antitrust law had changed so that the consent decree was no
longer warranted. Rather than continue with an outdated decree, and
notwithstanding the recent violations by Rolex, the Department recommended that
the Court terminate the original 1960 decree.21
The second example is a gun-jumping matter. Qualcomm and Flarion
announced a merger in July 2005 and closed in early 2006 after the Department of
Justice declined to challenge the merger. As many of you know, the Hart-ScottRodino Act requires companies planning certain transactions to observe a
mandatory waiting period before the parties merge. The Department learned that
Qualcomm obtained operational control over Flarion without observing the waiting
period. The companies’ merger agreement required Flarion to seek Qualcomm’s
consent before undertaking certain basic business activities, such as making new
proposals to customers, and Flarion also sought and followed Qualcomm’s
guidance before making routine decisions, such as hiring consultants and
employees. In April, the Department announced a settlement under which the
parties agreed to pay a $1.8 million dollar fine. This was a significant fine,
reflecting the important principle that merging parties must continue to operate
21
See Press Release, U.S. Dep’t of Justice, Justice Department Settles Civil Contempt
Claim Against Rolex Watch U.S.A. Inc. (February 28, 2006), at
http://www.usdoj.gov/atr/public/press_releases/2006/214821.pdf.
19
independently until the end of the premerger waiting period regardless of whether
there is harm to competition. The penalty nevertheless represented a substantial
reduction from the statutory maximum because the companies voluntarily reported
the existence of gun jumping problems to the Department and took some measures
to change their contract and their conduct.22
The third example is another consent decree violation, this time by the
American Bar Association. In June 1995, the Department filed an antitrust lawsuit
against the ABA, alleging that the ABA had allowed its law school accreditation
process to be misused by law school personnel with a direct economic interest in
the outcome of accreditation reviews. In 1996, the court entered an agreed-upon
final judgment prohibiting the ABA from fixing faculty salaries and compensation,
boycotting state-accredited law schools by restricting the ability of their students
and graduates to enroll in ABA-approved schools, and boycotting for-profit law
schools. The final judgment also required structural reforms and imposed
compliance obligations. In Spring 2006, the Department concluded after an
investigation that the ABA violated six structural and compliance provisions in the
1996 consent decree over an extended period of time. In a stipulation, the ABA
22
See Press Release, U.S. Dep’t of Justice, Qualcomm and Flarion Charged with Illegal
Premerger Coordination (April 13, 2006), at
http://www.usdoj.gov/atr/public/press_releases/2006/215617.pdf.
20
acknowledged the violations and agreed to reimburse the United States $185,000 in
fees and costs incurred in the Department’s investigation.23 At the same time,
notwithstanding the violations, the Department did not seek to extend the term of
the decree, which expired earlier this year.
Defendants certainly are entitled to defend themselves zealously and pursue
all legal avenues to challenge or appeal an order. While the order is in force,
however, the integrity of the process demands compliance. That said,
reasonableness is important. An unduly severe penalty – whether in the form of an
excessive fine or the extension of a decree that has outlived its purpose – can chill
other procompetitive conduct and undermine the public confidence and support
that is so vital to effective antitrust enforcement.
IV.
Conclusion
In closing, let me return to my theme of the complementarity of intellectual
property and antitrust. Intellectual property is a true property right, and as the
Supreme Court has observed, “like any property right, its boundaries should be
clear. This clarity is essential to promote progress, because it enables efficient
23
See Press Release, U.S. Dep’t of Justice, Justice Department Asks Court to Hold
American Bar Association in Civil Contempt (June 23, 2006), at
http://www.usdoj.gov/atr/public/press_releases/2006/216804.pdf.
21
investment in innovation.”24 Profit is the reward that encourages firms to invest,
innovate, and compete through the mechanism of dynamic efficiency, and in the
words of an eminent American jurist, Learned Hand, “[t]he successful competitor,
having been urged to compete, must not be turned upon when he wins.”25 To
antitrust lawyers, an ex post facto tinkering with a firm’s product designs may be
an interesting intellectual exercise, but “[b]usiness does not run this way”26: firms
making investment decisions seek clear, predictable rules as to how the intellectual
property and antitrust regimes will function together – or interoperate. If a
successful firm’s rivals believe that a different product would create more
consumer welfare, antitrust policy should encourage them to create that product –
they should not find government regulators willing to eliminate the need to design
it at all.
24
Festo Corp. v. Shoketsu Kinzoku Kogyo Kabushiki Co., Ltd., 535 U.S. 722, 730-31
25
United States v. Aluminum Co. of Am., 148 F.2d 416, 430 (2d Cir. 1945).
26
Masoudi, supra note 2, at 3.
(2002).
22
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