Apple Inc. v. Amazon.Com, Inc.

Filing 21

Declaration of Thomas R. La Perle in Support of 18 MOTION for Preliminary Injunction NOTICE OF MOTION AND MOTION FOR PRELIMINARY INJUNCTION filed byApple Inc.. (Attachments: # 1 Exhibit 1, # 2 Exhibit 2, # 3 Exhibit 3, # 4 Exhibit 4, # 5 Exhibit 5a, # 6 Exhibit 5b, # 7 Exhibit 6, # 8 Exhibit 7, # 9 Exhibit 8, # 10 Exhibit 9, # 11 Exhibit 10)(Related document(s) 18 ) (Eberhart, David) (Filed on 4/13/2011)

Amazon.com Help: Amazon Appstore for Android

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Help > MP3 & Amazon Instant Video > Amazon Appstore for Android
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Amazon Appstore for Android
Getting Started
Shopping in the Amazon Appstore for
Android
Test Drive Apps
Setting Your Payment Method & 1-Click
Payment Settings
Entering and Using Gift Cards and
Promotional Codes
Free Apps and More Deals
Downloading and Installing Apps

Managing Apps and Devices
Using Apps Purchased from Amazon
Appstore
Application Ratings and Testing
Making Your Apps Available through the
Amazon Appstore
AT&T Compatibility
App Permissions
Information for International Customers
Contacting Us for Additional Assistance

The Amazon Appstore for Android lets you instantly download games and mobile apps for your Android
device. You can shop the Amazon Appstore either from your computer or from our Amazon Appstore
app on your Android device.
Check the Android Appstore daily for the free app of the day to download a new paid application every
day. Log on from your computer to test drive apps before buying.

Getting Started
In order to purchase and download apps from the Amazon Appstore for Android, you will first need to
have the Amazon Appstore app installed on your device. To install it, go to:
www.amazon.com/appstoregetstarted
Note: The Amazon Appstore for Android is generally compatible with all Android devices that run
Android version 1.6 or greater -- with the exception of AT&T devices. To find out if your device runs
Android version 1.6, from your home screen, go to settings, about phone and look for Firmware
version.

Shopping in the Amazon Appstore for Android
You can shop for apps for your Android device from either the Amazon Appstore for Android app or
from your browser on your computer.

Shopping in the Amazon Appstore for Android on Your Computer
You can browse for apps on the Amazon Appstore for Android home page at
www.amazon.com/appstore.
You'll find bestsellers, deals, and other featured apps on the Amazon Appstore home page. You can
also search for apps by keyword in the same way that you would search for any other product at
Amazon.com. Start by entering a search term in the search bar and choosing Appstore for Android in
the category drop down next to the search bar.
To purchase an app from the Amazon Appstore for Android through your computer, you will first be
required to sign in to your Amazon.com account. If you do not have an Amazon.com account, you will
be required to create one. Once you have signed in, you will first need to download the Amazon
Appstore for Android app to your phone. You are required to complete the download and also sign into
the Amazon Appstore app prior to purchasing apps from your computer. Just follow the instructions on
the screen and you'll be on your way. We recommend setting up your 1-Click payment method on your
computer.
Once you have downloaded the Amazon Appstore app to your device and signed in, you can purchase
directly from your computer. For apps that you want, just click the "Buy now with 1-Click" button or,
for free apps, "Get now with 1-Click."
Apps will automatically be added to the My Apps page within the Amazon Appstore for Android app on
your Android device. From the My Apps page, you can download and install your new apps.

Shopping in the Amazon Appstore App for Android on Your Android
Device

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Amazon.com Help: Amazon Appstore for Android

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To purchase an app from the Amazon Appstore app for Android on you Android device, first download
the Amazon Appstore for Android app to your phone. We recommend setting up your 1-Click payment
method on your computer first.Once you have completed the installation, you will be required to sign
into the Amazon Appstore app with your Amazon.com account information.
Tap the Amazon Apps icon to open the app. You'll immediately see the Free App of the Day and lists of
New and Bestselling apps. You can also find apps by:
Search by name: Type the app you are searching for in the search field at the top of the screen
View your recommendations: Scroll the top navigation bar and press Recommendations for
You. You must be logged in to your Amazon.com account to see your recommendations.
Browse by category: Select a category in the navigation bar, such as Games. From here you'll
be able to view top paid/free and new games and browse subcategories such as Action Games.
Refine your search: Narrow your search by pressing Refine and selecting attributes like Avg.
Customer Review or Release Date, or sort results by Price.
Click the "Buy App" or "Get App" button to download an application. The application is added to the My
Apps page within the Amazon Appstore for Android app on your Android device, and the installation of
the app will begin automatically. Prior to the install, customers will be required to accept the user
permissions associated to the application.

Test Drive an Application
You can try many apps available in the Amazon Appstore for free on your computer. Just look for the
"Test drive now" button to try out an app. The test drive feature requires Flash.

Clicking the "Test drive now" button launches a copy of this app on Amazon Elastic Compute Cloud
(EC2), an Amazon Web Service available to developers. When you click on the simulated phone using
your mouse, those inputs are sent over the Internet to the app running on an Amazon server -- just
like a finger tap is sent to the app on your mobile device. From the server, the video and audio output
from the app are sent back to your computer. All this happens in real time, creating the effect that
you're running the app locally on your computer.
You'll see a window pop up with a simulated Android device. Use this interactive tool to start your free
trial of the application.

Setting Your Payment Method & 1-Click® Payment
Settings

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Amazon.com Help: Amazon Appstore for Android

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To download apps from the Amazon Appstore for Android, you must have an Amazon account and
configure your 1-Click® payment settings.
To create an Amazon account:
1. Visit www.amazon.com/sign-in
2. Enter your e-mail address and check "No, I am a new customer."
3. Click the "Sign in using our secure server" button and follow the on-screen instructions.
To set up your payment method:
1.
2.
3.
4.

Visit the Manage Addresses and 1-Click Settings page in Your Account.
Enter a new address if an existing address is not available.
Select "Click here to make this your 1-Click default address."
Click the Edit button next to "1-Click settings for this address" and enter a payment method.

Note: The billing address must be located in the United States. The Amazon Appstore for Android is
currently available only to customers in the United States.

Updating 1-Click Settings for Gift Card Purchases
You are required to have a credit or debit card on your Amazon.com account to purchase apps using
gift cards from the Amazon Appstore for Android. You must establish a default 1-Click billing address
on your Amazon.com account. If you don't already have a 1-Click billing address on your account,
follow the instructions below to add an address without entering a credit or debit card to your account.
To add a 1-Click Billing Address for Gift Card purchases:
1. Visit the Setting section and 1-Click Settings page in Your Account.
2. Click the Enter a new address button.
3. Enter the address information and click the Continue button.

Entering Amazon.com Gift Card Claim Codes
To purchase an app using an Amazon.com Gift Card, you must first enter your gift card claim code into
Your Account. Any gift card balance available on your account will be applied to your purchase when it
is completed. To add a gift card balance to Your Account:
From your laptop/desktop computer:
1.
2.
3.
4.

Visit the Your Account page.
Click "Apply a Gift Card to your Account."
Sign in with your e-mail address and password.
Enter your claim code and click "Redeem now."

From the Amazon Appstore for Android on your connected Android device:
1.
2.
3.
4.

Tap on the menu button.
Tap "Settings."
Tap "Redeem a Gift Card."
Enter your claim code, and tap "Redeem."

Free Apps and More Deals
Amazon Appstore for Android users can download a new paid app for free every day. Go to
www.amazon.com/appstore to find the free app of the day at the top of the page. You can try it
instantly from your computer if a Test Drive trial is available, and click "Get Now with 1-Click" to
download it to your Android device. To get the free app of the day you are required to have the
Amazon Appstore app on your device and be signed into the app.

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To find all Amazon Appstore deals, visit the Amazon Appstore home page, and look for the deals page
from the navigation bar below the search box.

Downloading and Installing Apps
After you have installed the Amazon Appstore application, signed in and purchased an application on
the Amazon Appstore for Android, you can access it from the My Apps page in the Amazon Appstore
app on your Android device.
1. Open Amazon Appstore app for Android on your device. A notification message will let you know
if you have any new apps in My Apps.
2. Tap Go to My Apps in the notification to open My Apps.
3. Tap Install.
4. Review the application permissions and click Install to accept.
5. Once the application has been installed, press Open to start using your new app.

Retrying a Failed Download
If an application fails to download, follow these steps:
1. From your device, go to the detail page of the app you purchased.
2. Tap the blue "Install" button at the top of the page. The download should now begin again.
If you are still unable to download the app, contact Customer Service.

Managing Apps and Devices

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Amazon.com Help: Amazon Appstore for Android

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You can manage your apps and the Android devices connected to your account on your computer or
your Android device.

Manage Apps and Settings on Your Computer
From the Amazon Appstore home page, go to Your Apps & Devices.
To view full details of an application, click the "+" button next to the title to show full details
as well as a link to the application detail page.
To add a device to your account, please download the Amazon Appstore app for Android to
that device, and sign in to your account from it. That device will automatically be added to Your
Devices. You can also go to www.amazon.com/Appstoreonmobile from your mobile browser to
download the Amazon Appstore app for Android.
To deregister a device, if you no longer want to use one of your devices to purchase apps
from, simply hit the "Deregister" link next to the device. This will inhibit purchases from that
device and your ability to access your apps from your device until you sign in to the Amazon
Appstore app again.

Manage Apps and Settings on Your Device
Open the Amazon Appstore for Android application on your device. From the home screen, press the
menu button and select My Apps.
To view full details of an application, tap on the icon of any app in the list to get to the detail
page of that app.
To view all your apps, tap the "All" menu option to see all of your apps.
To review an app, go to the detail page, and scroll down to the review section. Click on "Create
your own review." You will be required to sign in to your Amazon account to create and submit a
review.
To share an application, go to the application detail page. Look for the share feature at the top
underneath the green box on the right, click on the link and follow the instructions.
To add a device to your account,download the Appstore for Android app to your device and
sign in with your account. The phone will then be automatically registered to your account.
To deregister a device, sign out from the settings screen in the Appstore for Android app. Find
settings by tapping: (1) menu button, (2) more, (3) settings. Please note, if you deregister your
device you will lose access to the apps that you've purchased from the Amazon Appstore.
To adjust payment, connection and notification settings, press the menu button from the
Amazon Appstore home screen and select Settings. From this page you can sign in, redeem a Gift
Card, set your preferences regarding connection type (you can choose to use Wi-Fi when
application file sizes exceed a certain limit) and notifications. If you'd like to change your 1-Click
Settings, you will need to visit the Manage Addresses and 1-Click Settings page in Your Account
from a computer.

Using Apps Purchased from Amazon Appstore
Once you've downloaded and installed your apps, you can find your apps listed alongside all of your
other application purchased from other marketplaces. From the home screen of your device, press the
press the Apps button to find a list of your application.
Because your application purchases are tied to your Amazon.com account, you will not be able to use
apps if you have signed out from the Amazon Appstore. To use the apps that you've purchased, please
sign back into your account on the Amazon Appstore app.

Application Ratings
Amazon rates all apps in the Amazon Appstore for Android based on information provided by the app
publisher across a number of dimensions to determine what maturity rating is appropriate. These
ratings are only available on the App detail page on your computer.
All Ages
The content of this application is appropriate for all ages and contains no objectionable content.
Ages 9 and Older
The content of this application may contain infrequent examples of mild violence or mild language. May
contain:
Infrequent use of mild profanity or crude humor
Cartoon violence or mild realistic violence
Ages 13 and Older
The content of this application may contain references to alcohol and tobacco, and mild realistic
violence, mild language, or sexually suggestive themes. It may also contain nudity within
medical/informational or artistic contexts. May contain:
References to alcohol, tobacco and drugs
Simulated gambling or references to casinos and gambling culture
Partial or brief nudity in a non-sexual context
Infrequent use of mild profanity and crude humor
Sexually suggestive themes
Slapstick or cartoon violence
Ages 17 and Older
The content of this application may contain frequent examples of strong violence and strong language
as well as gambling, alcohol, tobacco, drugs, sexually-suggestive themes as well as partial or brief

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nudity in a non-sexual context. May contain:
Explicit references to or images of drugs, alcohol, tobacco
Simulated gambling or references to casinos and gambling culture
Partial or brief nudity in a non-sexual context
Frequent crude humor
Sexually-suggestive themes
Graphic or realistic violence
Rating Pending
The content of this application has not yet been rated by Amazon.
Dynamic Content
This application contains content that is downloaded real-time, based on inputs from the user. The
maturity rating associated with this application pertains only to the static elements of the application
and does not cover any dynamic information (e.g. websites, friend postings, tweets). Dynamic content
is defined as any content that may change within the application. Dynamic content can include
animations, video or audio.

Amazon Tested
To ensure the highest quality apps in our catalog, we take all submissions through a series of tests. In
this process we screen the apps for known viruses and malware, test the app to check that it actually
does what it claims to do, and test whether the app affects the stability of the other functions of your
phone. These tests include (but are not limited to):
Installation: The application installs and opens, upgrades can be installed and the application
can be uninstalled by following the phone's regular uninstall method.
Functionality: The application doesn't crash and the description of the application matches the
application's description.
Usability: Graphics, videos, animation, and text within the app are clear and readable to the
user
Technical: The application doesn't interfere with, or stop working when, a user receives calls or
text messages while the application is running.

Making Your Apps Available through the Amazon
Appstore
You can sell your apps by becoming a Developer for Amazon Appstore. Visit
https://developer.amazon.com/welcome.html and create a new account. You can follow step-by-step
instructions to create an account and upload your application and media files.

AT&T Compatibility
If you have an AT&T phone or tablet, you currently can't install the Amazon Appstore or purchase apps
from it. AT&T is working to allow customers to install the Amazon Appstore and purchase apps from it.
To sign up to be notified by AT&T when you are able to install the Amazon Appstore on AT&T phones
and tablets, visit the AT&T website.

App Permissions
Apps require access to certain systems within your device. When you go to install an application you
will be notified of all of the permissions required to run that application. Please read and consider the
permissions carefully. See below for a list of permissions and what it means for the application.
Cost Money -- Used for permissions that can be used to make the user spend money without
their direct involvement
Development Tools -- Group of permissions that are related to development features.
Hardware Controls -- Used for permissions that provide direct access to the hardware on the
device.
Your Location -- Used for permissions that allow access to the user's current location.
Messages -- Used for permissions that allows an application to send messages on behalf of the
user or intercept messages being received by the user.
Network Communications -- Used for permissions that provides access to networking services.
Personal Info -- Used for permissions that provide access to the user's private data, such as
contacts, calendar events, e-mail messages, etc.
Phone Calls -- Used for permissions that is associated with accessing and modifying telephony
state: intercepting outgoing calls, reading and modifying the phone state.
Storage -- Group of permissions that are related to SD card access.
System Tools -- Group of permissions that are related to system APIs.

Information for International Customers
At this time, we are unable to offer the Amazon Appstore for Android and associated apps to our
international customers.
To successfully purchase digital content from Amazon Appstore for Android, the 1-Click payment
method listed on the Your Account page must be a credit or debit card issued by a U.S. Bank with a
U.S. billing address.
We value our international customers and hope to make the Amazon Appstore for Android available
internationally in the future.

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Amazon.com Help: Amazon Appstore for Android

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Contacting Us for Additional Assistance
For additional assistance, e-mail us.
If you have feedback for us, please send an e-mail message to [e-mail]

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