Blaszkowski et al v. Mars Inc. et al

Filing 349

AMENDED COMPLAINT Fourth, filed by All Plaintiffs. (Attachments: # 1 Exhibits 1 through 29# 2 Exhibits 30 through 35)(MacIvor, Catherine)

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Mars - Tell me about Mars Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 1 of 48 Home > About us > Tell me about Mars Home About us What do we do? Careers at Mars Mars Directory Visit country site To millions of people around the world, Mars is a name synonymous with quality, value and enjoyment. Whether it's the simple pleasure of savouring the world's best-loved chocolate and confectionery, the satisfaction of a drink delivered efficiently from a vending machine, a contented pet or the reward of a delicious hot meal, Mars is the name behind the brands they've grown to know and trust. "Tell me more about what you do" Today Mars is a $18bn business operating in over 65 countries. Perhaps more surprisingly, and unusual for a business of our size, we are still privately owned - making us one of the largest 'small family businesses' in the world. "Tell me more about your story" Our success is not simply due to developing the right products. It's a unique combination of innovation and determination, the essence of which can be found in the Five Principles that shape our business: Quality Responsibility Freedom Mutuality Efficiency Exhibit 1 [LEGAL] [PRIVACY] [POLICIES] [TRADEMARKS] [SITE OPERATOR] [SITE MAP] � 2006 Mars, Incorporated. All Rights Reserved Mars Petcare || Welcome! Case 1:07-cv-21221-CMA HOME Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 2 of 48 About / History / Principles / Vision / Employment / Careers @ Mars Mars Petcare U.S. is an innovative and progressive company. The company continues to be a market leader and innovator in pet care, meeting and exceeding changing market demands for higher quality product formulations and demanding product quality. Headquartered in Nashville, TN, Mars Petcare is a leading manufacturer of dry pet food and pet snacks and treats in the U.S. Mars Petcare markets and manufactures brands and store brands and has the #1 dog food in the world, PEDIGREE�. Mars Petcare recognizes that teamwork makes the company strong and that people make the business happen. In all of the company's business dealings, Mars Petcare adheres to the Mars Five Principles of quality, responsibility, mutuality, efficiency and freedom. News & PR Pet Care Industry Products Vision It is these principles that have enabled Mars Petcare to produce some of the world's leading pet care products. Mars Petcare has multiple plants for higher capacity and logistics efficiency in meeting our customer needs. With the national recognition of the Waltham Center for Pet Nutrition, Mars also established a scientific authority that unifies the research and development expertise of pet care worldwide, and has a leading reputation among pet owners, breeders, veterinarians and academics. Mars Petcare strives to create an environment that offers unlimited opportunities for our associates and a culture that promotes individual growth and team success. Copyright � 2007 Mars Petcare | Terms of Use Exhibit 2 http://www.marspetcare.com/about.htm PG.com - Purpose, Values and Principles Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 2 Page 3 of 48 June 6, 2007 Choose a Category Choose by Brand We will provide branded products and services of superior quality and value that improve the lives of the world's consumers. As a result, consumers will reward us with leadership sales, profit and value creation, allowing our people, our shareholders and the communities in which we live and work to prosper. Learn more about our values and principles. Would you like to see this page in a printer friendly format? P&G is its people and the values by which we live. We attract and recruit the finest people in the world. We build our organization from within, promoting and rewarding people without regard to any difference unrelated to performance. We act on the conviction that the men and women of Procter & Gamble will always be our most important asset. Company Help Business Customers: Make Selection Integrity always try to do the right thing. We are honest and straightforward with each other. We operate within the letter and spirit of the law. We uphold the values and principles of P&G in every action and decision. We are data-based and intellectually honest in advocating proposals, including recognizing risks. We Leadership are all leaders in our area of responsibility, with a deep commitment to deliver leadership results. We have a clear vision of where we are going. We focus our resources to achieve leadership objectives and strategies. We develop the capability to deliver our strategies and eliminate organizational barriers. We Ownership accept personal accountability to meet our business needs, improve our systems and help others improve their effectiveness. We all act like owners, treating the Company's assets as our own and behaving with the Company's long-term success in mind. We Professional Services: Make Selection Download a Report: Make Selection Passion for Winning are determined to be the best at doing what matters most. We have a healthy dissatisfaction with the status quo. We have a compelling desire to improve and to win in the marketplace. We Trust respect our P&G colleagues, customers and consumers, and treat them as we want to be treated. We have confidence in each other's capabilities and intentions. We believe that people work best when there is a foundation of trust. We Back to Top Exhibit 3 We Are Strategically Focused in Our Work We We Value Personal Mastery believe it is the responsibility of all individuals We operate against clearly PG.com - Purpose, Values and Principles Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 articulated and aligned objectives and strategies. We only do work and only ask for work that adds value to the business. We simplify, standardize and streamline our current work whenever possible. Page 2 of 2 Page 4 of 48 to continually develop themselves and others. We encourage and expect outstanding technical mastery and executional excellence. We Seek to Be the Best strive to be the best in all areas of strategic importance to the Company. We benchmark our performance rigorously versus the very best internally and externally. We learn from both our successes and our failures. We Innovation Is the Cornerstone of Our Success We Show Respect for All Individuals believe that all individuals can and want to contribute to their fullest potential. We value differences. We inspire and enable people to achieve high expectations, standards and challenging goals. We are honest with people about their performance. We place great value on big, new consumer innovations. We challenge convention and reinvent the way we do business to better win in the marketplace. We Mutual Interdependency Is a Way of Life work together with confidence and trust across business units, functions, categories and geographies. We take pride in results from reapplying others' ideas. We build superior relationships with all the parties who contribute to fulfilling our Corporate Purpose, including our customers, suppliers, universities and governments. We We Are Externally Focused develop superior understanding of consumers and their needs. We create and deliver products, packaging and concepts that build winning brand equities. We develop close, mutually productive relationships with our customers and our suppliers. We are good corporate citizens. We The Interests of the Company and the Individual Are Inseparable believe that doing what is right for the business with integrity will lead to mutual success for both the Company and the individual. Our quest for mutual success ties us together. We encourage stock ownership and ownership behavior. We Back to Top �2007 Procter & Gamble. All claims valid only in the U.S. Terms and Conditions Privacy Statement P&G Links Site Help Site Map Contact Us P&G Everyday Solutions: Register Modify Profile Unsubscribe P&G Global Operations Iams and Eukanuba Pet food Products from Iams Company Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 search Page 1 of 1 Page 5 of 48 The Iams Company Dear Dog & Cat Lovers: Welcome to Iams on the Web. We're pet lovers just like you...with a particular passion for dog and cat nutrition. We know what an incredible difference good nutrition makes in keeping pets happy and healthy. You'll quickly find lots of relevant information about your pet's health and nutrition, Iams� and Eukanuba� products,and easy access to our Consumer Care associates. Thank you for making us part of your pet's long, healthy life. Enjoy your visit! Iams.com is a special site for caring pet owners just like you. You can find helpful advice, quick answers, nutritional updates�everything you need to help your best friend enjoy a long, healthy life. Every breed is unique. Eukanuba helps bring out the best in each one with customized nutrition. at Eukanuba.com The Iams Company - 7250 Poe Avenue - Dayton, Ohio 45414 Phone: (800) 675-3849 Copyright� 2005 The Iams Company. All rights reserved worldwide. Copyright (c) 1995-2005 The Iams Company. All rights reserved worldwide. Iams Company News: Privacy Statement By using the information contained in this site, you are bound to the terms in our Legal Statement. Exhibit 4 Colgate Toothpaste | Toothbrush | Dental Care | Home & Personal Care | Pet Nutrition Page 1 of 2 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 6 of 48 Visit us around the world: Welcome to the world of Colgate-Palmolive. Every day millions of people like you trust our products to care for themselves and the ones they love. Our Company Careers For Investors For Dental Professionals Contact Us Special Offers Search Colgate.com Find types of products Oral Care Trusted Oral Care products and expert information to keep your smile bright, beautiful and healthy. Personal Care Your source for quality personal care products from brands you know and trust. Home Care Dependable, time-tested products for the care and keeping of your home. Pet Nutrition Nutritionally complete, great tasting pet food to help keep your pet healthy and happy. Products Colgate Total� Toothpaste Colgate MaxFresh� Toothpaste Colgate� Motion� Toothbrush Colgate 360�� Toothbrush Products Softsoap� BRAND Speed Stick� Lady Speed Stick� Irish Spring� Products Palmolive� Murphy Oil Soap� Ajax� Suavitel� Products Hill's� Science Diet� Hill's� Prescription Diet� Information Colgate Oral Care Center Medical Conditions and Oral Health Check-ups and Dental Procedures Counterfeit Toothpaste Information Softsoap� Articles Softsoap� Know Your Naturals Quiz Share a Softsoap� Ecard Information Palmolive Recipes Murphy� Oil Soap Wood and Furniture Care Suavitel� Laundry Tips and Information Information Puppy Care Kitten Care Pet Feeding Guide Nutrition Basics Exhibit 5 http://www.colgate.com/app/Colgate/US/HomePage.cvsp 11/15/2007 Colgate Toothpaste | Toothbrush | Dental Care | Home & Personal Care | Pet Nutrition Page 2 of 2 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 7 of 48 Colgate Oral Care Center Visit our oral health care library with articles written by experts and explore interactive guides to help you learn more about dental care. Dental Health Basics Dental Health at Any Age Tooth Whitening & Cosmetic Dentistry Our Company For over 200 years, caring, global teamwork and continuous improvement have been and continue to be part of everything we do at Colgate-Palmolive. Living Our Values Governance Global Diversity For Children Enjoy fun and games in Kids World and search our product listing to find the right product for your child. Colgate Kids World Children's Products Lather Up for Good Health Community Programs Take a look at our celebrated programs making a difference in over 200 countries around the world. Give Kids a Smile� Bright Smiles, Bright Futures� Save the World from CavitiesTM Colgate SmileTalkTM E-newsletter Receive coupons, samples and valuable health information via e-mail. Sign up for our e-newsletter Dental Care Professionals Search oral health news, professional library, and sample offers for dentists, hygienists and students. Colgate Professional Home | Legal Policies | Privacy Policies | Colgate Products | Colgate.com Site Map | Contact Us � 2007 Colgate-Palmolive Company. All rights reserved. You are viewing the United States site. http://www.colgate.com/app/Colgate/US/HomePage.cvsp 11/15/2007 Maintaining Healthy Lifestyle - About Del Monte Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 8 of 48 A Family of Brands We make the foods that nourish and enrich families, including the center of many families -- pets. Just a glance at our products reveals familiar brands you know and trust. You probably even have many of our brands in your pantry right now. � Our Brand Family We're on a Mission Del Monte is committed to enriching the lives of today's family-everyone in the family, including pets -- by providing nourishing, great tasting and easy-to-use products that meet the needs of everyone in your home. � Our Mission & Vision A Spirited History From our origins in the Gold Rush days to our unique vision today, Del Monte has a rich and vibrant history of nourishing and enriching lives at every meal, every table, every day. Click below to explore Del Monte's history. Click circles and arrows below to explore Del Monte history Exhibit 6 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 9 of 48 Exhibit 7 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 10 of 48 Overview of Nestl� in the United States "As part of the world's largest food and beverage company, Nestl� USA is focused on our consumers--with innovative thinking and a dedication to nutrition, health and wellness." � Brad Alford Chairman & CEO, Nestl� USA Nestl� in the United States, which includes Nestl� USA, Nestl� Nutrition, Nestl� Purina PetCare Company, Nestl� Waters North America, Dreyer's Grand Ice Cream, Inc., and Alcon Laboratories, Inc., is a part of Nestl� S.A. in Vevey, Switzerland--the world's largest food company, with 2005 sales of $73 billion. Since its early beginnings, Nestl� has been a trusted source of quality brands and products that are essential to good living. A young Swiss pharmacist, Henri Nestl�, who invented what would later be recognized as the world's first commercial infant food, founded the company in 1866. With its origins in nutrition, Nestl� quickly expanded into other food areas and eventually became the world's largest food company. Today, Nestl� USA remains committed to providing foods and beverages that enhance every life experience--from STOUFFER'S� Lasagna family nights to baking traditions with NESTLE� TOLL HOUSE�. With 20 manufacturing facilities, 5 distribution centers and more than 15,500 employees in the United States alone, Nestl� USA is one of the nation's leading food companies. Nestl� in the United States Total 2005 Sales (in billions): $22.9 Nestl� Purina PetCare Company $4.9 Nestl� USA $8.1 Alcon* $4.4 Nestl� Waters $3.4 Dreyer's** $2.1 Nestl� USA is proud to have been named one of "America's Most Admired Food Companies" for nine consecutive years in Fortune magazine. Nestl� in the United States � � � � � � Nestl� USA ..........................................................................................(Glendale, CA) Nestl� Nutrition ..................................................................................(Glendale, CA) Nestl� Purina PetCare Company ......................................................(St. Louis, MO) Nestl� Waters North America ...........................................................(Greenwich, CT) Dreyer's Grand Ice Cream, Inc...........................................................(Oakland, CA) Alcon Laboratories ............................................................................(Ft. Worth, TX) includes Nestl� Nutrition * Nestl� S.A. owns approximately 75% of Alcon, Inc. ** Nestl� S.A. owns 100% of Dreyer's Grand Ice Cream Holdings, Inc. Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 11 of 48 Product Innovations STOUFFER'S� CORNER BISTRO� Panini and LEAN CUISINE� Panini Inspired by the latest sandwich trends, STOUFFER'S� CORNER BISTRO� and LEAN CUISINE� launched a line of restaurant-inspired Panini. Made on a REVOLUTIONARY GRILLINGTM Tray that grills the bread in the microwave, the Panini features a crispy, golden brown outside and warm, delicious inside. HOT POCKETS� and LEAN POCKETS� brand SUBS The HOT POCKETS� family of brands has continued to innovate and expand its product line, ever since pioneering the frozen sandwich category. The latest example is HOT POCKETS� and LEAN POCKETS� brand SUBS. Thanks to proprietary technology developed by the brand, consumers can enjoy soft baked bread from the microwave. NESTLɮ TOLL HOUSE� Cookie Dough Making it easier for families to "get to the fun faster," NESTLɮ TOLL HOUSE� Cookie Shapes offer an enjoyable baking experience with pre-cut seasonal cookie shapes and enclosed icing packets. From pumpkins to Easter eggs, consumers simply peel the shapes from a sheet of cookie dough, bake and decorate! NESTLE� COFFEE-MATE� Seasonal Flavors Inspired by delicious holiday treats, the rich taste of NESTLE� COFFEE-MATE� Seasonal Flavors, such as Pumpkin Spice, Peppermint Mocha, Gingerbread and Eggnog, bring even more excitement to the holiday season. These coffee creamers capitalize on the popularity of sweet, indulgent out-of-home beverages and bring consumers back to the grocery store. As the category leader, NESTLɮ COFFEE-MATE� continues to be coffee's perfect mate. Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 12 of 48 Fun Fact: Seven time Tour de France champion Lance Armstrong consumed more than 200 POWERBAR� Gels throughout the 2,000-mile race. Did You Know? Dietitians claim milk-based drinks contain key nutrients such as vitamin D and calcium in quantities that sports drinks can't match. During the 2004 Olympics, American swimmer and Gold Medalist Michael Phelps drank NESTLɮ CARNATION� INSTANT BREAKFAST� between races to stay energized. Whole-wheat pasta, such as BUITONI� Refrigerated Whole Wheat Four Cheese Ravioli, has more vitamins, minerals, and beneficial compounds, called phytonutrients, than regular pasta and about three times the fiber (5 to 7 grams per two ounces). Fun Fact: 3,000 cups of Nescaf� are consumed every second! Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 13 of 48 Nutrition, Health and Wellness A balanced diet and physical activity are essential to a healthy lifestyle and overall personal wellness. Nestl� USA recognizes the importance of providing information and products that contribute to solutions for growing health issues in America. For example, NESTLɮ NESQUIK� Ready-To-Drink, which offers young students essential nutrients and vitamins, is now available in an 8 ounce size which meets or exceeds specific school nutritional guidelines. In addition to a century-long, worldwide commitment to nutrition research, education and awareness, Nestl� USA offers a wide variety of nutritious, delicious and convenient food and beverage selections that make good living possible. Fun Fact: Nearly half of Americans' food budgets are spent on dining outside the home. Whether it's upscale or casual dining, Nestle FoodServices brands consistently provide quality and superior taste. Community Our "good living" philosophy also extends into the community. Through employee volunteer programs, such as Nestl� AdoptA- School, and sponsorship of youth recognition programs, such as Nestl� Very Best In Youth, Nestl� USA regularly contributes to the educational and social development of youth across the nation. Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 14 of 48 For more information and news about our brands, please visit us online. NestleUSA.com Nestle-Nutr ition.com Pur ina.com N e s t l e- Wat e r s n a. c o m D re ye r s I n c. c o m Alcon.com Fr o m the ultimate online baking resource to an online destination perfect for party planning, these Nestl� Web sites offer a wealth of information for your everyday needs. Ve r y B e s t B ak i n g. c o m Ve r y B e s t K i d s . c o m Ve r y B e s t B aby. c o m Meals.com E ve r y d ay E at i n g. c o m C e le b rat i o n C o r n e r. c o m Nestl� USA, 800 North Brand Blvd., Glendale, CA 91203 (818) 549-6000 All trademarks are owned by Soci�t� des Produits Nestl� S.A.,Vevey, Switzerland. Pet Food Brands: Nestle Purina Brand Pet Foods | Purina.com Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Home Programs & Events Our Company Page 1 of 2 Page 15 of 48 Purina Brand Pet Food For more than 75 years, Purina� brands have been advancing the science of pet nutrition, utilizing cutting-edge technology and research so that you can give your dog or cat what they need to be healthy and happy. Find a selection of Purina� brand pet food. Roll your cursor over a brand for a brief description or click to learn more. Select a Brand AKC Recognized Breeds Search for a Pet to Adopt Exhibit 8 http://www.purina.com/products/brands.aspx Pet Food Brands: Nestle Purina Brand Pet Foods | Purina.com Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Home | International Sites | Programs & Events | Our Company Products | Dog Care | Cat Care | Downloads | Coupons & Offers Sign Up For Email | How Can We Help? | Sitemap All trademarks and other intellectual property on this site are owned by Soci�t� des Produits Nestl� S.A., Vevey, Switzerland Linking Policy | Privacy Policy | Terms & Conditions Add Purina RSS Feeds Page 2 of 2 Page 16 of 48 http://www.purina.com/products/brands.aspx Nutro Products - Company Information Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 17 of 48 At Nutro Products we have more than 80 years of experience creating great-tasting, nutritious pet foods. We understand that your pets aren't just companions--they're important members of your family. That's why we've created premium pet foods made from quality ingredients for every life stage. Use these links to learn more About Us, our Donation program, International Distributors, or to view Press Releases. Please Contact Us if you need more information on our pet foods. And please let us know how we are doing. We love to hear customer comments, success stories, and feedback. Thank you for choosing Nutro Products for your pet! Nutro Products, Inc. 445 Wilson Way City of Industry, CA 91744 Customer Service & Product Information: 800.833.5330 Dogs | Cats | Where to Buy | Promotions | Press Releases | Information | Site Map | Contact Us Copyright �2007 Nutro Products, Inc. All rights reserved. Privacy policy. Exhibit 9 http://www.nutroproducts.com/company.shtml The Healthiest Pet Foods in the World � Natural & Organic Pet Food � Natura Pet Products Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Enter e-mail... Page 1 of 1 Page 18 of 48 Learn about the community. Natura Brands Product Search Tools & Resources Pet Community Where to Buy About Us Home Natura Sites: About Us Philosophy Manufacturing News Contact Us How Natura Pet Products is Different No pet food company in the world makes natural pet foods like Natura. We use only ingredients you'd eat yourself: quality meats, whole grains, fresh fruits and vegetables, and complete vitamin and mineral supplements. For us humans, a diet of natural, wholesome food is essential to living a long healthy life. We believe this fundamental principle is true for your pet, too. All of our human grade dog and cat foods are carefully cooked and tested to ensure consistent nutrient quality and enjoyable texture and taste. All of the ingredients used in our pet foods are tested to make sure they are hormone, antibiotic and pesticide-free. And we never add artificial ingredients, chemical additives, by-products or fillers of any kind. For questions on our organic dog food, healthy dog and cat food, and gourmet dog treats, please contact us today. �2007 Natura Pet Products, Inc. Terms of Use Privacy Policy Site Map Exhibit 10 http://www.naturapet.com/about-natura/ Premium Dry Dog Food with Beneful� Healthy Harvest� to Keep Your Dog Happy and Health... Page 1 of 1 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 19 of 48 HOME FOOD for DOGS Beneful� Dry Beneful� Original Healthy Weight Healthy Radiance� Healthy Harvest� Healthy Growth for Puppies Beneful� Prepared MealsTM Simmered Beef Entr�e Simmered Chicken Medley Savory Lamb & Rice Stew Beef Stew Roasted Chicken Recipe BENEFUL� SCRAPBOOKS DOG'S LIFE PUPPY'S LIFE Linoleic Acid to help promote a thick glossy coat. Premium dry dog food pieces contain iron for healthy blood. Antioxidant-rich nutrition accented with vegetables and apples to help support a healthy immune system. Enriched with calcium for healthy teeth and strong bones. Moist, chewy chunks including real protein from soy for active muscles. Crunchy barley packed with carbohydrates for energy. Healthy Harvest� maximizes your dog's health and happiness with our premium dry dog food, featuring soy and other real, wholesome ingredients. Where to Buy SEARCH Enter Keywords Ingredients & Nutrition Information Read Leisure Time for Two Terms and Conditions | Privacy Policy | Linking Policy | Purina.com | How Can We Help? | Site Map All trademarks and other intellectual property on this site are owned by Societ� des Produits Nestl� S.A., Vevey, Switzerland Exhibit 11 http://www.beneful.com/Dog-Food/Healthy-Harvest/Default.aspx The Good Life Recipe Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 20 of 48 We don't believe people are pet owners. People own TVs, cars and vacation homes. But they don't own pets. They have a relationship with their pets. They enjoy bonds that are sometimes stronger than family. So it's not surprising that people want to provide their pets with the healthiest and best tasting food. That's where The Goodlife RecipeTM pet food comes in. We use the best ingredients in the right balance to create great food and snacks for cats and dogs. Because we believe, pets that eat well are pets that live well. And when your pet is living well, you're living well. Exhibit 12 | | | | The Goodlife Recipe Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 21 of 48 Every bag of The Goodlife RecipeTM food for cats or dogs is a perfect blend of six tasty ingredient groups like real chicken, beef or salmon, healthy vegetables and hearty whole grains - created with our nutritionally balanced "pet food pyramid" as a guide. It's our way of giving your pets all the enjoyable taste and essential nutrients they need without any of the artificial additives they don't. And who wouldn't love that? | | | | Exhibit 13 Pedigree.com - Dry Products Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 22 of 48 DRY Not only does PEDIGREE� Brand Dry Food For Dogs provide your dog with a balanced diet of vitamins, minerals, essential fatty acids, fiber and protein, it's a delicious foundation to your dog's overall diet. It's also helpful in preventing the accumulation of dental tartar and plaque. And dry food has the added benefit of being very convenient for you. Dry For Puppies PUPPY PEDIGREE Healthy Maturity� has an easier-tocrunch kibble because dogs over six often have more sensitive teeth and gums. It provides essential nutrients such as antioxidants, key minerals, and Omega Fatty Acids to promote healthy joints and keep older dogs healthy and active. For Adult Dogs CHICKEN, RICE & VEGETABLES SMALL BREED LARGE BREED PEDIGREE COMPLETE NUTRITIONTM LAMB & RICE PEDIGREE PERFORMANCETM WEIGHT LOSS WEIGHT MAINTENANCE For Senior Dogs PEDIGREE HEALTHY MATURITY� For Overweight Dogs WEIGHT LOSS WEIGHT MAINTENANCE Obesity can lead to joint damage, respiratory difficulties, heat and exercise intolerance, diabetes mellitus and circulatory problems. Exhibit 14 Contact us FAQs My Profile Legal Site Owner Newsroom Privacy Site map Other Countries Pedigree.com - Dry Nutrition for Adult Dogs Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 3 Page 23 of 48 Dry Nutrition for Adult Dogs PEDIGREE WITH CHICKEN, RICE & VEGETABLESTM Food For Dogs - Dry New, improved PEDIGREE WITH CHICKEN, RICE & VEGETABLESTM Food For Dogs (formerly PEDIGREE COMPLETE NUTRITION� Meaty Chunks With Rice & Vegetables) offers a way for dogs to get the healthy benefits of real vegetables and real chicken in a tasty balanced meal owners can feel good about feeding every day. It's made up of five different components to offer a variety of flavors and textures that dogs love. PEDIGREE WITH CHICKEN, RICE & VEGETABLESTM Food For Dogs now contains a new and improved patented PEDIGREE HEALTHY NUGGETSTM with Meaty Centers kibble. Improvements include a golden yellow shell, 25% more cream fill and meaty center. Made with real chicken, a high quality protein source Made with healthy real vegetables that dogs love Higher guaranteed levels of protein than BENEFUL� Original (Based on guaranteed analysis: PEDIGREE WITH CHICKEN RICE & VEGETABLESTM: 26% protein, BENEFUL� Original: 25% protein) Nutritionally complete and balanced for both puppies and adult dogs Contains patented HEALTHY NUGGETSTM pocket kibbles that have a dual texture- crispy outside with a soft, creamy inner Contains the Advanced Antioxidant Recipe with guaranteed levels of vitamins E & C Highly digestible ingredients so nutrients are easily absorbed Improved taste that dogs love Select sizes available with the SLIDE RITE� Zipper for easy opening and resealing between feedings No artificial flavors or fillers Nutrition Statement: Overall health Balanced protein and fat levels to help older dogs stay fit and lean Strong teeth & bones The right balance of calcium and phosphorus for strong teeth and bones Healthy skin & coat Omega Fatty Acids and all the essential nutrition required for the healthiest skin and shiniest coat Strong muscles PEDIGREE WITH CHICKEN RICE & VEGETABLESTM Food For Dogs is formulated to meet the nutritional levels established by the AAFCO dog food nutrient profiles for growth and maintenance. INGREDIENTS Ground Whole Corn, Meat and Bone Meal, Corn Gluten Meal, Chicken By-product Meal, Animal Fat (preserved with BHA/BHT), Natural Poultry Flavor, Wheat Flour, Chicken, Rice, Dried Whole Peas, Wheat Mill Run, Dried Beet Pulp, Wheat Gluten Salt Carrot Exhibit 15 Pedigree.com - Dry Nutrition for Adult Dogs Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 2 of 3 Page 24 of 48 High quality proteins which provide amino acids for strong, healthy muscles Healthy digestion Highly disgestible ingredients so nutrients are easily absorbed RECOMMENDED DAILY FEEDING GUIDE FOR ADULT DOGS* WEIGHT OF DOG Up To 10 lbs. 10 to 25 lbs. 25 to 50 lbs. 50 to 75 lbs. 75 to 150 lbs. 2 3 CUPS PER DAY+ 1/3 to 1 1 to 2 1/4 1/2 1/4 1/2 3/4 to 3 to 4 Moisture max. Linoleic Acid, min. Calcium, min. Phosphorus, min. Vitamin E, min. Vitamin C, min. Moisture Protein Fat % % % 12. 0% 1.7% 1.0% 0.8% 225 IU/kg 70 mg/kg 8.15 27. 55 14. 14 2.0 8 2.09 1.80 1. 2 1 4 3/4 to 8 1 cup = 8 oz. measuring cup, 1 can = 13.2 oz, 1 pouch = 5.3 oz. An individual dog's requirements may differ from this guide. Puppies can be fed up to 1-1/2 times the highest amount listed in their category. MIXING WITH CANNED? Replace 1-1/4 cups for each can of PEDIGREE� TRADITIONAL GROUND DINNER� Food For Adult Dogs. MIXING WITH POUCHES? Replace 1/3 cup for each pouch of PEDIGREE� LITTLE CHAMPIONS� Food For Adult Dogs. TYPICAL ANALYSIS: Nu trients Per 100g Typical Nutrient Analysis "As Is" per 1000 kcal 27. 3 77. 36 TYPICAL ANALYSIS Crude Fiber % Linoleic Acid % Calcium Vi ta min E Vi tamin C % Phosphorus % IU/kg 272.00 m g/ kg 82. 40 Crude Protein, g Crude Fat, g Crude Fiber, g Ash, g Minerals Calcium, g Copper, mg Ma g n esi u m , g Phosphorus, g Potass ium, g Sodium, g Zinc, mg 14. 3 1.9 10. 5 40. 52 5.3 8 29. 75 1.5 6 1.4 6 0.1 2 1.3 8 0.7 9 0.6 1 20. 80 4.4 3 4.1 4 .03 5 3.9 2 2.2 3 1.7 2 58. 94 Pedigree.com - Dry Nutrition for Adult Dogs Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 3 of 3 Page 25 of 48 Vitamins Vitamin A, IU Vitamin E, IU 822 27. 4 232 9 77. 64 Iams OriginalTM with Chicken Case 1:07-cv-21221-CMA Document 349-2 Sign In Register Site Map Help Entered on FLSD Docket 04/11/2008 Page 1 of 2 Page 26 of 48 Contact Iams� Pet Care and Nutrition Center Iams OriginalTM with Chicken Recommended For | Product Information | Calories | Ingredients Guaranteed Analysis | Product Availability Recommended For Normally active adult cats - 1 year and older. Product Information Helps Maintain Urinary Tract Health Iams research confirms the effectiveness of Iams Original Cat Food in reducing urinary pH while providing low dietary magnesium for urinary tract health. The wholesome protein sources in Iams naturally provide essential nutrients and amino acids for clear eyes and a strong heart. Enhanced with vitaminrich fish oils for overall health, Iams Original is made with a patented carbohydrate system that helps provide energy for activity throughout the day. Our patented fiber source helps maintain colon health, for a long and healthy life. Iams Daily Dental Care. As your cat chews, Iams Daily Dental Care helps slow tartar build-up by up to 40%. Calories Nutrient per 8 oz cup: 443 kcal Ingredients Chicken, Chicken By-Product Meal, Corn Grits, Corn Meal, Chicken Fat (preserved with Mixed Tocopherols, a source of Vitamin E, and Citric Acid), Fish Meal (source of fish oil), Dried Beet Pulp (sugar removed), Natural Chicken Flavor, Dried Egg Product, Sodium Bisulfate, Potassium Chloride, DL-Methionine, Brewers Dried Yeast, Choline Chloride, Vitamins [Vitamin E Supplement, Niacin, Ascorbic Acid, Vitamin A Acetate, Calcium Pantothenate, Biotin, Thiamine Mononitrate (source of vitamin B1), Pyridoxine Hydrochloride (source of vitamin B6), Vitamin B12 Supplement, Riboflavin Supplement (source of vitamin B2), Inositol, Vitamin D3 Supplement, Folic Acid], Calcium Carbonate, Minerals [Zinc Oxide, Manganese Sulfate, Copper Sulfate, Potassium Iodide, Cobalt Carbonate], Salt, Rosemary Extract. Get info tailored to your cat's needs, news and valuable tips to help you enjoy more healthy years with your best friend. SIGN UP View sample newsletter "I checked out your website and e-mailed your Customer Service department with several questions. I was fortunate enough to be connected with Karla....Not only did Karla respond to me in an intelligent fashion (the details of ash content and its role in feline health being somewhat scientific), but she also did so very courteously and cheerfully....If Karla is the kind of person Iams employs, then Iams is the kind of company I like to do business with.....now that Iams can be found in my supermarket, well..I'm an extra happy camper. - Sincerely, Janice Allentown, PA" NEXT Guaranteed Analysis Nutrient Crude Protein not less than (percent) 32.0% Exhibit 16 Iams OriginalTM with Chicken Case 1:07-cv-21221-CMA Document 349-2 Crude Fat not less than Crude Fiber not more than Moisture not more than Ash not more than Magnesium not more than Taurine not less than Entered on FLSD Docket 04/11/2008 21.0% 3.0% 10.0% 7.0% 0.10% 0.15% 2.30%* 0.23%* Page 2 of 2 Page 27 of 48 Omega-6 Fatty Acid not less than Omega-3 Fatty Acids not less than * Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profile. Iams OriginalTM with Chicken Cat Food is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for Maintena nce. Manufactured under U.S. Patent No. 5,616,569 and 6,093,418; other U.S. and foreign patents pending. Feeding Guidelines Weight (lbs) 4 8 12 16 22 Weight Maintenance (cups/day) 1/4 1/3 - 1/2 2/3 - 3/4 3/4 - 1 1/4 1 1/4 - 1 1/2 These guideline amounts are a starting point and your pet may need more food depending on age, activity and temperament. In order to reach optimal body condition, you may need to adjust food intake. This represents the total recommended volume of food per day. You should divide the total recommended feeding amount by the number of times you feed your pet per day to get the actual portion size per feeding. Product Availability 24 oz Bag 4 lbs Bag 8 lbs Bag 20 lbs Bag Do you buy special treats for your pet? Yes No See Results For Veterinarians For Breeders For Shelters Select Country P&G Links About The Iams Company Sporting Dog IA MST r ut h.co m Privacy Legal News Room Partners Procter and Gamble Pet Care Copyright� 2007 The Iams Company, Dayton, Ohio 45414. All rights reserved worldwide. Iams News: By using the information contained in this site, you are bound by the terms in our Legal statement. Hill's Pet Nutrition � Home Page Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 2 Page 28 of 48 NEWS UPDATES May 1, 2007 --- Update Message to North American Consumers About Vegetable Proteins. April 18, 2007 --Update: Hill's products not affected by rice protein concentrate recall. View All News Updates A Letter To Pet Owners. An important message from Hill's Pet Nutrition regarding your pet. The Leaders in Pet Nutrition and Innovation Welcome to Hill's Pet Nutrition, your pet nutrition and information source. As the makers of Science Diet� and Prescription Diet� pet foods, our mission is to help enrich and lengthen the special relationships between people and their pets. We will do this by providing the best, leading-edge pet nutrition technology, products, and expertise to pet owners, veterinary professionals, and other key pet professionals worldwide. And with a simple visit inside, you'll see our commitment to this mission for yourself. Help Us Save 1 Million Lives - This year we are committed to saving the lives of 1 million pets. You can help us by sharing your own pet adoption story to inspire more adoptions. Bad behavior may be your cat's way of saying something's wrong. - That's where NEW Hill's� Prescription Diet� c/d� Multicare comes in. It contains safe salt levels, provides the daily nutrition your cat requires, and satisfies the most finicky eaters. Learn more and register for a chance to receive a free Drinkwell� The Original Pet Fountain�. Let the truth shine through - Know the truth with our exclusive Shine Meter to see how the precise balance of high quality ingredients in Hill s� Science Diet� Lamb Meal & Rice Recipe Adult promotes the health of your dog. Learn more about Hill's and see why it is a company you can trust. Take the Hill's PetFitTMChallenge at the new PetFit.com! - Discover how simple it is to adopt a healthy LightStyle that makes a real difference for your pet. You'll find an array of expert insights on fitness and nutrition to help achieve optimal weight. Plus, take advantage of the NEW PetFitTMWeightTracker - a Exhibit 17 Hill's Pet Nutrition � Home Page Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 2 of 2 Page 29 of 48 powerful tool that tracks your success for faster, easier weight loss! Free Continuing Education for Veterinary Clinics and Staff - Hill's Pet Nutrition is partnering with ACT to bring you this special opportunity. A credit card as rewarding as your relationship with your pet - Hill's Pet Nutrition partners with Bank of America� to offer the PetRewardsTM Visa� card program, benefiting pets and their owners. � 2007 Hill's Pet Nutrition, Inc. �/TM Trademarks owned by Hill's Pet Nutrition, Inc. As used herein, �/TM denotes trademark status in the U.S. only; trademarks in other geographies may be different. Your use of the information on this site is subject to the terms of our Legal Statement. Contact Us Legal Statement Job Opportunities United States English Change Language Science Diet� Pet Foods Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 30 of 48 Register With Us | Sign In Home > Products > Science Diet� Pet Foods > Cat Products > Light Adult Search Cat Care Dog Care Products Where to Buy Our Company Print Preview Light Adult Cat Products Dog Products Quality and Safety Science Diet� Light Adult cat food is a great tasting food formulated to help prevent cats from gaining weight. Light Adult provides all the essential nutrients your cat needs for optimum health, with a low calorie, low fat formula to help with weight control. Product Characteristics Key Benefits | Daily Feeding Guide | Product Characteristics | Metabolizable Energy� (Caloric Content) | Average Nutrient Contents | Ingredients Science Diet� Adult Cat Original Designed to keep adult cats active and healthy Learn more about Science Diet� Adult Cat Original Science Diet� Adult Dog Original Exhibit 18 Designed to keep adult dogs active and healthy with unique antioxidant blend Made with chicken as the #1 ingredient Learn more about Science Diet� Adult Dog Original Site Map Legal Statement and Privacy Policy Veterinary Professionals Contact Us Job Opportunities � 2008 Hill's Pet Nutrition, Inc. �/TM Trademarks owned by Hill's Pet Nutrition, Inc. As used herein, � denotes registered trademark status in the U.S. only; registration status in other geographies may be different. Your use of this site is subject to the terms of our Legal Statement. Change Language http://www.hillspet.com/hillspet/products/productDetails.hjsp?PRODUCT<>prd_id=8455... 1/16/2008 Quality Dry Cat Food from 9Lives Page 1 of 1 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 31 of 48 9Lives is not affected by the national voluntary pet products recall. REAL NOURISHMENT FOR A HEALTHY, HAPPY CAT With dry food that not only tastes good, but is good for your cat, the 9Lives� brand really cares about your cat's health. Our dry varieties are formulated to meet your cat's special nutritional needs while providing great taste. With new 9Lives Daily EssentialsTM healthy cat food, you can be confident you are giving your cat essential whole body health from the real meat she craves. 9Lives Daily EssentialsTM cat food is a savory blend of delicious pieces made with real meat and fish for a wholesome flavor your cat will actually look forward to. Urinary Tract Health Everyday nutrients that your cat needs, in a special formula that helps to maintain your adult cat's urinary tract health. 9Lives Daily EssentialsTM Cat Food Essential whole body health delivered by a savory blend of delicious pieces made with real meat and fish. Tender Cuts Meaty pieces made with real turkey that look like they were carved right off the bone. Exhibit 19 9Lives Dry Cat Food Flavors and Varieties Page 1 of 1 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 32 of 48 9Lives is not affected by the national voluntary pet products recall. TENDER CUTS Now you can be confident you are giving your cat the real meat she craves, while also providing the essential nutrition she needs. 9Lives� Tender Cuts contains delicious tender meaty pieces made with real turkey, that look like they were carved right off the bone. It also contains a blend of great tasting crunchy kibbles. Plus, each piece contributes essential nutrients to provide 100% complete and balanced cat nutrition. Find 9Lives� healthy cat food at a store near you Ingredients Corn, poultry by-product meal, soybean meal, beef & bone meal, corn gluten meal, animal fat (preserved with BHA), animal digest, wheat, wheat gluten, salt, water sufficient for processing, caramel color, glycerine, choline chloride, vitamins (vitamin E supplement, niacin supplement, vitamin A supplement, d-calcium pantothenate, thiamine mononitrate, riboflavin supplement, pyridoxine hydrochloride, menadione sodium bisulfite complex, vitamin D3 supplement, folic acid, biotin, vitamin B12 supplement), ground wheat flour, titanium dioxide*, natural and artifical flavor (source of roast flavor), taurine, potassium chloride, minerals (ferrous sulfate, zinc oxide, manganous oxide, copper sulfate, calcium iodate, sodium selenite), yellow 5*, dried cooked turkey, dlmethonine, yellow 6*, BHA (preservative), sodium bisulfate, potassium sorbate (preservative), red 40*, sorbic acid, and sodium carbonate *Artificial color. 9Lives� Tender Cuts cat food is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for All Life Stages. Nutritional Information Crude Protein Min 31.00% Crude Fat Min 9.00% Crude Fiber Max 3.00% Moisture Max 12.00% Calcium Min 1.00% Phosphorus Min 0.80% Iron Min 180 mg/kg Selenium Min 0.400 mg/kg Vitamin A Min 10000 IU/kg Vitamin E Min 100 IU/kg Taurine Min 0.10% Feeding Guidelines Kitten (under 1 Cups/Day year) 1-3 lb. 1/4 - 3/4c. (moistened with water in 3-4 small feedings per day) Greater than 3 lb. 3/4c. plus 1/4c. for each lb. over 3 lb. Adult Cat (over 1 Cups/Day year) 5-9 lb. 1/2 - 1 c. 10 -14 lb. 1 - 1&1/3 c. Pregnant and Feed 2-4 times the Nursing Cats adult requirement per day. A single morning serving will allow your cat to nibble freely throughout th d Th i i h ld b Exhibit 20 9Lives Dry Cat Food Flavors and Varieties Page 1 of 1 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 33 of 48 9Lives is not affected by the national voluntary pet products recall. URINARY TRACT HEALTH Now you can be confident you are managing your cat's urinary tract health while also providing a great tasting meal your cat will actually look forward to. 9Lives� Urinary Tract Health features the 9Lives Plus Care� formula, a special formula designed to lower urinary tract pH and help maintain your adult cat's urinary tract health. Plus, it provides the essential everyday nutrients that your cat needs to stay healthy and active. And since every kibble is designed with your cat's taste buds in mind, your cat will enjoy every savory bite. Find 9Lives� healthy cat food at a store near you Ingredients Ground yellow corn, corn gluten meal, poultry by-product meal, ground wheat, animal digest, poultry fat (preserved with BHA), meat and bone meal, phosphoric acid, calcium carbonate, salt, potassium chloride, yeast culture, titanium dioxide*, tuna meal, choline chloride, taurine, lysine, minerals (ferrous sulfate, zinc oxide, manganous oxide, copper sulfate, calcium iodate, sodium selenite), egg product, dl-methionine, vitamins (vitamin E supplement, niacin supplement, d-calcium pantothenate, thiamine mononitrate, riboflavin supplement, vitamin A supplement, pyridoxine hydrochloride, menadione sodium bisulfite complex, folic acid, biotin, vitamin B12 supplement, vitamin D3 supplement), zinc oxide. caramel color, yellow 5*, yellow 6*, BHA (used as a preservative), red 40*, natural and artificial flavor (source of grilled flavor), thiamine mononitrate. *Artificial color. Animal Feeding test using AAFCO procedures substantiate that 9Lives Urinary Tract Health provides complete and balanced nutrition for maintenance. Nutritional Information Crude Protein Crude Fat Crude Fiber Moisture Calcium Phosphorus Magnesium Selenium Vitamin A Vitamin E Taurine Feeding Guidelines Adult Cat (over 1 year) 3-6 lb. 6-9 lb. 9 -12 lb. Greater than 12 lb. A single morning serving will allow your cat to nibble freely throughout the day. The serving size should be adjusted This product is formulated to provide complete nutrition for based on your cat's age and activity level. your adult cat while helping to maintain your cat's urinary tract health by reducing urinary pH. You should avoid mixingWater is essential to good cat health. Always provide your Min 31.00% Min 9.00% Max 3.00% Max 12.00% Min 1.00% Min 0.80% Max 0.12% Min 0.475 mg/kg Min 5000 IU/kg Min 50 IU/kg Min 0.10% Cups/Day 1/4 - 2/3c. 2/3 - 1 c. 1 - 1&1/3 c. 1&1/3 c. plus 1/3 c. for each additional 3 lb. over 12 lb. Mixing may prevent 9Lives Plus Care formula from effectively reducing urinary pH. Additionally, this product is not recommended for pregnant or nursing cats or kittens less than one year of age. Exhibit 21 Quality Dog Food Ingredients with Beneful� Original | Beneful.com Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 1 Page 34 of 48 A perfect balance of healthful ingredients, quality nutrition and superb taste for pure contentment for dogs Moist, chewy chunks made with real beef are rich in quality protein to help build strong muscles. Omega fatty acids, along with antioxidants like Vitamin E and selenium, help support a healthy immune system. Crunchy corn packed with carbohydrates for energy and linoleic acid for a shiny coat. Contains iron for healthy blood. Enriched with calcium for healthy teeth and strong bones. Contains vegetables with Vitamin A and other quality vitamins, minerals, and nutrients. Crude Protein (Min) Crude Fat (Min) Crude Fiber (Max) Moisture (Max) Linoleic Acid (Min) 25.0% 10.0% 4.0% 14.0% 1.5% Calcium (Ca) (Min) Iron (Fe) (Min) Selenium (Se) (Min) Vitamin A (Min) Vitamin E (Min) 1.1% 200 mg/kg 0.2 mg/kg 10,000 IU/kg 100 IU/kg CALORIE CONTENT Metabolizable Energy (ME) 3689 kcal/kg 1674 kcal/lb 360 kcal/cup Manufactured by: Nestl� Purina PetCare Company, St. Louis, MO 63164 USA Animal feeding tests using Association of American Feed Control Officials (AAFCO) procedures substantiate that Beneful� dog food provides complete and balanced nutrition for all life stages. Ground yellow corn, chicken byproduct meal, corn gluten meal, whole wheat flour, beef tallow preserved with mixed-tocopherols (source of Vitamin E), rice flour, beef, soy flour, sugar, sorbitol, tricalcium phosphate, water, animal digest, salt, phosphoric acid, potassium chloride, dicalcium phosphate, sorbic acid (a preservative), L-Lysine monohydrochloride, dried peas, dried carrots, calcium carbonate, calcium propionate (a preservative), choline chloride, vitamin supplements (E, A, B-12, D3), added color (Yellow 5, Red 40, Yellow 6, Blue 2), DL-Methionine, zinc sulfate, glyceryl monostearate, ferrous sulfate, niacin, manganese sulfate, calcium pantothenate, riboflavin supplement, biotin, thiamine mononitrate, garlic oil, copper sulfate, pyridoxine hydrochloride, folic acid, menadione sodium bisulfite complex (source of Vitamin K activity), calcium iodate, sodium selenite. F-4090 Terms and Conditions Privacy Policy Linking Policy Purina.com How Can We Help? All trademarks and other intellectual property on this site are owned by Soci�t� des Produits Nestl� S.A., Vevey, Switzerland Exhibit 22 Natural Choice Complete Care Indoor Adult Dry Cat Food Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 1 of 4 Page 35 of 48 Benefits of Natural Choice Complete Care Indoor Adult: For cats 1 to 6 years Scientifically formulated for the unique needs of indoor cats Guaranteed* to improve skin & coat for less shedding, fewer hairballs Advanced antioxidants for a healthy immune system Formulated to reduce litter box and in-home odor Natural ingredients with vitamins & minerals Recommended by veterinarians Natural Choice Complete Care Product Center Click on the links below to learn more about this product. Indoor Cats Have Special Nutritional Needs. Indoor temperature, lighting and reduced opportunity for exercise can affect the health of your cat's skin and coat, muscle and bone condition and may cause weight gain. If your adult cat lives indoors most of the time, then feeding Natural Choice Complete Care Indoor Adult Formula can improve your cat's overall health and well-being. Natural Choice Complete Care Indoor Adult is not just another cat food. Based on the latest scientific and nutritional research, our Indoor Adult formula is guaranteed to improve your indoor cat's skin and coat, reduce shedding, minimize hairballs, build strong muscles and bones and help limit excess weight gain*. It's formulated with unique ingredients like chicken meal, rice, sunflower oil, oat fiber and soy protein concentrate, which are especially important for indoor cats. Try these other products! Healthy Growth for Indoor Cats Guaranteed to Improve Skin & Coat* A blend of nutrients, including high levels of linoleic acid, a healthy fatty acid proven essential for healthy skin and shiny coat, plus arachidonic acid (ARA), zinc and alpha-linolenic acid to help nourish the skin and make your kitten's coat shinier and more lustrous. Less Shedding, Fewer Hairballs Healthy skin and coat helps minimize flaking and shedding which means there is less hair swallowed during self-grooming for reduced hairball formation. Plus, FiberClean, a special blend of rice and oat fiber, helps to pass any hair that is swallowed gently through the digestive system and into the litter box. With less swallowed hair irritating your cat's stomach, fewer hairballs are expelled. Formulated to Reduce Litter Box Odor Contains OdorCheckTM System, an innovative blend of ingredients that effectively reduce litter box odor for a fresh home environment. Helps make living with kittens more enjoyable. Helps Cats Utilize Fat & Increases Energy Our special WeightCareTM System with L-Carnitine helps indoor cats convert fat to energy and build lean muscle mass to offset your indoor cat's reduced activity and exercise levels. The result is increased energy and strong muscles for your indoor cat's overall health. Exhibit 23 Natural Choice Complete Care Indoor Adult Dry Cat Food Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Nourishes Bones & Joints Our exclusive BoneCareTM System helps develop strong bones and joints with calcium, phosphorus and manganese. Vitamin D enriched for better calcium absorption. Natural Ingredients with Vitamins & Minerals Made with an exclusive blend of the finest natural ingredients with vitamins and minerals, Natural Choice Complete Care provides optimal nutrition for your indoor cat. Fortified with iron to supply oxygen-rich red blood cells for stamina and energy and naturally preserved with Vitamin E to ensure freshness. Advanced DentalCareTM System Unique shape and texture helps scrub away plaque and tartar for healthy gums and teeth. Easy To Digest for Sensitive Stomachs Made with rice, the most digestible and gentle cereal grain--No ground corn. Made with high quality chicken protein for healthy digestion. Advanced Antioxidants for a Healthy Immune System A special blend of vitamins C, E, Beta-Carotene and Tocotrienols to help support the immune system for a long, healthy life. Antioxidants are known to help slow cellular damage from aging. Nourishes Brain, Vision & Heart Contains DHA and arachidonic acid (ARA) � nutrients essential for brain, vision and heart function to help keep cats alert. Taurine fortified for a healthy heart and good vision. Great Taste Guaranteed* With an ideally sized and shaped kibble for your kitten's mouth and added B vitamins for healthy appetite and metabolism, Natural Choice Complete Care Indoor Adult helps you make sure your kitten eats enough for proper nutrition and good health. *or your money back Page 2 of 4 Page 36 of 48 Feeding Guidelines When you introduce Natural Choice Complete Care Indoor Adult Formula to your cat, it is always a good idea to mix it first with the old food for the first few days. Free choice feeding is recommended, and daily portions may vary according to your cat's age, weight and activity level. Place the total recommended amount in your cat's dish at the same time every day. This way your cat will nibble throughout the day, satisfying the natural instinct to eat smaller, more frequent meals. To realize all of the benefits that Natural Choice Complete Care Indoor has to offer, you should make it your cat's only source of nutrition. A supply of fresh drinking water should be provided at all times. See your veterinarian regularly. Suggested Amounts To Feed Per Day (in cups) Weight of Cat (lbs.) 3�5 5 � 10 10 � 15 15 - 20 Amount to Feed 1/4� 3/8 cup 3/8 � 3/4 cup 3/4 � 1 1/4 cups 1 1/4 � 1 5/8 cups Use a standard 8 oz. measuring cup. A standard 8 oz. measuring cup holds 3.74 oz. of Natural Choice Complete Care Indoor Adult Formula. Nutritional Adequacy Statement Animal feeding tests using the AAFCO� procedures substantiate that Nutro Natural Choice Complete Care Indoor Adult Formula provides complete and balanced nutrition for adult cat maintenance. �Association of American Feed Control Officials. Ingredients Chicken Meal, Ground Rice, Corn Gluten Meal, Rice Flour, Poultry Fat (preserved with mixed Tocopherols, a source of Vitamin E), Sunflower Oil (preserved with mixed Tocopherols, a source of Vitamin E), Flaxseed, Tomato Pomace, Brewers Dried Yeast, Natural Flavors, Dried Plain Beet Pulp, Dried Vegetable Fiber (carrots, celery, beets, parsley, lettuce, Natural Choice Complete Care Indoor Adult Dry Cat Food Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 watercress and spinach), Potassium Chloride, Menhaden Fish Oil (preserved with mixed Tocopherols, a source of Vitamin E), Oat Fiber, Soy Protein Concentrate, Cranberry Powder, Choline Chloride, DLMethionine, Taurine, Dried Egg Product, Zinc Sulfate, Ferrous Sulfate, Vitamin E Supplement, L-Carnitine, Inositol, Dried Bacillus Licheniformis Fermentation Extract, Dried Bacillus Subtilis Fermentation Extract, Dried Chicory Root, Yucca Schidigera Extract, Niacin, Copper Sulfate, Ascorbic Acid (source of Vitamin C), Manganous Oxide, Riboflavin Supplement (source of Vitamin B2), Beta-Carotene, Vitamin A Supplement, Calcium Iodate, Calcium Pantothenate, Vitamin B12 Supplement, Biotin, Pyridoxine Hydrochloride (source of Vitamin B6), Thiamine Mononitrate (source of Vitamin B1), Vitamin D3 Supplement, Menadione Sodium Bisulfite Complex (source of Vitamin K activity), Folic Acid, Sodium Selenite. Nutro supports the safe, ethical and humane treatment of all animals. Page 3 of 4 Page 37 of 48 Guaranteed Analysis Crude Protein (minimum) Crude Fat (minimum) Crude Fiber (maximum) Moisture (maximum) Ash (maximum) Linoleic Acid (minimum) Arachidonic Acid (ARA) (minimum) Calcium (minimum) Phosphorus (minimum) Magnesium (maximum) Iron (minimum) Manganese (minimum) Zinc (minimum) Vitamin D (minimum) Vitamin E (minimum) Taurine (minimum) Alpha-Linolenic Acid (minimum)** Ascorbic Acid (minimum)** Beta-Carotene (minimum)** Docosahexaenoic Acid (DHA) (minimum)** L-Carnitine (minimum)** Total Bacillus Species (minimum)** (Bacillus licheniformis, Bacillus subtilis) 33.00% 14.00% 4.00% 10.00% 7.25% 4.00% 0.05% 0.90% 0.80% 0.085% 200 mg/kg 35 mg/kg 250 mg/kg 1,200 IU/kg 250 IU/kg 0.20% 0.70% 50 mg/kg 3.2 mg/kg 0.06% 150 mg/kg 565 million CFU /lb **Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles. Colony Forming Units Package Sizes: 4 lb. 8 lb. 20 lb. Kibble Natural Choice Complete Care Indoor Adult Dry Cat Food Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 4 of 4 Page 38 of 48 This is the approximate size and color of the kibble. Dogs | Cats | Where to Buy | Promotions | Press Releases | Information | Site Map | Contact Us Copyright �2007 Nutro Products, Inc. All rights reserved. Privacy policy. Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 39 of 48 Exhibit 24 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 40 of 48 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 41 of 48 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 42 of 48 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 43 of 48 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 44 of 48 Exhibit 25 Exhibit 26 Exhibit 27 Case 1:07-cv-21221-CMA Document 349-2 Entered on FLSD Docket 04/11/2008 Page 47 of 48 Exhibit 28 Exhibit 29

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