Viacom International, Inc. et al v. Youtube, Inc. et al

Filing 323

DECLARATION of William M. Hohengarten/ Additional Unsealed Exhibits to the Declaration of William M. Hohengarten in Support of Viacom's Motion for Partial Summary Judgment in Support re: 176 MOTION for Partial Summary Judgment /Viacom's Notice of Motion for Partial Summary Judgment on Liability and Inapplicability of the Digital Millennium Copyright Act Safe Harbor Defense.. Document filed by Country Music Television, Inc., Paramount Pictures Corporation, Viacom International, Inc., Black Entertainment Television, LLC, Comedy Partners. (Attachments: # 1 Exhibit 38, # 2 Exhibit 76, # 3 Exhibit 78, # 4 Exhibit 79, # 5 Exhibit 80, # 6 Exhibit 83, # 7 Exhibit 86, # 8 Exhibit 110, # 9 Exhibit 113, # 10 Exhibit 137, # 11 Exhibit 182, # 12 Exhibit 192, # 13 Exhibit 193, # 14 Exhibit 194, # 15 Exhibit 195, # 16 Exhibit 197, # 17 Exhibit 198, # 18 Exhibit 201, # 19 Exhibit 202, # 20 Exhibit 292, # 21 Exhibit 301)(Hohengarten, William)

To: "David Eun" o:[e-mail]::, "Jordan Hoffner" .:[e-mail]::, "Chris

From: "Shashi Seth" o:[e-mail]::
Cc: "Julia Peker" o:[e-mail];:
Bec: Received Date:

Maxcy" .:[e-mail]::, "Kevin Yen" o:[e-mail]::, "Alex Ellerson" o:[e-mail]::. 'Steve Chen" [e-mail];:, 'Chad Hurley' o:[e-mail]::

Subject:
Hi:

2007-05-2321 :54:37 GMT Really quick and dirty analysis of data

A couple of weeks back Chad, Steve and David asked me to dig into data and determine the value of premium content versu UGC content on the YouTube platform. I spun that problem slightly differently base on advise from the legal team.

i have a very first cu at a deck that outlines some of the findings over the past 2 weeks. The data essntially suggests that going after some of these deals and partnerships makes absolute sens for us (Music is a given, and we should aggresively move in that direction). However there are couple of things that we need to do in parallel:
- Make discovery of the content better - both in search and browse - Work with partners to build and follow a businesfinancial model that works both for them and the user community (the usr community because we want users 10 find and uplaod content that they fInd exciting)
I am sure there are many questions that come up, so would be happy to present this (and hopefully it wil be more polished by then ;-) and we can brainsorm around this isse.

done an amazing job with pullng together

Feel free to ping me if you have any questions. Before i forget, Julia has thes numbers. Thank you Julia!

Shashi
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