Rosetta Stone LTD v. Google Inc.

Filing 188

Declaration of Jonathan B. Oblak re 190 Brief in support to 189 Motion in Limine (Omnibus) by Google Inc.. (Attachments: # 1 Exhibit 1, # 2 Exhibit 2, # 3 Exhibit 3, # 4 Exhibit 4, # 5 Exhibit 5 (portions filed under seal), # 6 Exhibit 6, # 7 Exhibit 7 (portions filed under seal), # 8 Exhibit 8 (portions filed under seal), # 9 Exhibit 9 (portions filed under seal), # 10 Exhibit 10 (filed under seal), # 11 Exhibit 11 (filed under seal), # 12 Exhibit 12 (filed under seal), # 13 Exhibit 13 (filed under seal), # 14 Exhibit 14 (filed under seal), # 15 Exhibit 15 (filed under seal), # 16 Exhibit 16 (filed under seal), # 17 Exhibit 17 (filed under seal), # 18 Exhibit 18 (filed under seal), # 19 Exhibit 19 (filed under seal), # 20 Exhibit 20 (filed under seal), # 21 Exhibit 21, # 22 Exhibit 22, # 23 Exhibit 23, # 24 Exhibit 24 (filed under seal), # 25 Exhibit 25 (filed under seal), # 26 Exhibit 26 (filed under seal), # 27 Exhibit 27 (filed under seal), # 28 Exhibit 28 (filed under seal), # 29 Exhibit 29 (filed under seal), # 30 Exhibit 30 (filed under seal), # 31 Exhibit 31 (filed under seal), # 32 Exhibit 32 (filed under seal), # 33 Exhibit 33)(Cobb, Stephen) Modified text on 4/21/2010 (klau, ). Modified on 4/21/2010 (clar, ). (Received UNDER SEAL exhibits on 4/21/10 and placed in vault)

EXHIBIT 23

Google Suggest FAQ

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Google Labs - Google Suggest

Google Suggest
Google Suggest : Frequently Asked Questions
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What is Google Suggest?
That's pretty cool. How does it do that?
Google works well as is. Why use Google Suggest search?
How do I get back to normal Google?
Can I make Google Suggest my default search tool?
How about a few examples of when it works best?
When will you support other languages?
Here's my comment about Google Suggest. Ready to write this down?
I don't want anyone to known I'm into lemur racing. Is my information private?
Can Google Suggest see what I'm typing?
Do I need a specific browser to use Google Suggest?
Sometimes I can't find popular or other terms in Google Suggest. Does Google deliberately filter out some suggestions?

What is Google Suggest?
As you type into the search box, Google Suggest guesses what you're typing and offers suggestions in real time. This is similar to Google's
"Did you mean?" feature that offers alternative spellings for your query after you search, except that it works in real time. For example, if
you type "bass," Google Suggest might offer a list of refinements that include "bass fishing" or "bass guitar." Similarly, if you type in only
part of a word, like "prog," Google Suggest might offer you refinements like "programming," "programming languages," "progesterone," or
"progressive." You can choose one by scrolling up or down the list with the arrow keys or mouse.
We currently offer Google Suggest through several Google services, and we plan to add more. To get real-time keyword suggestions when
you type in Google News searches, for instance, simply click the "News" link on the Google Suggest homepage. You can also use Google
Suggest by downloading the latest version of the Google Toolbar for either Internet Explorer or Firefox.

2.

That's pretty cool. How does it do that?
Our algorithms use a wide range of information to predict the queries users are most likely to want to see. For example, Google Suggest
uses data about the overall popularity of various searches to help rank the refinements it offers. An example of this type of popularity
information can be found in the Google Zeitgeist. Google Suggest does not base its suggestions on your personal search history.

3.

Google works well as is. Why should I use Google Suggest?
By suggesting more refined searches up front, Google Suggest can make your searches more convenient and efficient by keeping you
from having to reformulate your query. Google Suggest might offer suggestions that you will find novel or intriguing.

4.

How do I get back to normal Google?
You can go directly to http://www.google.com, or type http://www.google.com into your browser's address field; either way, you'll be back
using ordinary Google search without Google Suggest.
If Google Suggest comes on whenever you open a new browser window, it may be set as your home or start page. To set your start page
back to http://www.google.com (or anything else) use your web browser's Options menu.
In Internet Explorer, you can do this by first selecting Tools, then Internet Options. On the Internet Options menu, look
for the Home Page section, find the Address: text box, and enter http://www.google.com. Then select OK.
In FireFox, this menu is found under Tools, then Options.
In Mozilla, it is found under Edit, then Preferences.
In Opera, it is found under Edit, then Options.

http://labs.google.com/intl/en/suggestfaq.html

4/20/2010

Google Suggest FAQ

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Can I make Google Suggest my default search tool?
You can set Google Suggest as your home page in your web browser's options, as described above.

6.

How about a few examples of when it works best?
Here are a few cases where we've found Google Suggest to be useful. As you find your own, please send them our way; knowing what our
users find most useful is our most effective tool for improving our products.

You type:

Google Suggest might offer:

"bass"

"bass guitar"
"bass fishing"

"prog"

"programming"
"programming languages"
"progesterone"
"progressive"

"duke"

"duke university"
"dukes of hazzard"
"duke nukem"
"duke ellington"
"duke power"

7.

When will you support other languages?
We're not sure yet. But we're always interested in expanding our products into more languages, and hope to be able to offer you such

8.

Here's my comment about Google Suggest. Ready to write this down?
We love feedback. Please send your Google Suggest comments, criticisms and suggestions to us at [e-mail] -- we

services soon!

always read every email our users send us.

9.

I don't want anyone to know I'm into lemur racing. Is my information private?
Yes, your information is private. Google Suggest does not base its suggestions on your personal searches, although it does use
information about the relative popularity of common searches to rank its suggestions. Your Google Suggest searches, like all the
information you send to Google, are covered under Google's privacy policy.

10.

Can Google Suggest see what I'm typing?
Just as E.T.(TM) needs to phone home in order to get a spaceship to pick him up, Google Suggest needs to talk to Google while you type
in order to offer suggestions to you. Everything you type, though, is protected by Google's privacy policy.

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Do I need a specific browser to use Google Suggest?
Your browser must be Internet Explorer 6.0 (or newer), Netscape 7.1 (or newer), Mozilla 1.4 (or newer), Firefox 0.8 (or newer), Opera 7.54
(or newer), or Safari 1.2.2 (or newer). You'll also need to have both JavaScript and cookies enabled.

12.

Sometimes I can't find popular or other terms in Google Suggest. Does Google deliberately filter out some suggestions?
We try not to suggest queries that could be offending to a large audience of users. This includes explicit porn words as well as queries that
lead to porn sites, dirty words, hate and violence terms. If you are aware of queries that should not be suggested, please let us know at the
Google Web Search Help group.

Google Home - Google Labs - Google Suggest
©2010 Google

http://labs.google.com/intl/en/suggestfaq.html

4/20/2010