Apple Inc. v. Samsung Electronics Co. Ltd. et al

Filing 1384

Unredacted Exhibits to Arnold Declaration ISO Samsung's MSJ by Samsung Electronics America, Inc.(a New York corporation), Samsung Electronics Co. Ltd., Samsung Telecommunications America, LLC(a Delaware limited liability company) re 1256 Order on Administrative Motion to File Under Seal, (Dkt. Nos. 930, 945) (Attachments: # 1 Exhibit 46 to Arnold, # 2 Exhibit 47 to Arnold, # 3 Exhibit 48 to Arnold, # 4 Exhibit 49 to Arnold, # 5 Exhibit 50 to Arnold, # 6 Exhibit 51 to Arnold, # 7 Exhibit 52 to Arnold, # 8 Exhibit 54 to Arnold, # 9 Exhibit 55 to Arnold, # 10 Exhibit 56 to Arnold, # 11 Exhibit 57 to Arnold, # 12 Exhibit 58 to Arnold, # 13 Exhibit 60 to Arnold, # 14 Exhibit 63 to Arnold, # 15 Exhibit 64 to Arnold, # 16 Exhibit 66 to Arnold, # 17 Exhibit 68 to Arnold, # 18 Exhibit 69 to Arnold, # 19 Exhibit 71 to Arnold, # 20 Exhibit 73 to Arnold, # 21 Exhibit 74 to Arnold, # 22 Exhibit 75 to Arnold, # 23 Exhibit 76 to Arnold, # 24 Exhibit 77 to Arnold, # 25 Exhibit 78 to Arnold, # 26 Exhibit 79 to Arnold, # 27 Exhibit 80 to Arnold, # 28 Exhibit 81 to Arnold, # 29 Exhibit 82 to Arnold)(Maroulis, Victoria) (Filed on 7/26/2012) Modified text on 7/27/2012 (dhm, COURT STAFF).

Subject: on: the sony vs apple competition
Date: Wed, 08 Mar 2006 02:46:30 +0000
From: "Richard Howarth" <[e-mail]>
To: "Jonathan Ive" <[e-mail]>
Message-ID: <[e-mail]>

hi Jony,
i'm worried about the extrudo shape we're using for P2 etc. looking
at what shin's doing with the sony-style chappy, he's able to achieve
a much smaller-looking product with a much nicer shape to have next
to your ear and in your pocket. also note that it's only half a step
away from where we were with the metal band, black insides before we
changed to the 3-equal-striped sandwich which i show below. It looks
a lot smaller to me and it makes the X a load narrower, which is
something i've been going on about for ages because i'm worried that
the round sides are so inefficient. I agree that the one we did below
isn't right, and it looks old next to the extrusion, but it does have
the size and shape/comfort benefits i mentioned before and these are
hard to ignore with a product we have to carry and use all day, every
day. i'm really worried that we're making something that is going to
look and be too wide.
i'm also worried that if we start cutting volume buttons on the side,
then it removes some of the purity of the extrusion idea and seems
like the wrong shape for the job. We can only add so much too it
before it becomes a style/ a shape, rather than the most efficient
construction method and that would be bad.
r.

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