Weather Underground, Incorporated v. Navigation Catalyst Systems, Incorporated et al

Filing 216

REPLY to Response re 189 MOTION for Partial Summary Judgment filed by Weather Underground, Incorporated. (Attachments: # 1 Index of Exhibits, # 2 Exhibit OO, # 3 Exhibit PP, # 4 Exhibit QQ, # 5 Exhibit RR, # 6 Exhibit SS, # 7 Exhibit UU) (Schaefer, Enrico)

Jacoby, Seth
Confidential - Attorneys' Eyes Only

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9/15/2010

UNITED STATED DISTRICT COURT
EASTERN DISTRICT OF MICHIGAN

1

-------------------------------x
THE WEATHER UNDERGROUND, INC.,
a Michigan corporation,
Plaintiff,
vs.
Case No.
2:09-CV-10756
NAVIGATION CATALYST SYSTEMS,
INC., a Delaware corporation;
BASIC FUSION, INC., a Delaware
Corporation; CONNEXUS CORP.,
a Delaware corporation; and
FIRSTLOOK, INC., a Delaware
corporation,
Defendants.
-------------------------------x
C O N F I D E N T I A L
A T T O R N E Y S'
E Y E S
O N L Y
Butzel Long, P.C.
380 Madison Avenue
New York, New York
Wednesday, September 15, 2010
10:03 a.m.
Videotape deposition of SETH JACOBY,
held at the above-mentioned time and place, before
Elizabeth M. Kondor, CCR, CLR and Notary Public.

Westlaw Deposition Services 800.548.3668 Ext. 1

Jacoby, Seth
Confidential - Attorneys' Eyes Only

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A.

9/15/2010

I'm responsible for running the

30

Firstlook business, which includes domain

acquisition, domain optimization, lander page

optimization, toolbar development, toolbar search
optimization.

I run the technology group, I run

the business group.
employees.
Q.

There's approximately 19

I'm in charge of the business.

And how are those employees broken

down, generally, in terms of domain acquisition
versus toolbar versus lander pages?
A.

Let's see.

So, the toolbar business

probably -- of course, there's going to be overlap
between those businesses, because they're all
somewhat related, but the toolbar business

probably is -- if I had to break it down in
percentages, would that work for you?
Q.
A.

Sure.

I would say probably 10 percent of

the business works on the toolbar-related
business.

Maybe 50 percent of the business is

related to page optimization, sort of page

delivery, and that includes for toolbar pages and
domain pages.

And the rest of the business is --

maybe 20 percent -- I guess that's about right.

And then the remaining part is surrounded around

Westlaw Deposition Services 800.548.3668 Ext. 1