HomeAway, Inc. et al v. Airbnb, Inc.

Filing 1

COMPLAINT and Request for Preliminary and Permanent Injunctive Relief ( Filing fee $ 400 receipt number 0542-6116104), filed by HomeAway, Inc., HomeAway.com, Inc.. (Attachments: # 1 Declaration of Carl Shepherd, # 2 Exhibit 1, # 3 Exhibit 2, # 4 Exhibit 3, # 5 Exhibit 4, # 6 Exhibit 5, # 7 Exhibit 6, # 8 Exhibit 7, # 9 Exhibit 8, # 10 Exhibit 9, # 11 Exhibit 10, # 12 Exhibit 11, # 13 Exhibit 12, # 14 Exhibit 13, # 15 Exhibit 14, # 16 Exhibit 15, # 17 Exhibit 16, # 18 Exhibit 17, # 19 Exhibit 18, # 20 Exhibit 19, # 21 Exhibit 20, # 22 Exhibit 21, # 23 Exhibit 22, # 24 Civil Cover Sheet)(Simons, Michael)

EXHIBIT 20

Adrants

Airbnb is Like Living in A Bird House
http://www.adrants.com/2013/12/airbnb-is-like-living-in-a-bird-house.php

Adverblog

BirdBnB – every traveller deserves a home
http://www.adverblog.com/2013/12/16/birdbnb-every-traveller-deservesa-home/

Advertising Age

Airbnb Turns 50 Site Listings into Birdhouses in First Pereira Campaign
http://adage.com/article/creativity-pick-of-the-day/airbnb-turns-50-sitelistings-birdhouses/245713/

AdWeek

Ad of the Day: Airbnb Builds Birdhouse Versions of 50 of Its Most
Intriguing Listings
http://www.adweek.com/news/advertising-branding/ad-day-airbnb-buildsbirdhouse-versions-50-its-most-intriguing-listings-154542

Apartment Therapy

Airbnb Builds Birdhouse Replicas of its Listings
http://www.apartmenttherapy.com/airbnb-builds-birdhouse-replicas-of-itslistings-design-news-121813-198308

Brand Channel

Airbnb Users Are Free as Birds in New Ad Campaign
http://www.brandchannel.com/home/post/Airbnb-Birds-Campaign121613.aspx

CreativeReview

First Airbnb ad aims to attract travelers
http://www.creativereview.co.uk/cr-blog/2013/december/first-airbnb-adaims-to-attract-travellers

Curbed

Eight Truly Magnificent Birdhouses, Courtesy of Airbnb
http://curbed.com/archives/2013/12/16/eight-truly-magnificentbirdhouses-courtesy-of-airbnb.php

Design\milk

Birdbnb: Birdhouse Models of Real Airbnb Listings
http://design-milk.com/birdbnb-birdhouse-models-real-airbnb-listings/

Designboom

airbnb builds 50 birdhouses modeled after home listings
http://www.designboom.com/art/airbnb-builds-50-birdhouses-modeledafter-home-listings-12-18-2013/

Dwell

Airbnb Launches Every Traveler Deserves a Home
http://www.dwell.com/outdoor/article/airbnb-launches-every-travelerdeserves-home

Fast Company

Why Airbnb Turned 50 Of Its Most Popular Listings Into Birdhouses
http://www.fastcodesign.com/3023641/inside-the-creation-of-airbnbsintriguing-new-ad-campaign
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Inhabitat

Birdbnb: 50 Adorable Birdhouses Modeled After Airbnb's Most Popular
Rental Properties
http://inhabitat.com/50-adorable-handcrafted-birdhouses-modeled-afterthe-most-unique-airbnb-properties-in-the-world/

Inman

Airbnb national ad campaign takes flight
http://www.inman.com/wire/airbnb-national-ad-campaign-takes-flightfeaturing-birds-birdhouses/

Marketing
Magazine (UK)

Airbnb transforms homes into bird houses in debut campaign
http://www.marketingmagazine.co.uk/article/1225009/airbnb-transformshomes-bird-houses-debut-campaign

Mashable

Airbnb's First Major Ad Campaign Compares Travelers to Birds
http://mashable.com/2013/12/16/airbnb-ad-campaign-birds/

MediaBistro

Pereira & O’Dell Flies Into Birdbnb for Debut Airbnb Work
http://www.mediabistro.com/agencyspy/pereira-odell-flies-into-birdbnbfor-debut-airbnb-work_b58191

Messy Nessy Chic

Birdhouse Replicas of AirBnB’s Most Charming Homes
http://www.messynessychic.com/2013/12/19/birdhouse-replicas-ofairbnbs-most-charming-homes/

Mother Nature
Network

Airbnb puts a birdhouse on it for first national ad campaign
http://www.mnn.com/your-home/at-home/blogs/airbnb-puts-a-birdhouseon-it-for-first-national-ad-campaign

New York Times

Airbnb Campaign Uses Birdhouses to Widen Its Reach
http://www.nytimes.com/2013/12/16/business/media/airbnb-campaignuses-birdhouses-to-widen-its-reach.html?_r=0

PSFK

Airbnb Turns The Site’s Listings Into Individual Birdhouses [Pics]
http://www.psfk.com/2013/12/airbnb-birdhouses.html#!qt0qY

Skift

Airbnb Launches Its First National Ad Campaign to Build Brand
Awareness
http://skift.com/2013/12/16/airbnb-launches-its-first-national-adcampaign-to-build-brand-awareness/

The Atlantic Cities

How 50 Airbnb Listings Became Adorable Birdhouses
http://www.theatlanticcities.com/arts-and-lifestyle/2013/12/how-50airbnb-listings-became-adorable-birdhouses/7931/

The Drum

Airbnb unveils birdhouse exhibition inspired by host spaces in first ever
marketing campaign
http://www.thedrum.com/news/2013/12/18/airbnb-unveils-birdhouse-2-

exhibition-inspired-host-spaces-first-ever-marketing
The Huffington
Post

Birdbnb Is Exactly What You Think It Is -- And It's Amazing (PHOTOS)
http://www.huffingtonpost.com/2013/12/19/birdbnb_n_4469157.html

TheNextWeb

Airbnb has built birdhouses (yes, birdhouses) based on 50 of the
properties listed on its site
http://thenextweb.com/insider/2013/12/16/airbnb-built-birdhouses-yesbirdhouses-based-50-properties-listed-site/#!qt0OT

tnooz

Airbnb launches first flight into integrated marketing with $2 million
campaign, Birdbnb
http://www.tnooz.com/article/birdbnb-marketing-campaign/

TrendHunter

Shared Accomodation-Inspired Birdhouses
http://www.trendhunter.com/trends/home-to-you

Viralblog

AirBnB Presents BirdBnB And Spoofs Competitor HomeAway
http://www.viralblog.com/guerrilla-marketing/airbnb-presents-birdbnband-spoofs-competitor-homeaway/

Archinenct.com

“Birdbnb” exhibits elaborate birdhouse replicas of over 50 Airbnb listings
http://archinect.com/news/article/89302472/birdbnb-exhibits-elaboratebirdhouse-replicas-of-over-50-airbnb-listings

Yahoo Travel

50 Airbnb birdhouses designed to mark website’s coolest locations
http://travel.yahoo.com/ideas/50-airbnb-birdhouses-designed-markwebsite-39-coolest-132730600.html

WorldActuality.com

Airbnb Turns 50 Actual Rentals Into Birdhouses
http://www.world-actuality.com/index.php/world/854-airbnb-turns-50actual-rentals-into-birdhouses

Grabzon.com

Airabnb Miniaturized 50 of Their Most Incredible Listings Into
Birdhouses
http://www.grabzon.com/airbnb-miniaturized-50-of-their-most-incrediblelistings-into-birdhouses/

MarketingLand.com Airbnb Offers a Bird’s Eye View of its Properties by Designing 50
Birdhouses Inspired by Actual Homes
http://marketingland.com/airbnbs-for-the-birds-designs-50-birdhousesinspired-by-real-properties-for-audubon-park-island-68776

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